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» Film-Tech Forum ARCHIVE   » Operations   » Ground Level   » Adult, Child, Senior Ticket Prices (Page 2)

 
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Author Topic: Adult, Child, Senior Ticket Prices
Barry Martin
Expert Film Handler

Posts: 203
From: Newington, CT USA
Registered: Jul 2002


 - posted 10-12-2004 02:31 PM      Profile for Barry Martin   Author's Homepage   Email Barry Martin   Send New Private Message       Edit/Delete Post 
We usually have our big theater (212 seats) for first run and our smaller theater (64 seats) for independents paired with a sub/run. Admission is $6 for adults and $4 for children 12 and under, seniors 62 and over. Matinees (shows before 6pm) and Mondays are $4 for all ages.

We usually only run one or two matinees and those are on Saturday and Sunday only. The Monday bargain night is left over from the old owner and seems to draw a large crowd which we are afraid of driving off by cancelling it. Probably going to raise prices at least 50 cents next year, as we reduced a dollar last April when new owners took over.

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Fred Schoenfeld
Film Handler

Posts: 49
From: PORTSMOUTH, VA
Registered: Aug 2004


 - posted 10-13-2004 07:02 AM      Profile for Fred Schoenfeld   Author's Homepage   Email Fred Schoenfeld   Send New Private Message       Edit/Delete Post 
We are the only first run, single screen theatre in the Tidewater (southeast) area of Virginia. We are also the first full food service theatre in the US that was created in a fully restored 1945 Art Deco theatre that is first run, Dolby Digital and THX certified. The COMMODORE THEATRE has always had the lowest admission prices in our area for first run product, currently $6.00 adults, $4.50 children (8 to 13) and seniors 65 and up, at all times and all days. We find that by keeping our admission prices low, our customers will spend MORE on our food (where our profit margin is much greater).

Also, as far as we know, we are the only theatre in our area that excludes (yes, age discrimination!) all under 8 years of age. New customers are always surprised at our prices considering what they are getting for their money.

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Carl Martin
Phenomenal Film Handler

Posts: 1424
From: Oakland, CA, USA
Registered: Feb 2002


 - posted 10-13-2004 12:17 PM      Profile for Carl Martin   Author's Homepage   Email Carl Martin   Send New Private Message       Edit/Delete Post 
quote: Fred Schoenfeld
We are also the first full food service theatre in the US that was created in a fully restored 1945 Art Deco theatre that is first run, Dolby Digital and THX certified.
and maybe the only one?

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Ramin Hashemi
Expert Film Handler

Posts: 129
From: Houston TX
Registered: Sep 2004


 - posted 10-13-2004 08:14 PM      Profile for Ramin Hashemi   Email Ramin Hashemi   Send New Private Message       Edit/Delete Post 
Ignoring competition reasons, wouldn't having lower prices on certain days just shift your customers to go on a the discount days?

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Edward Jurich
Master Film Handler

Posts: 305
From: Las Vegas USA
Registered: Jul 2003


 - posted 10-14-2004 09:41 AM      Profile for Edward Jurich   Email Edward Jurich   Send New Private Message       Edit/Delete Post 
quote: Ramin Hashemi
Ignoring competition reasons, wouldn't having lower prices on certain days just shift your customers to go on a the discount days?
We normally only have a 7:15PM week day show. We just started trying a Wednesday matinee at 2:00PM, all seats $5.00 for a first run movie. It's hopefully attracting people who might not come in the evening.

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Brandon Willis
Expert Film Handler

Posts: 216
From: Richmond, VA, USA
Registered: Apr 2004


 - posted 10-14-2004 10:51 AM      Profile for Brandon Willis   Email Brandon Willis   Send New Private Message       Edit/Delete Post 
Fred, does the Regal MacArthur Center hurt your business any? Also, how has the new AMC 18 at Lynhaven affected business at the other theaters in that area since it opened?

[ 10-14-2004, 02:17 PM: Message edited by: Brandon Willis ]

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Mike Spaeth
Phenomenal Film Handler

Posts: 1129
From: Marietta, GA
Registered: Jul 2000


 - posted 10-14-2004 02:50 PM      Profile for Mike Spaeth   Author's Homepage   Email Mike Spaeth   Send New Private Message       Edit/Delete Post 
Having different Friday-Saturday night prices makes perfect sense to me. It doesn't really encourage people to come Sunday-Thursday nights ... but rather, just increases the bottom line on the weekend ... good old rule of supply-and-demand. People have more time available for the movies on the weekend ... so they tend to come anyways, even with the slightly higher prices.

