This is topic Paramount kills off 35mm in the US in forum Film Handlers' Forum at Film-Tech Forum ARCHIVE.


To visit this topic, use this URL:
https://ft-forum.com/ft/cgi-bin/ubb/ultimatebb.cgi?ubb=get_topic;f=1;t=011563

Posted by Brad Miller (Member # 2) on 11-25-2013, 12:16 AM:
 
I'm surprised nobody has mentioned this yet, but a week or so ago Paramount announced Anchorman 2 would be their last release on 35mm, that all future releases would be digital only.

I believe I pegged that one dead on a couple of years ago. I've always said the studios would make it through Christmas 2013 and then in January one of the majors would announce they were no longer supporting 35mm, then the rest would follow fast.
 
Posted by Justin Hamaker (Member # 2165) on 11-25-2013, 02:33 AM:
 
This is the first time I've heard this, but I'm not surprised. I would imagine they are going to start falling like dominoes now. The small number of theatres still running 35mm make up such a small percentage of the gross, I imagine the studios are barely recouping print costs.
 
Posted by Victor Liorentas (Member # 5272) on 11-25-2013, 08:26 AM:
 
I tried to book Trains Plains And Automobiles the other day and was told they have DCP only. They said once a title is replaced by DCP the 35mm will no longer be available for that title! [Frown]
 
Posted by Leo Enticknap (Member # 534) on 11-25-2013, 10:59 AM:
 
For older and archive titles, that makes sense economic sense from the studio's perspective. There is a one-time cost in creating the DCDM and DCP from their preservation master, and once they've done that, the 35mm release print sitting in their vault is costing them money (in atmospherically controlled real estate) and making them virtually none, apart from the odd rental from a theatre that doesn't have digital projection and/or prefers to show 35mm for curatorial reasons. I'm guessing that as soon as the DCP has been made and is available in the distributor's servers, the film print goes in the recycling bin.
 
Posted by Steve Kraus (Member # 476) on 11-25-2013, 11:01 AM:
 
Par might be a little early on this but seems like early in the new year film will end. They don't want all the articles about mom & pop theatres having to close to hit the news at Christmas.

Does anyone have Wolf of Wall Street or Labor Day booked on film? Likewise the latest Paranormal Activity or Jack Ryan early in the new year (all Par)?
 
Posted by Scott Norwood (Member # 30) on 11-25-2013, 11:12 AM:
 
[fu] Paramount!

Is there a source for this?

In (possibly) related news, Kodak has announced a price increase on nearly all of its motion-picture products. Estimate is about a 10% increase. This takes effect on January 1.
 
Posted by Buck Wilson (Member # 5885) on 11-25-2013, 11:53 AM:
 
AAHHHHH! [Mad]
 
Posted by Leo Enticknap (Member # 534) on 11-25-2013, 01:10 PM:
 
quote: Scott Norwood
In (possibly) related news...
Definitely related. As sales of film products decrease, the shrinking economies of scale make the cost of production more expensive, because the fixed costs (buildings, infrastructure, advertising, after-sales support etc.) have to be spread over a smaller volume of sales. So the price per unit goes up.

The significant thing, I'd guess, is that Kodak believe that the remaining customer base for film products (some high end film production and still photography using film for artistic reasons, archival preservation and some medical imaging, essentially) is now price-elastic enough to withstand a 3x inflation price hike.
 
Posted by Kevin Markwick (Member # 2698) on 11-25-2013, 01:12 PM:
 
In the UK Disney have announced Captain America: The Winter Soldier will be the last release available on 35mm. Surprised they are waiting that long frankly.
 
Posted by Mike Blakesley (Member # 26) on 11-25-2013, 02:49 PM:
 
So, NATO was right on in their prediction all those years ago...2013 is pretty much going to be the last film year for all major releases.
 
Posted by Scott Norwood (Member # 30) on 11-25-2013, 03:16 PM:
 
Or maybe it became a self-fulfilling prophecy, since nearly every news item on the conversion quoted the "2013" date, usually without indicating the source.
 
Posted by Carsten Kurz (Member # 5396) on 11-25-2013, 05:20 PM:
 
We have received clear statements towards the end of 35mm in germany a while ago. February will see the last german 35mm print. Most distributors have already ended 35mm this fall. The Hobbit 2 is the last big release with 35mm prints here.

I think we are around 85-90% conversion rate here. Public funding for digital conversions just ended here, so something like 5-10% of the remaining cinemas will not make it. A lot of them are small studio like operations without a real business model. The end of the public funding was announced quite early, that was a clear sign for everyone involved. First half of 2014 will probably see some remaining installations in small multiscreens, and local/independant/crowd funding for some single screens. Then that'll be it.

