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This topic comprises 3 pages: 1 2 3
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Topic: "The Pianist" premiere blunder at Loews Century
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Paul Linfesty
Phenomenal Film Handler

Posts: 1383
From: Bakersfield, CA, USA
Registered: Nov 1999
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posted 12-10-2002 12:38 PM
Matthew,
You might also be interested to know the Regent started life as Westwood's first art house when Laemmle opened it in the mid sixties. The building originally was a small grocery store (the now defunct Mann 4-plex, originally a triplex, was also a Safeway grocery store, and the Festival was originally part of a Ralph's supermarket. Laemmle opened the Plaza in 1967 with Barefoot in the Park.
Woody Allen supposedly had in his contract that his films open at the Regent when possible (due to the huge business that Take the Money and run raked up, although SLEEPERS played the Bruin). It was not uncommon for this house to take in 60K a week (and when admission was much lower).
Mann went behind Laemmle's back at lease renewal time and snatched up new leases for both theatres. Laemmle was publicly upset at the time. All contacts to the owners of the properies went unanswered. They weren't even given the chance to re-sign.
Laemmle sort of got back at them, and did the same thing to grab he Fine Arts (Mann's only arthouse) away from them (at the time the Music Hall was a potential victim of a possible office complex). Of course, the Fine Arts got a new owner through Cecchi Gori, which hired AMC to operate it. Now Landmark runs it.
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Martin Brooks
Jedi Master Film Handler

Posts: 900
From: Forest Hills, NY, USA
Registered: May 2002
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posted 12-12-2002 09:58 AM
My understandng is that when LCE was formed, management decided that the theatres should be named "Sony." But then some higher-up at Sony correctly decided that they shouldn't give up the goodwill of the "Loews" name, so at first they were going to change all the theatres back to Loews. Then they decided instead that if it was new construction that had an IMAX theatre in the complex, it would be a Sony, but everything else would be a Loews. But once they hit bankruptcy and I think even before the sale to ONEX was finalized, they changed even the Lincoln Square back to Loews.
For a while, everytime I passed the Loews Tower East (72nd St & 3 Av), it seemed like they swtiched the signs from Loews to Sony and back. Plus they kept changing the name from the Tower East to the 72nd St East and back, but now they're listing it in the papers as "Loews Theatres 72nd Street East (formerly the Tower East)."
Maybe if they didn't spend so much money on signage, they wouldn't have gone bankrupt.
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