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Topic: First Peek Ever Inside America's Most Successful Movie Theater

Jack Ondracek
Film God

Posts: 2348
From: Port Orchard, WA, USA
Registered: Oct 2002

posted 05-11-2011 12:44 AM

quote: Martin McCaffery
I accidentally ordered 35lb bags a few month ago, so they do exist commonly in 35 as well as 50. I can't understand why they would order smaller bags considering the volume they use. Unless their popcorn bins hold 35lbs.

Our supplier has both Reddenbacher and Vogel brands. BOTH are ConAgra products, and seem nearly identical to me. Vogel comes in 50 pound bags, Reddenbacher comes in 35. Reddenbacher costs me 1 cent more per pound, so it's not a big deal. I've been buying it cause it's easier for the kids to haul around.

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Tom Petrov
Five Guys Lover

Posts: 1121
From: El Paso, TX
Registered: Jan 2003

posted 05-11-2011 06:27 AM

Very interesting read. Good report, I can't beleive that they have 93 staff members on some nights.

I wonder how the AMC 24 in Toronto compares. All digital, ETX and IMAX included. Right in the centre of DT Toronto.

quote: Frank Angel
Anyone know if all the rooms are digital by now?

Yes all digital.

quote: Jonathan M. Crist
IMHO it is the number of people per show which is the most important number.

Why is this most important?

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Jim Bedford
Jedi Master Film Handler

Posts: 597
From: Telluride, CO, USA (733 mi. WNW of Rockwall, TX but it seems much, much longer)
Registered: Jun 99

posted 05-11-2011 01:44 PM

quote:
quote: Jonathan M. Crist: IMHO it is the number of people per show which is the most important number.

Why is this most important?

It became important for our single screen Nugget about ten years ago when I calculated that the key to increasing our audience was adding more shows. Although our per-show attendance has remained consistent for almost 20 years at around 50/show, most of our growth has occurred when we started doing two or three shows a day or stacking two films for a week. Creating additional opportunities to see a film is almost as important as the title itself.

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Frank Angel
Film God

Posts: 5305
From: Brooklyn NY USA
Registered: Dec 1999

posted 05-15-2011 11:57 AM

quote: Jim Bedford
Although our per-show attendance has remained consistent for almost 20 years at around 50/show, most of our growth has occurred when we started doing two or three shows a day or stacking two films for a week. Creating additional opportunities to see a film is almost as important as the title itself.

PRECICSELY! I've been having this fight with my General Manager for years. He seems to think if you run three shows on a weekend, it's just as good as running 8 shows. His argument is, you'll get the people who want to see the movie to come to the shows when you run them. If you run more shows, you'll get the same number of patrons only they will just be more spread out. My contention is what you experience -- give more opportunity to see a title, you will get more people. And since we hire everyone on a minimum call, operating costs to add an extra show don't go up significantly.

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Richard C. Wolfe
Master Film Handler

Posts: 250
From: Northampton, PA, USA
Registered: Apr 2000

posted 05-15-2011 10:30 PM

That makes me feel pretty good. The AMC Empire is the busiest theatre in America and averages 60 people per show per screen.

I average twice that per show per screen, But then again I only have one screen, and I'm in a town of 10,000 and play pictures 6 to 8 weeks after national release, and only charge $3.00 per ticket. Well I certainly don't make the money they make, but all in all... it still makes me feel pretty good.

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