- Carsten
 
Posted by Manny Knowles (Member # 1171) on 11-25-2013, 06:15 PM:
 
When the VPF deadline was announced, it kinda brought this date more into focus.

Odds were, cinemas would scramble to meet the deadline, and the d-cinema conversion would hit critical mass before the VPF offer expired.

Once the d-cinema conversion hit critical mass, the handwriting would be on the wall, insofar as film is concerned. After all, the whole point of converting to d-cinema was to ditch film.

And then we have all the various announcements from Kodak and Fuji that they're (basically) pulling the plug on film.

Take all of this together, and nobody should be surprised that the end is here.

If you're surprised, then you weren't paying attention.
 
Posted by Bobby Henderson (Member # 840) on 11-26-2013, 09:02 AM:
 
I'm not surprised by the announcement from Paramount. Actually, I was expecting more distributors to make similar announcements like this before year's end. I seem to recall a discussion here about Fox considering a halt to 35mm release print production a year or so ago.

The thing that worries me is what the impending shut-down on 35mm release print production will do in raising the costs of film-based production. 35mm negative film is made on different production lines. However, there has to be some kind of ripple effect that will hit it anyway.
 
Posted by Scott Norwood (Member # 30) on 11-26-2013, 11:49 AM:
 
Did VPFs actually do any good for many independents? I know of a handful of independents who have installed (or will soon install) D-cinema equipment, and I only know of one (a 5-screen first-run house) that signed up with a VPF deal (not sure which one, specifically).

For all of the hand-waving about VPFs, it seems that they either did not apply to many independents or that the terms were so bad that many chose not to sign up for them.
 
Posted by Leo Enticknap (Member # 534) on 11-26-2013, 12:21 PM:
 
quote: Bobby Henderson
35mm negative film is made on different production lines.
Some of the processes are common to all motion picture and still film, film base casting and slitting being the main ones. So when motion picture print stock production ends, the infrastructure cost of these common processes will have to be distributed over a much smaller volume of remaining sales.

The emulsion "brewing" and coating is unique to each stock type, which is why there are already very long waiting lists for many of the lesser used intermediate and master stocks, while Kodak accumulates enough orders to justify a production run. Apparently (I wasn't there, but am reporting what was told to me by someone who was), a Kodak executive speaking at the AMIA conference earlier this month said that each production batch of a given stock type has a retail value, at current price lists, of several million $$, and they need orders in place for most it before the production can take place. Needless to say, archives are having the biggest problems here, because they are about the only customers left who want, say, b/w optical negative recording stock or orthochromatic fine grain pos in 16mm, etc. etc. (in production, DI work has taken over the functions these stocks used to be used for), and the world's archives simply aren't in the market for enough stock to enable continuous production at Rochester and for Kodak to hold ongoing inventories.
 
Posted by Terry Lynn-Stevens (Member # 7349) on 11-26-2013, 03:25 PM:
 
.

quote: Scott Norwood
In (possibly) related news, Kodak has announced a price increase on nearly all of its motion-picture products. Estimate is about a 10% increase. This takes effect on January 1.
Here is some more related news.

Eastman Kodak Co. has laid off roughly 40 Rochester workers, most of them employed in film manufacturing

The layoffs in recent days mark perhaps the first sizable job cuts at the Rochester-based printing company post bankruptcy. Kodak exited its 20-month Chapter 11 bankruptcy in September. And that bankruptcy saw the company make numerous deep cuts in its workforce, as well as sell off a number of businesses, as it worked to get costs under control and to streamline itself.

In a statement, Kodak said Tuesday that it has consistently indicated that as motion picture film volumes continue to decline, “We will continue to make adjustments to keep our scale in line with the decline.”

The company ended 2012 with roughly 3,500 employees locally. That number is now far smaller, as 2013 saw Kodak continue to cut costs and also sell its Personalized Imaging and Document Imaging businesses, which employed roughly 700 locally. Kodak said it would have updated local employment numbers after the end of the year.

http://www.democratandchronicle.com/story/money/business/2013/11/26/kodak-lays-off-40-film-workers/3758641/
 
Posted by Steve Guttag (Member # 268) on 11-26-2013, 11:19 PM:
 
Scott, the vast majority of our independents did sign up with either Cinedigm or GDC VPF plans.
 
