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» Film-Tech Forum ARCHIVE   » Operations   » Film Handlers' Forum   » Trailer Checker (Page 3)

 
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Author Topic: Trailer Checker
Scott D. Neff
Theatre Dork

Posts: 919
From: San Francisco, CA
Registered: Oct 1999


 - posted 01-07-2004 03:54 PM      Profile for Scott D. Neff   Author's Homepage   Email Scott D. Neff   Send New Private Message       Edit/Delete Post 
I always thought it was up for the theatre to play whatever the hell they wanted on the beginning of the movie. I thought that the only time it mattered what trailers you were playing was if you booked the film under the condition that you would play X, Y and/or Z trailers?

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Darren Crimmins
Expert Film Handler

Posts: 130
From: Dallas, TX, USA
Registered: Jan 2002


 - posted 01-07-2004 08:08 PM      Profile for Darren Crimmins   Email Darren Crimmins   Send New Private Message       Edit/Delete Post 
"I've also had a checker that wouldn't actually check the screens. I guess they found out we keep a list of all the trailers we put on the features upstairs, so they just asked for that, copied it down, and left."

At a theater that I used to work at, they did ridiculous things like want trailers on new movies that we were not going to even get until Friday. If those trailers are not there when I put the print together, they don't go on. The trailer checkers also got lazy and just asked for our list in the booth instead of checking the screens. I eventually started making a list for the checker of what they wanted, and then had the "real list" for the projectionists. Screw that studio BS of wanting trailers on thier movies that didn't get there until late Thursday or Friday!

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Daryl C. W. O'Shea
Film God

Posts: 3977
From: Midland Ontario Canada (where Panavision & IMAX lenses come from)
Registered: Jun 2002


 - posted 01-07-2004 08:13 PM      Profile for Daryl C. W. O'Shea   Author's Homepage   Email Daryl C. W. O'Shea   Send New Private Message       Edit/Delete Post 
I get checkers all the time that want me to give them numbers or other info that they are being paid to check for. Never will I give out info if they haven't actually done the check themselves. If they want to compare numbers after they've done their check great (often they are wrong and will go count again), but they're not getting any info if they haven't first checked themselves. In fact, most studios will ask that you do not reveal any info to them.

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Manny Knowles
"What are these things and WHY are they BLUE???"

Posts: 4247
From: Bloomington, IN, USA
Registered: Feb 2002


 - posted 01-07-2004 08:46 PM      Profile for Manny Knowles   Email Manny Knowles   Send New Private Message       Edit/Delete Post 
I try to accommodate studio requests but I simply can't program trailers that I don't have.

If trailers come with the print -- or if I have prints of the trailers -- I am happy to include them in the trailer pack.

Sometimes we get too many trailers! This happened with LOTR 3 and BIG FISH. In those cases, I program the same-studio trailers and then make judgement calls on the others.

Has there ever been a case of a studio requesting that a specific trailer NOT be played with a specific movie? (Not counting instructions about putting appropriate trailers on G Rated movies.)

Remembered something else about "The Phantom Menace." There was an 8-min limitation on the trailer pack. Some studios produced special 30sec and 60sec teaser trailers so they could get some exposure on that feature.

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Jonathan M. Crist
Jedi Master Film Handler

Posts: 531
From: Hershey, PA, USA
Registered: Apr 2000


 - posted 01-07-2004 08:53 PM      Profile for Jonathan M. Crist   Email Jonathan M. Crist   Send New Private Message       Edit/Delete Post 
Certain studios cut deals with the major chains all the time regarding placement of trailers. I know that Universal had a deal with AMC a while ago (don't know if it is still in effect or not) that AMC would run at least one Universal trailer on every show on every screen in their circuit. Used to drive my local AMC manager nuts trying to comply. I understand that AMC was paid by Universal for this deal.

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John Hawkinson
Film God

Posts: 2273
From: Cambridge, MA, USA
Registered: Feb 2002


 - posted 01-08-2004 01:26 AM      Profile for John Hawkinson   Email John Hawkinson   Send New Private Message       Edit/Delete Post 
Scott N.: FOX Rewards gives incentives in return for programming their trailers, and so I think they have checkers to keep you honest...

