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Topic: "Benjaman Button" Premiere Falls Victim To Faulty Digital Projection
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Frank Angel
Film God

Posts: 5305
From: Brooklyn NY USA
Registered: Dec 1999
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posted 12-03-2008 09:25 AM
We recently four-walled our theatre for a small independent studio that was premiering its film here in Brooklyn. They were still working on it and it was only available as a file (Final Cut, I think) in this guy's Apple laptop. We don't have a video projector and only rent for occasions when one is needed for non-DCinema stuff. Initially I questioned them about the appropriatness of this kind of ECinema setup for a premiere, but the producers & the studio insisted this was just fine with them, in fact, they spec-ed and arranged for the rental themselves -- an Eiki "Theatre" 10,000L 3LCD unit which sat in the booth on a slant table (severe down angle for which the keystone correction couldn't fully correct).
Thing is, when their video was output to the projector, in ANY version -- VGA digital, RGB, even SVideo (we tried them all) -- the image was very VERY dark. The producer was insisting that the projector was faulty but once he brought up the menu on his laptop, it was obvious that the projected menu was bright as you'd want, yet the movie image behind it was still very dark. I told him it wasn't the projector but that it was either 1) the away the film was authored or 2) the way his Apple laptop was outputing the signal. Whatever, the image was too dark to be even marginally acceptable. I resisted asking him, so how come he didn't have a 35mm print. But I did ask him if there was any way he could adjust his laptop to kick up the video level and adjust the gamma. He played with menus for more time than we had to spare before we had to open the house, and he finally gave up. No, he didn't know how to adjust anything.
Anyway, the night was saved because of my distrust of running a movie for 1500-2000 people off a laptop without a backup. When the producer originally told me there was no print but only the "digital" file and that he would bring it in on his laptop, I insisted that he also bring in either a DigiBeta or at least a DVD that we could run in sync; I wanted a backup. He only brought in a DVD copy so we set that up and it played fine -- bright picture....as good as a DVD blown up to a 40ft screen can look...you know,
The audience seemed to love it and we heard not a complaint about the quality -- they seemed to think they were watching a regular movie. The producers were also thrilled (who wouldn't be -- they charged $20 a butt). And they want to do it her again. Hopefully by the time they come back to do a regular run they will have some prints available, film and at least a DigiBeta or BR copy so I don't have to take a handful of horse tranquilizers again.
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