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Topic: Grosses for Spider-Man 2??
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Ray Kaufman
Film Handler
Posts: 16
From: San Pedro, CA, USA
Registered: Apr 2004
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posted 07-03-2004 12:35 PM
I’d have to agree with Pravin’s comment on showing on fewer screens to stretch the run. This is USER driven, and you have to be able to meet the demand, when the demand is there. The public has become so extremely intent on seeing the current rage on opening weekend, it’s impossible for the little guy to compete in larger markets. We’ve evolved, rather rapidly, into a society of “I want what I want when I want it and that’s now dammit!!” If I can’t meet that demand, I lose.
It’s all intertwined. Driven by the major corps. Three screens to six screens to multiplexes to megaplexes. In the summer months, that 20 screener may be playing only six or eight films. And the studios/distribs love it. Automatic income, Instant return.
I don’t think any other industry in the last 75 years, has so drastically morphed and evolved as the movie business, and just when someone thinks it’s settled – Whamo, think again.
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Thomas Procyk
Phenomenal Film Handler

Posts: 1842
From: Royal Palm Beach, FL, USA
Registered: Feb 2002
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posted 07-03-2004 12:53 PM
Yeah, but I bet those 16 prints of Spiderman have all but 30 people in each show on the weekdays. But they still have to run them all. I think someone once said in this vast forum that megaplexes only do about 15% capacity on a typical weekday, and MAY reach 35% on a typical summer weekday (non-holiday).
The REAL way to run a megaplex is to run all 15 copies of the latest rage on the weekend, and on Monday, cut it down to 5 screens, and show arthouse or independent fare on the other 10 screens, which usually gross better on the weekdays, anyway.
But no, instead I can look forward to getting a private show of Spiderman in the largest auditorium on a Tuesday afternoon.
It also irritates me when there are so many prints that showtimes are less than 10 minutes apart. Midnight shows, for example: 12:01, 12:05, 12:10, 12:15, etc... If they built an auditorium that can hold 1,000 people, they could get away with one show, and everyone goes home early. But then you get those people who don't want to be seen with the 12:05 crowd, and the 12:15 crowd talks too much...
=TMP=
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Dave Williams
Wet nipple scene

Posts: 1836
From: Salt Lake City, UT, USA
Registered: Jan 2000
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posted 07-04-2004 10:14 AM
The real point that is bieng missed here is that the number of screens is less to do with anything but the complete lack of attention by our viewing public.
They line up around the block to see it opening day, and if you don't have enough prints, and there is not enough prints anywhere to see it, they eventually give up and wait for it to come on HBO or DVD or whatever.
It isn't about hype, it is completely about the simple fact that people are now conditioned to live in the moment, tommorrow be damned! The majority of people will not go to a theater if it has been out more than two weeks. They want what's fresh, new, and exciting. And in the summer, there is something new every week.
Are the too many prints? Should we cut them down for legs? No way. Cut the number of prints and you cut your customers off. They wont come in two weeks, they want it now. What we all need is not fewer prints and more movie legs, we need more quality product like Spiderman 2, and we need it every single week, in order to keep the attention of our public.
So there it is, speculation over. No matter how few prints you have, the average movie goer and the average movie will never see the light of each other after two weeks. So much more quality product is needed, and much few pieces of crap.
Ciao
Dave
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