Film-Tech Forum ARCHIVE: Will cyan become the rule for trailers,commercials?

This is topic Will cyan become the rule for trailers,commercials? in forum Film Handlers' Forum at Film-Tech Forum ARCHIVE.

To visit this topic, use this URL:
https://ft-forum.com/ft/cgi-bin/ubb/ultimatebb.cgi?ubb=get_topic;f=1;t=006589

Posted by Don E. Nelson (Member # 1049) on 09-20-2004, 02:49 PM:

Will the Film / Advertising studios convert all their 35mm trailers and 35mm commercials also to cyan audio tracks and if so, roughly when? What about all the other program material shot on 35mm film for 35mm playback, as listed below, will they also convert...eventually or be forced to, in order to save the planet, or is this part of the digital conspiracy to get rid of film.

1. 35mm music videos and record company promo films
2. 35mm cartoons, anime,animation festival films, etc.
3. 35mm short subjects and short science documentaries
4. 35 Theater (Regal/Cinemark)promos, THX/Dolby/DTS logos
5. 35mm NFL-Films sports/olympic footage

How about larger format films, Imax, Maxivision, etc?

I am assuming 35mm dailies, will not convert to cyan?
...John P., Just wanted to see if you were still awake!

Posted by John Pytlak (Member # 331) on 09-20-2004, 03:29 PM:

So far, Disney, MGM, and Miramax have announced definite conversion plans. Ted Costas has said a few additional distributors may announce conversion at ShowEast, heard from his contacts at Dolby Distribution Services. Once the vast majority of theatres have red readers, trailers and ads will convert.

Large format (70mm) films and film dailies do NOT use optical analog soundtracks, as they mostly use separate synced soundtracks.

It's likely some labs will continue to offer silver applicated tracks for limited releases, especially when an old sound negative that had been XM optimized for dye+silver needs to be reprinted. With a large re-release, I suspect new sound negatives will be made, and optimized for cyan dye track.

Posted by Daryl C. W. O'Shea (Member # 1303) on 09-20-2004, 03:54 PM:

quote: John Pytlak
Once the vast majority of theatres have red readers, trailers and ads will convert.

I thought that was why features were being rolled out in cyan... the vast majority of theatres have converted.

I think it's more like, once the vast majority of studios have converted trailers and ads will convert.

Posted by John Pytlak (Member # 331) on 09-20-2004, 04:00 PM:

As with most technology, it's often a "chicken or the egg?" question introducing a new format.

Posted by Ken Lackner (Member # 1002) on 09-21-2004, 05:42 PM:

quote: John Pytlak
It's likely some labs will continue to offer silver applicated tracks for limited releases, especially when an old sound negative that had been XM optimized for dye+silver needs to be reprinted.

What does "XM optimized" mean?

Posted by Gordon McLeod (Member # 33) on 09-21-2004, 09:34 PM:

"What does "XM optimized" mean?"
Crossmodulation distortion test

Posted by John Pytlak (Member # 331) on 09-21-2004, 09:37 PM:

quote: Gordon McLeod was the last to post
What does "XM optimized" mean?

Optimized for cross-modulation distortion:

http://www.kodak.com/US/plugins/acrobat/en/motion/support/h44/h44.pdf

quote:

Cross-Modulation Distortion Testing 345K (20 page publication)
The cross-modulation test serves recording engineers very much as the light meter serves photographers. That is, it helps them determine the proper light exposure to be used when producing a photographic image.

Posted by Dominic Case (Member # 1830) on 09-23-2004, 12:16 AM:

quote: John Pytlak
It's likely some labs will continue to offer silver applicated tracks for limited releases

It's more likely that some labs will be obliged to offer silver applicated tracks when printing for certain territories. Although "most" theatres in the USA, Europe, Australia and some other parts of the world are mostly red, information is not so clear elsewhere, and I think we can expect silver applicated tracks for a little longer. This will feed back to US release orders if the distributor plans to send second-hand prints to the "outer reaches of the universe".