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Ramin Hashemi
Expert Film Handler

Posts: 129
From: Houston TX
Registered: Sep 2004


 - posted 10-14-2004 11:54 PM      Profile for Ramin Hashemi   Email Ramin Hashemi   Send New Private Message       Edit/Delete Post 
in regard to shifting audience attendance to bargain days, I guess it also depends on the market. If you are in a market that has a lot of jobless customers (retired, welfare, vacation , ect...) they can go almost either time. In my market, I have all of those, and they all find money for the movies (even if on welfare).

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R. Andrew Diercks
Expert Film Handler

Posts: 232
From: Marion, Iowa (In the middle of everywhere)
Registered: May 2003


 - posted 10-15-2004 11:02 AM      Profile for R. Andrew Diercks   Email R. Andrew Diercks   Send New Private Message       Edit/Delete Post 
Adults $7.00
Child 3-12 $5.00
Sen. 60+ $5.00
Matinees $5.00 (shows before 5:30pm)

I would love it if the whole entertainment industry changed child admission age to 16 and senior admission age to 65. In most places you can't find a job until 16 yet are expected to pay earning prices. Furthermore you can't retire until at least 65 so your still in earning age. If you retire at 50 or 55 your rich enough to pay full price anyway. I believe the original idea behind the price difference was earning changes. Just MHO.

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Bill Gabel
Film God

Posts: 3873
From: Technicolor / Postworks NY, USA
Registered: Jan 2002


 - posted 10-15-2004 07:01 PM      Profile for Bill Gabel   Email Bill Gabel   Send New Private Message       Edit/Delete Post 
Here in Manhattan

Loews Theatres, Regal Cinemas, Clearview Cinemas
  • Adults $10.25
    Seniors $6.75
    Child $6.75
AMC
  • Adults $10.50
    Seniors $7.00
    Child $7.00
In Manhattan there is no Bargain matinees, Twilight bargain shows or Special bargain days.

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Jennifer Pan
THE JEN!

Posts: 1219
From: Denver, Colorado
Registered: Nov 2003


 - posted 10-19-2004 03:55 AM      Profile for Jennifer Pan   Author's Homepage   Email Jennifer Pan   Send New Private Message       Edit/Delete Post 
AMC

Child: $5.50 (2-12)

Matinee: $6.50 (before 6PM)
Student: $6.50 (required school ID)
Senior: $6.50 (55+)

Adult: $8.50

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David Yauch
Expert Film Handler

Posts: 206
From: Mesa, AZ, USA
Registered: Oct 2004


 - posted 10-20-2004 12:38 AM      Profile for David Yauch   Email David Yauch   Send New Private Message       Edit/Delete Post 
Jen what AMC do you work at?

Here we charge the same as Jen listed, except seniors are 6 and children are 5. You wouldn't believe the amount of bitching our local senior population has done about the increase in price from $5.50 to $6.00. You'd almost think we weren't paying the social security that bought those tickets in the first place...

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Jennifer Pan
THE JEN!

Posts: 1219
From: Denver, Colorado
Registered: Nov 2003


 - posted 10-20-2004 12:40 AM      Profile for Jennifer Pan   Author's Homepage   Email Jennifer Pan   Send New Private Message       Edit/Delete Post 
AMC Mesa Grand 24

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David Yauch
Expert Film Handler

Posts: 206
From: Mesa, AZ, USA
Registered: Oct 2004


 - posted 10-20-2004 01:23 AM      Profile for David Yauch   Email David Yauch   Send New Private Message       Edit/Delete Post 
Well whadda ya know, I'm right down the freeway from you.

I have been in there a few times with my girlfriend as we aren't allowed to see movies here due to anti-fraternization rules. It's a nice theater, though we did catch a concessionist not upselling. Shame on them.

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Jennifer Pan
THE JEN!

Posts: 1219
From: Denver, Colorado
Registered: Nov 2003


 - posted 10-20-2004 01:32 AM      Profile for Jennifer Pan   Author's Homepage   Email Jennifer Pan   Send New Private Message       Edit/Delete Post 
Wow, upselling is a big thing there... They are slacking.

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