--jhawk

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Thomas Procyk
Phenomenal Film Handler

Posts: 1842
From: Royal Palm Beach, FL, USA
Registered: Feb 2002


 - posted 01-08-2004 09:36 AM      Profile for Thomas Procyk   Email Thomas Procyk   Send New Private Message       Edit/Delete Post 
I wonder if I could print up a letter with some studio logos on it saying I have to check [name of movie I want to see] for trailers and see if they let me in. I bet some of these chain managers are in such fear of corporate or the studios that they won't even ask for ID or such. FREE MOVIE! [Big Grin]

Oh, and has anyone ever had/heard of a print being "pulled" from theaters after its release because certain trailers weren't on it? I know there's been instances where a studio won't give a theater a print because of previous trailer problems (as happened to Regal with Rush Hour 2). I've always had managers tell me, "MAKE SURE we have this on there, even if you have to pull it off another movie because they will take away our print if its not on!" [Roll Eyes]

Good! Maybe that's a way to get out of the 2-week minimum! [Wink]

=TMP=

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Mike Babb
Master Film Handler

Posts: 250
From: Norwich UK
Registered: Jul 2002


 - posted 01-08-2004 06:09 PM      Profile for Mike Babb   Author's Homepage   Email Mike Babb   Send New Private Message       Edit/Delete Post 
I remember a trailer checker who used to try to call the theatre and get a list of what was playing on certain features rather than coming out and checking them. I also know several who would prefer to try to take them off our list at the theatre if they could find someone who would let them. Strange thing is, there was big trouble when what was on the report didn't agree with what was on the screen so people had an incentive to cooperate with both above situations and it was quite an uncomfortable situation when I recommended they actually watch the films...

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David Stambaugh
Film God

Posts: 4021
From: Eugene, Oregon
Registered: Jan 2002


 - posted 01-09-2004 11:55 AM      Profile for David Stambaugh   Author's Homepage   Email David Stambaugh   Send New Private Message       Edit/Delete Post 
Regal requires their ad checkers to buy a ticket (for which the checker is later reimbursed). You can't just walk in, flash some official-looking letterhead, and see a free movie. [Wink]

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Travis Hubrig
Expert Film Handler

Posts: 175
From: Minot ND, USA
Registered: May 2003


 - posted 01-09-2004 10:46 PM      Profile for Travis Hubrig   Email Travis Hubrig   Send New Private Message       Edit/Delete Post 
We have had all sorts of checkers.
Some count seats before any customers even come in to the auditoriums, Some count patrons once the previews are over, some check for placement of trailers, some check placement of ads, and some are the 'mystery shoppers'

Most I know by name, some ask to see my information, some don't.
I will usually check what they have before sharing numbers, mostly to help ensure that they did it correctly.

It is kinda funny, but the few times that they came to count seats was opening night for disney (I think) movies... I had to help the checker count seats. She would start by pointing at the end of the row and count 1, 2, 3, etc. She would've taken all night!

For the most part none of the regular checkers (we have three) like to stay for the movie. I wouldn't stop them from staying, as I think they all very polite and professional. They also make sure that all the info is reported correctly. I have had checkers that have no clue, then I have to explain why the info is incorrect. They understand when I am busy and when I have time to verify their documentation.

On the other hand, I worked at a smaller theatre for about 9 months and never once seen a checker.

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Frank Angel
Film God

Posts: 5305
From: Brooklyn NY USA
Registered: Dec 1999


 - posted 01-11-2004 04:57 PM      Profile for Frank Angel   Author's Homepage   Email Frank Angel   Send New Private Message       Edit/Delete Post 
We had checkers come in for head counts years ago when we first began a regular art house format. But our numbers were always so accurate that the studios eventually stopped sending anyone. When they did come, they never announced themselves and evidently bought tickets like regular customers. I once noticed a lady sitting in the last row and when I passed I heard the click -- she had one of those counter clickers in her hand in plain sight and was clicking away. Once I got a call from Columbia asking if we had made a mistake on our box office report because the checker had under-counted by some 200 ticket sales! I have a feeling they were more concerned about the inaccuracy of their checker rather than wanting to be sure we hadn't overpay them.



We've never been checked for trailers though. But then again, we only run trailers for titles we will be playing, never for those we have no intention of booking.

When we run sneaks, I'll play whatever the studio has attached to the print or what's in the can, but only as part of our attraction/trailer reel -- it gets removed from the head of the print. And we only play it if it is a flat trailer. If it is a scope feature, I ask the company to supply flat versions of any of the trailers they want played with the sneak. That's because our attractions are always 1.45:1 and our main feature is either 1.85 or scope. When they do send a flat version, it gets played; when they don't, it doesn't. Lots of times they send more than what is normally attached because they want their other product advertised with the sneak.

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