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This topic comprises 3 pages: 1 2 3
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Author
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Topic: Cinemas - "not including tax."
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Martin Brooks
Jedi Master Film Handler
Posts: 900
From: Forest Hills, NY, USA
Registered: May 2002
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posted 10-03-2015 11:30 PM
Note that with the new credit card readers for credit cards that have chips, the transactions actually take longer because instead of swiping, you have to leave the credit card in the reader until the transaction is complete.
It will also be even slower until people get used to using them.
Those new credit card readers are now required by the credit card companies. If you don't use them, you could be responsible for any fraud. I think that was effective as of 10/1.
There has been extensive research that shows (at least in the U.S.) that people spend more across the board when they use a credit (or even a debit) card. There's also been some initial research that claims the faster the transaction time, the more people are willing to spend. Apparently, people using smartphones to pay are spending more than those with credit cards. I guess psychologically, it doesn't feel like one is spending money when you can just pass the phone or some other NFC device in front.
It's true that some older people have trouble with ATMs and the like, although I find this astonishing considering that ATMs have been around since about 1973. In my apartment building, they put smart card readers on the washing machines and dryers. It's very simple - you just stick the card in and press the Start button, but many of the very elderly people freaked out - there were even training sessions. They were concerned I wasn't going - I said, "it's not rocket science. Just stick the card in and press the button." Most of these people still drive - that scares me.
I'm really surprised that you have cash registers that don't calculate the change. I haven't seen a cashier not use that function in many years - I think the retailers make them use it even on simple transactions. Most cashiers cannot do basic arithmetic and don't know how to "count up". If for example, the transaction is $20.57 and I give them $21.07, I always get funny looks until they run it and see that they have to give me 50 cents back. (Except in the Korean market - they know how to make change.)
In a movie theater, I usually skip the cashier and go right to the machine if there's no up-charge.
In NYC, every theatre I've been to still advertises the price including tax. I think most do that for concessions as well.
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