|
|
This topic comprises 5 pages: 1 2 3 4 5
|
|
Author
|
Topic: When will we see 4k dlp from TI?
|
|
|
|
|
Scott Jentsch
Phenomenal Film Handler

Posts: 1061
From: New Berlin, WI, USA
Registered: Apr 2003
|
posted 11-03-2003 02:16 PM
The movie industry is being dragged into the same realities that we have seen in the computer industry for years.
Technology changes rapidly and investments made today are eclipsed by investments made tomorrow. The replacement of film and its manual processes is much like the replacement of paper in the office and its manual processes.
Digital Cinema, IMO, will bring many, many improvements to the whole process flow. Are there high initial costs? Will the equipment purchased today be made seemingly obsolete a year from now? Yes, just like there are high costs to purchasing the bleeding edge computer equipment.
I would be very surprised if the new 2k units and the original 1k units can't play the same files, so the 1k units will not be going on the garbage heap any time soon. They'll be passed down to other screens in the same location, other locations in the same chain, or sold as used equipment.
My d-cinema experience is limited to 1k DLP systems, and in my experience, those presentations matched or exceeded the picture quality of 35mm presentations in local theaters. I would imagine that 2k systems would fare even better.
That's really what the industry should be concerned about, and what the bar should be for theaters considering moving to d-cinema. We can sit here and talk about the virtues of all the existing film formats, but the reality is that these formats have been around for years and have been passed over or ignored.
(I happen to agree that 70mm should be very common. Far and Away was incredible and made a big impression on me, and 70mm presentations at classic theaters of Ben-Hur, etc. are also very good, considering the age of the prints and the setups of the theaters. But no major films have been shot in 70mm in how long?)
Initial capital investment aside, d-cinema should provide plenty of improvements to the costs and effort involved in the process flow of creating and presenting movies.
Case in point:
Once Upon a Time in Mexico Budget: $29M U.S. Gross: $55.8M Producer/director/screenwriter/DP/editor: Robert Rodriguez
Robert Rodriguez is making art his own way, largely because digital cinema technology allows him to. Film isn't the art, neither is any other canvas available to the artists.
Likewise, the art of the presentation shouldn't be tied solely to the canvas. If we get too hung up on that, we're not paying attention to the other areas of the movie-going experience.
I say don't wait for some unseen and undeveloped technology to be developed and sold at some hoped-for price. Find out about this technology now, and see if it makes sense for your theaters. See if you can bring in a demo unit or visit a theater that has an installation and talk to the staff and the patrons about their experiences.
The wonderful thing about the continuous march of the technology industry is that everything is getting better and cheaper. Just like with computer equipment, how long are theaters going to stand on the sidelines, waiting to jump in and reap the benefits available?
There is money to be saved in waiting for the performance to go up and the prices to come down. But there are also opportunities lost by waiting.
| IP: Logged
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
All times are Central (GMT -6:00)
|
This topic comprises 5 pages: 1 2 3 4 5
|
Powered by Infopop Corporation
UBB.classicTM
6.3.1.2
The Film-Tech Forums are designed for various members related to the cinema industry to express their opinions, viewpoints and testimonials on various products, services and events based upon speculation, personal knowledge and factual information through use, therefore all views represented here allow no liability upon the publishers of this web site and the owners of said views assume no liability for any ill will resulting from these postings. The posts made here are for educational as well as entertainment purposes and as such anyone viewing this portion of the website must accept these views as statements of the author of that opinion
and agrees to release the authors from any and all liability.
|