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This topic comprises 3 pages: 1 2 3
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Topic: Fairly lame "60 Minutes" piece on movie piracy last night
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Mark Ogden
Jedi Master Film Handler
Posts: 943
From: Little Falls, N.J.
Registered: Jun 99
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posted 11-04-2009 05:42 PM
quote: Bobby Henderson The X-rating is meant for stuff that's really happening. The NC-17 is for shocking stuff that's still being faked.
No. The NC-17 tag WOULD ALSO be for the stuff that's really happening, if the producers of those films cared to submit them to the board, because as Chris pointed out, there is no official "X" tag anymore.
quote: Bobby Henderson Many TV stations and newspapers will not run any ads for movies rated NC-17. A NC-17 rating is a commercial death sentence for most movies.
Yeah. Pretty much my point. That's why IFC and other distributors ignore the MPAA's "thumb" completely. Why bother with them at all? Do you honestly believe they had any illusions about landing a picture like Antichrist at a Regal or a Carmike? As you correctly pointed out, they won't get any mainstream bookings. They will, however, get the Landmarks, the Laemmles, the Angelicas, the independents, the college circuits, and they will get to run ads in the New York and Los Angeles Times, the Village Voice, the Boston Phoenix, The Chicago Reader, LA Weekly (is that still going?) et. al., in addition to on-line coverage (TV stations and newspapers? How very passe). In short, they will reach and show the film to exactly the audience they want. And they will do so with no say from the MPAA or its' "thumb" whatsoever. So how was it they are being controlled by them?
quote: Speaking of old-school piracy, I've heard stories of guys renting out 16mm prints, making dupes of them, then sending the dupes back! [Big Grin]
I used to work with a guy who took 35mm porn films out of the booth of the only triple-X theatre in town and took them somewhere overnight and made 16mm reduction prints from them. They looked like crap, but in the days before VHS, he did a good business.
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Anslem Rayburn
Master Film Handler

Posts: 476
From: Yuma, AZ, USA
Registered: May 2002
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posted 11-04-2009 06:28 PM
quote: Mark Ogden Yeah. Pretty much my point. That's why IFC and other distributors ignore the MPAA's "thumb" completely. Why bother with them at all? Do you honestly believe they had any illusions about landing a picture like Antichrist at a Regal or a Carmike? As you correctly pointed out, they won't get any mainstream bookings.
By ignoring it, they are victims of it. They can't get wider exposure because they can't screen the film many places because they didn't submit it for rating (knowing that submitting it would brand it NC-17 and destroy ANY marketing opportunity). They may not have dreamed of Regal or Carmike, but there are plenty of independents who won't (or can't) take the chance on an unrated film, either. So, the filmmaker takes the lesser of two evils. If the ratings were applied more evenly, films like this would play more screens in more cities.
Simply put, ignoring the ratings system doesn't make it disappear, the indies are still suffering because of it.
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Mark Ogden
Jedi Master Film Handler
Posts: 943
From: Little Falls, N.J.
Registered: Jun 99
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posted 11-04-2009 06:41 PM
Anslem, the point is, they don't care, they willfully ignore it, and this removes their victim-hood. They could have submitted a less graphic cut of the picture for a rating, either that or washed their hands of it entirely. Many adult oriented films play without ratings, from producers who accept the situation but don't want to have to water down their film to satisfy the board. They know full well what the marketing potential of these films are going in, and they accept it. Hard to be a victim when you understood what you were getting into going in.
A good example of this is John Cameron Mitchell's wonderful Shortbus, from 2006. Great film, but very sexually explicit, and no faking either. Both he and THINKFilm, the distributor behind it understood what the intentions were and what was going to be shown, and the limited bookings they would get. They went for it anyway, and made a fine movie, albeit one with an "all actors were over 18" board at the head.
Not everyone is willing to compromise and/or suck up to the MPAA to get a 3000 print release, thank God.
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Scott Norwood
Film God

Posts: 8146
From: Boston, MA. USA (1774.21 miles northeast of Dallas)
Registered: Jun 99
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posted 11-04-2009 09:22 PM
The difference between "X" and "NC-17" is that X was never trademarked by the MPAA. Anyone can self-apply the X rating to his own film, regardless of content, without paying to have it rated by the MPAA.
By contrast, NC-17 cannot be self-applied, and can only be used when a film is rated by the MPAA with that designation.
Presumably, the idea was that producers of porn films would not pay to have them rated, and, thus, NC-17 would imply that the film is a legitimate non-pornographic release with adult content. Unfortunately, this was thwarted because the newspapers which had previously refused to carry advertisements for X-rated films extended the policy to NC-17, with the result that few mainstream exhibitors would book these films.
Not that this has anything to do with movie piracy.
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