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This topic comprises 2 pages: 1 2
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Topic: Poor Theatre Designs Causes Unhappy Patrons
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Warren Smyth
Expert Film Handler
Posts: 158
From: Auckland ,New Zealand
Registered: Aug 2003
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posted 12-19-2003 07:58 AM
quote: If you were stupid enough to take those front seats instead of waiting for a different show, then you deserve what you get
The problem is, viewing from the front rows in some theatres is perfectly ok, whilst from others, it may represent a nightmare. As has been stated, it depends upon the screen height to viewing distance ratio. How can you expect the audience to know at the time of ticket purchase, what this ratio is and whether the auditorium complies?
This is a consumer issue. In some countries, consumer law protects customers against paying money for goods and services which are "not marketable". It would take a test case in the courts but generally, products and services here, are deemed not to be so, if they don't meet recognized standards.
If a shop sells a loaf of bread , and it transpires it is stale, then they have committed a breech of the Sale of Goods Act. In this case, the applied standard is the period elapsed between when the bread was made, and sold. If the shop owner were to suggest in his defense, that the customer "was stupid to accept the bread instead of waiting for new stocks", the judge would not be impressed. This is not a valid excuse for, as in the case of the poor seating, it assumes knowledge on the part of the customer, which he or she cannot reasonably be expected to have.
Unfortunately, in some instances in the film industry, those who dictate the screen size relative to seating distances, lack technical knowlege. It's really time that certain sections of the industry cleaned up their act.
There is a history of regulatory control being born from a failure to apply appropriate standards. I'm sure the industry doesn't want to see that happen. Particularly as they screamed for years when projectionist licensing once prevented them from employing unskilled labour in projection rooms.
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Mark Lensenmayer
Phenomenal Film Handler

Posts: 1605
From: Upper Arlington, OH
Registered: Sep 1999
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posted 12-19-2003 02:40 PM
Jonathan Crist said,
quote: Mark if you were stupid enough to take those front seats instead of waiting for a different show, then you deserve what you get. Its not like it was the only theatre showing the picture or the only scheduled show. I would wager that LOTR3 will be on some screen somewhere in your area for at least the next three months. If for some reason you simply could not wait then you have no gounds for complaint.
Had I been alone, or just with my wife, I would not have stayed. But, I was with friends who I see only rarely, and that was more important to me than where I sat. I normally arrive very early or attend only matinees where I can get the seat of my choice. Wait for another show? It was already 8:20 on a weeknight. Next show at 11:30 and wife leaves for her job as an elementary school principal at 7:00 AM? I don't think so. Also, there is a certain excitement to going on the opening night.
I don't believe any business should harm its patrons. Check the standards and recommendations, and they say 35 vertical degrees is the MAXIMUM angle of comfort. This theatre was almost 60 degrees. I should not have to literally suffer as a result of poor design. I'm sure this was not the intention of the theatre architect, as they were doing their job to cram as many seats into a room with a lot of problems.
BTW, this is a THX approved theatre. THX standards I have read recognize the 35 degree limit, but do not mandate it.
I will formally complain about this, but in writing to the managing director, a gentleman I know and respect. He needs to know about this as I live in a very competitive film market (AMC, MARCUS, REGAL, CINEMARK and some new competition coming soon), and customers can easily go to other places. Someone ending up in those seats in likely never to return.
Actually, though, I did have a good time. I enjoyed being with my friends, and I enjoyed to movie. And I don't consider that to be stupid.
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