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This topic comprises 3 pages: 1 2 3
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Author
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Topic: 3D TV is "dead?" - Hollywood Reporter
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Frank Angel
Film God

Posts: 5305
From: Brooklyn NY USA
Registered: Dec 1999
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posted 03-21-2011 02:19 PM
Hmmmm, let's see, the SMPTE just had its second annual three day technical convention focused on 3D -- 3DTV, 3D delivery to iPads, tablets, smart phones and personal everythings. Not to mention, LG just announced 3DTV set with light-weight PASSIVE glasses, ficker-free, bright image with wide viewing angle.
quote: LG'S NEW CINEMA 3D TV REWRITES THE RULES FOR 3D With World's First "Flicker Free" Certification, LG CINEMA 3D TV Offers the Ultimate in Smooth, Comfortable and Bright 3D Viewing
SEOUL, Feb. 16, 2011 – LG Electronics (LG) today announced the Korean release of its new CINEMA 3D TV, which boasts the first third-party endorsed "flicker free" 3D images, along with more comfortable glasses, a brighter picture and a wider viewing angle. Together, these features make it more comfortable than ever for viewers to enjoy 3D content in the company of family and friends.
"Having used our expertise in 3D to address consumer concerns about 3D, such as the sometime flickery picture and unwieldy glasses, today we're ready to unveil a real breakthrough in 3D with LG CINEMA 3D TV," said Havis Kwon, President and CEO of LG Electronics Home Entertainment Company. "LG CINEMA 3D TV will be a real game changer in 3D TV, pushing 3D viewing to new heights of excitement and taking 3D technology firmly into the mainstream of home entertainment worldwide."
CINEMA 3D TV's outstanding 3D viewing experience begins with its Film Patterned Retarder (FPR) technology, which optimizes the separation of images for the left and right eye. Those images are then matched up with CINEMA 3D glasses specially designed to receive each image, creating an outstandingly smooth 3D picture.
The resulting picture has earned CINEMA 3D TV "flicker free" certification from Intertek and TÜV, two world-renowned certification agencies based in Europe, making it the world's first 3D TV to receive the designation. With such a smooth picture, the Cinema 3D TV practically eliminates the feelings of dizziness or eye fatigue that could occur with previous 3D TVs, meaning viewers can enjoy 3D content for longer and in greater comfort.
The Cinema 3D TV also comes with comfortable and inexpensive 3D glasses. Tipping the scales at just 16 grams, the glasses have no electrical parts, so they are free of electromagnetic waves and never need to be recharged. And because the CINEMA 3D TV's glasses don't need to be synced or shuttered, they ensure CINEMA 3D stays entirely free of onscreen flicker.
Besides superb picture quality in 2D and 3D, CINEMA 3D TV boasts all the advantages of LG's Smart TV technology. With its simple Home Dashboard and Magic Motion Remote Control, LG CINEMA 3D TV makes it easy to access a full array of premium content via top global providers, the best in locally sourced shows, and the growing range of LG Apps designed specifically for use on its Smart TVs.
Following its Korean release, LG CINEMA 3D TV will be rolled out globally from March.
LW5700 Specifications:
- Light and Comfortable Glasses - 3D Light Boost - Wide Viewing Angle - Smart TV - DLNA/WiFi/DVR ready - 2D to 3D conversion - LED Plus - Local Dimming - TruMotion 120(100)Hz - DivX Plus/HD - Smart Energy Saving Plus
3D is far from dead -- the real question is why are the studios holding back their 3D product? You can count the number of 3D titles that you would want to watch much less own on one hand. Every Pixar and Disney release should be readily available on 3DBluRay by now. It is the 3D movie content that will drive home 3D. Passive glasses certainly will be a big boost. Some popular TV programs would easily lend themselves to 3DTV treatment -- V and FRINGE come easily to mind. The studios have to get decent abount of content out there if they want to keep it alive.
Anyone know when Cameron's wrong-minded idea (although I am SURE it was wildly lucrative) of giving Panasonic exclusive rights to AVATAR will end? Hasn't it been a year yet? Bet when that goes wide people may buy 3DTVs just to see it in 3D at home.
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Frank Angel
Film God

