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» Film-Tech Forum ARCHIVE   » Operations   » Ground Level   » How much does theaters get paid for running adds? (Page 2)

 
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Author Topic: How much does theaters get paid for running adds?
Tony Ratcliff
Expert Film Handler

Posts: 216
From: Madison, IN, USA
Registered: Mar 2002


 - posted 09-25-2003 10:38 AM      Profile for Tony Ratcliff   Email Tony Ratcliff   Send New Private Message       Edit/Delete Post 
Bill,

Those are amazing numbers for a single screen!

May I ask what theatre it is?
Are you first run?
And what are the demographics of your customers, your advertisers and the neighborhood?

I have an historic theatre ( 2 screens ) and have been also considering screen ads. I am just trying to scale your theatre to mine to see what I might be able to expect in number and type of advertisers and what price I could charge.

Tony Ratcliff
Ohio Theatre
Madison, Indiana

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Carl Martin
Phenomenal Film Handler

Posts: 1424
From: Oakland, CA, USA
Registered: Feb 2002


 - posted 09-25-2003 01:51 PM      Profile for Carl Martin   Author's Homepage   Email Carl Martin   Send New Private Message       Edit/Delete Post 
don't do it! for the love of gad don't do it!

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Chris Hipp
Phenomenal Film Handler

Posts: 1462
From: Mesquite, Tx (east of Dallas)
Registered: Jul 2003


 - posted 09-25-2003 04:25 PM      Profile for Chris Hipp   Email Chris Hipp   Send New Private Message       Edit/Delete Post 
quote:
While we rely on the additional income, the pre-show slides do cost some money. Given that the bulbs go for about 12 dollars and they last a week or so, and there is time spent marketing, drawing and having the slide imaged. The key is to have in excess of 20 to 25 all the time. It takes some work but is worth it.
lance

If youa re burning up bulbs once a week then you may want to look into the bulb settings on your slide projectors or get new ones.

We used to use Osram/sylvania EXY 250w bulbs in telex slide projectors. They cost us about $9 each and would last for 2 months and maybe more. I never paid attention to one bulb, I'm just going by how fast the spare bulbs were used up.

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David Favel
Jedi Master Film Handler

Posts: 764
From: Ashburton, New Zealand
Registered: Feb 2002


 - posted 10-04-2003 05:14 AM      Profile for David Favel   Email David Favel   Send New Private Message       Edit/Delete Post 
Instead of slides I,m putting in a Panasonic Projector hooked up to a server that stores slide ads. Also can play DVD,s & hook up the X Box. Halo in 5.1 rocks

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