|
|
This topic comprises 4 pages: 1 2 3 4
|
|
Author
|
Topic: The Hangover...an all-too rarity at the box office.
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Chad Souder
Jedi Master Film Handler
Posts: 962
From: Waterloo, IA, USA
Registered: Feb 2000
|
posted 09-03-2009 09:51 PM
quote: Anslem Rayburn It is sad, because like every other Hollywood release it was over screened and made a huge portion of that during the first few weeks. It cleared the $200 million mark in 5 weeks, then took 8 more weeks to make another $65 million.
Front loading of grosses benefits the studios, not the theaters...
Front loading is a necessity in today's cinema world due to the increased number of films released per year. The MPAA reports 610 films released in 2008. This is up from 471 in 1999. In other words, there has been about a 30% increase in movies released per year since Titanic came out. That's a significant amount. With so many more choices, if you don't get them early, they may choose something else the next week. Overall attendance has stayed about the same during that same period time, so it doesn't appear to hurt the exhibitor on attendance. With ticket prices steadily increasing, holding a steady annual attendance makes for a higher gross, so ultimately, until attendance drops, front loading grosses has not hurt theatres. The exception would be if the old 70/60/50/40 film rental is being used, but that is becoming more and more rare with booking agreements moving to a flat rate for the duration of the run.
| IP: Logged
|
|
|
|
All times are Central (GMT -6:00)
|
This topic comprises 4 pages: 1 2 3 4
|
Powered by Infopop Corporation
UBB.classicTM
6.3.1.2
The Film-Tech Forums are designed for various members related to the cinema industry to express their opinions, viewpoints and testimonials on various products, services and events based upon speculation, personal knowledge and factual information through use, therefore all views represented here allow no liability upon the publishers of this web site and the owners of said views assume no liability for any ill will resulting from these postings. The posts made here are for educational as well as entertainment purposes and as such anyone viewing this portion of the website must accept these views as statements of the author of that opinion
and agrees to release the authors from any and all liability.
|