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Author Topic: Goodbye Moviefone -- we're dancin' a fat Fandango! Jack Ondracek Film God Posts: 2348 From: Port Orchard, WA, USA Registered: Oct 2002 posted 05-21-2003 11:59 AM                        That's similar to what's happened in Seattle, Tacoma, and our nearby market. In our case, Regal is still using those "call for showtimes" ads in the Seattle papers during some weekdays. In 1986, the theatres I have were running 2-column display ads every day... something like 2X5 or 6. Per-inch cost was $4.23 (we still have the old contracts). Today, we're running directory ads, like everyone else, and our per-inch cost is close to $24. Subscription levels in our market have dropped, though the paper increases their rates every year... charging us more to reach a shrinking reader base. The Seattle papers charge a LOT more! The theaters don't run their own display ads anymore. Those displays that do show up in the papers are all co-op ads, placed by the studios and their ad agencies during the first couple of weeks.  |  IP: Logged Charles Everett Phenomenal Film Handler Posts: 1470 From: New Jersey Registered: May 2001 posted 05-21-2003 06:29 PM                     CNet has confirmed the UA move to Fandango (scroll down). The points raised when this thread began are still in play: Anyone have any MovieFone horror stories to tell? Showtimes not posted? Wrong theaters for a certain movie? Wrong movie for a particular theater?  |  IP: Logged Daniel Fuentz Expert Film Handler Posts: 230 From: Fresno, CA, USA Registered: Apr 2003 posted 05-21-2003 07:57 PM                     I tried Moviefone last Friday, and they did not have listings for all the theatres in town. They didn't even have a mention of the UA 8 or the UA 6, no "Showtimes not available", no phone number, not one bit of information for these two theatres. They lost their credibility with me after I saw that... As far as the ad thing, I have heard that the Fresno Bee is rather high when it comes to ads. However, with the teeny print Regal uses on their weekend ads that do list all the showtimes, they can't be saving THAT much money not running showtimes during the week...  |  IP: Logged

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