Posts: 5305
From: Brooklyn NY USA
Registered: Dec 1999
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posted 05-02-2011 03:45 PM
Well if this stupid industry wants 3D to make it, they'd better damn well snap-to and start releasing 3D product to play on those spanking new 3DTVs. My friend said he is roundly frustrated that the only things he was able to buy and now watch are the horiffic PIRRANA, ALICE IN WONDERLAND and a few of the IMAX 3D docs.
So why aren't the studios releasing ALL the Pixar, Disney 3D animateds -- how many are their now, 40 or so, and they keep them coming? And how come they are not releaseing all their 50s and 80s 3D titles -- all made in REAL, two-eye 3D, BTW? They'd better get on this bandwaggon before even those who bought 3DTVs just throw up their hand and give up on it, not to mention new sales will plummet if there is no serious amount of product forthcoming. This entire hardware industry of 3DTVs and the nitche 3D video projector market isn't going to be sustained by one movie -- AVATAR.
And the weird thing is, the product is there but for some inexplicable reason, they are not selling it to the public. If everyone knew that the hot 3D releases like RIO were going to be available on 3D BluRay within approximately the same release window as 2D films are made available, that would keep the demand for hardware quite high; all those little tikes demanding to get to see their favorite film at home in 3D....over and over, as kids do.
It's not happening; something is really fishy here.
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Frank Angel
Film God

Posts: 5305
From: Brooklyn NY USA
Registered: Dec 1999
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posted 05-04-2011 12:36 AM
OK, Tom, yes there is TRON-3D, but you get my point? That's one out of how many? This 3D production started 5 years ago and their is a substantial library of 3D titles, yet NOTHING is being released.
And then there are the 50s and 80s libraries which each studio has in the vaults. Those are ready to be sold -- they are money in the back. They require no production costs at all other than remastering them on 3DBluRay. It's almost pure profit, yet no a single title has been market as "classic" 3D releases. Where is THE HOUSE OF WAY, KISS ME KATE, IT CAME FROM OUTER SPACE, DIAL M FOR MURDER, etc? And from the 80s, well, nothing you'd really want to see in any dimension from that bunch of caca, but you get my point. They are sitting on product without which the 3D hardware market is going to die on the vine and with it an entire ancillary 3DBluRay market for their current 3D titles. Makes no sense to me.
And just like I said the 3D hardware industry can't survive on one film AVATAR; neither can it survive on two releases -- AVATAR and TRON-3D.
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Mike Blakesley
Film God

Posts: 12767
From: Forsyth, Montana
Registered: Jun 99
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posted 05-04-2011 07:51 PM
quote: Tom Petrov But producers want you to buy their movie first in regular version, then extended, then 3D etc etc.
That's true, but the real problem is that 3D TV system manufacturers are in bed with certain film studios, so only that studio's output is available with that 3D TV system. It's beyond ridiculous. It's just like when 45RPM records were introduced -- you had to buy an RCA phonograph to play them on. I guess the studios and TV people can't learn from that past mistake because they were all born 50 years after it happened (and they don't think anything important happened before 1990).
Shouldn't be a surprise, I guess -- the same crap happened with Betamax vs VHS, and LD vs that RCA thing, and DTS/SDDS/SRD, and HD-DVD/BluRay, etc etc etc.
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Hillary Charles
Jedi Master Film Handler

Posts: 748
From: York, PA, USA
Registered: Feb 2001
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posted 05-05-2011 10:14 AM
Mike, you remind me of the old NBC kinescopes which hearald under the peacock, "Brought to you in RCA compatible color." Long before this 3D or that 3D, there was the CBS color wheel system which couldn't be seen on any B&W sets, unless someone sprung for clumsy converters. The RCA system (renamed the NTSC system) allowed for that compatibility. But it took 12 years for the networks to go all color.
As much as I love 3D, had we gotten in on the ground floor, we'd be stuck with a system requiring expensive active glasses. LG has passive glasses now. Soon perhaps no glasses...? But should I get the Panasonic system for AVATAR or go with something else, because I really don't care for AVATAR?
I'm not making the comparison to color on a qualitative basis, but merely on the "latest thing" basis. If 3DTV is still around in 12 years, it's unlikely there will be competing systems to worry about.
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