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Author Topic: Concession Per Caps?
Mike Blakesley
Film God

Posts: 12767
From: Forsyth, Montana
Registered: Jun 99


 - posted 09-06-2009 01:30 PM      Profile for Mike Blakesley   Author's Homepage   Email Mike Blakesley   Send New Private Message       Edit/Delete Post 
quote: Chad Souder
I don't have a clue which theatre you're talking about, but unless it is run by someone incompetent, all stations should have been used.
My wife and I have been to the Carmike theatres in Billings multiple times. Both of them have two concession counters -- one on each side of the lobby. I've come to believe that the counter on the right is for emergency backup purposes only in case the computers at the left-hand counter go down...because even if the place is swarming, neither of us have EVER seen that other counter in use.

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Michael McGovern
Film Handler

Posts: 57
From: New Britain, CT, USA
Registered: May 2008


 - posted 09-06-2009 03:37 PM      Profile for Michael McGovern     Send New Private Message       Edit/Delete Post 
The deal with the second concession stand was an idea the chains all started about 15 years. The second stand was always intended to be an auxiliary stand, usually located closer to the auditoriums than the main stand, so that customers wouldn't have to walk as far to buy concessions once they were already in their movie, and to perhaps entice those who passed by the main stand to buy something on impulse. The auxiliary stands would usually only be staffed on the weekends when business dictated, but in most cases, after business leveled out 6 months to a year after a new theaters opening, the second stand would rarely if ever get used, since it wouldn't bring in enough extra revenue to make it worth the time, effort, and payroll to run it.

Most new buildings I've seen over the past 5 or so years have completely gotten rid of the auxiliary concession stand, in favor of equally pointless Hawking schemes, but that's another issue.

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