Posted by Timothy Eiler (Member # 383) on 11-27-2013, 06:44 AM:
 
quote: Brad Miller
I'm surprised nobody has mentioned this yet, but a week or so ago Paramount announced Anchorman 2 would be their last release on 35mm, that all future releases would be digital only.
Was there an article, press release, e-mail or some other way that the announcement was made that i cannot find? I don't doubt that film will be ending in the near future but just wondering what was the original source material
 
Posted by Mike Blakesley (Member # 26) on 11-27-2013, 10:57 AM:
 
We receive most industry-related press releases, news articles and so on from NATO in emails, but I haven't gotten any actual word on this yet and our booker hasn't mentioned it either (although it makes no difference to us since we're digital here). I'm also curious where the news came from.
 
Posted by Louis Bornwasser (Member # 3063) on 11-28-2013, 11:39 AM:
 
NATO is not in charge of anything.

Also all it takes is ONE filmmaker who wants some film in his releases to negate "The Last!" from Paramount. Probably a negotiating tactic against the film supplier who just raised prices.

"I'll just release through (blank) Films."

I'll agree that film will eventually expire, just that its end is not yet quite here. Louis
 
Posted by Mike Blakesley (Member # 26) on 11-28-2013, 01:20 PM:
 
I don't remember anybody saying NATO had anything to do with this, they just predicted the time frame based on common knowledge.

quote: Louis Bornwasser
Also all it takes is ONE filmmaker who wants some film in his releases to negate "The Last!" from Paramount.
That's true... I remember a few years ago, the rock band Cheap Trick managed to get their latest album released on 8-track, believe it or not.
 
Posted by Terry Lynn-Stevens (Member # 7349) on 11-28-2013, 01:58 PM:
 
quote: Louis Bornwasser
Also all it takes is ONE filmmaker who wants some film in his releases to negate "The Last!" from Paramount. Probably a negotiating tactic against the film supplier who just raised prices.

I agree, it takes just one filmmaker. More than likely we are going to see "one-off" 35mm releases every once in a while. It does not cost a lot to put in 35mm for a release here and there of a movie, they will be companies who will specialize in leasing out the projectors for the short term. I think we will see it with the release of Christopher Nolan's Interstellar. If someone thinks they can make money, then they will do it.
 
Posted by Leo Enticknap (Member # 534) on 11-28-2013, 02:36 PM:
 
A one-off filmmaker, no matter how much (s)he loves the medium, is not going to be able to use it if the stock, the processing chemistry and the infrastructure needed to shoot, process and print it are no longer available. And between them, these filmmakers (plus the other people left buying film stock and chemistry, which means mainly archives) cannot generate the volume of sales necessary for it to be worth Kodak's while keeping their infrastructure in operation.

As an earlier poster pointed out, Hollywood would like to avoid the negative publicity that would result from articles on the big news sites about mom-and-pop theatres being forced to close. Likewise, Kodak doesn't want the reaction from Spielberg, Nolan, Tacita Dean and all the usual suspects that would result if they announced an end date for color film stock here and now. It's brand management 101. The end of Kodachrome was bad enough for them, with endless stories about a heartless corporate gorilla killing off a cultural icon, blah blah blah. They don't want to go there again.

So it's just going to be wound down, slowly and with as little attention as Kodak can engineer. Their spokespeople will be issuing statements about how they're going to stand behind movie makers who wish to continue shooting on film, and the archives, right up until the last minute when their sales department answers the phone and says "Sorry, we don't offer that line anymore".

If it were possible to produce color film and the chemistry needed to process it in small volumes and not make a loss, Fuji and whoever now owns the Agfa brand name wouldn't have quit the business in recent years.
 
Posted by Marcel Birgelen (Member # 6801) on 11-28-2013, 05:36 PM:
 
quote: Leo Enticknap
If it were possible to produce color film and the chemistry needed to process it in small volumes and not make a loss, Fuji and whoever now owns the Agfa brand name wouldn't have quit the business in recent years.
Isn't it also true that Fuji and whatever is left of Kodak wouldn't be interested in such a niche market? Their factories and processes were all set up for enormous volumes and would obviously be running at enormous losses with current volumes.

But those chemical processes aren't really rocket science anymore and could probably be done at acceptable prices at smaller batch-processing facilities. I'm rather sure, that once the current supplies run dry, someone will jump into that niche and facilitate both archives and filmmakers. And if it isn't some western country, it will be some sweatshop in China, there is too much potential still left in this medium.
 
Posted by Mark Gulbrandsen (Member # 72) on 11-28-2013, 06:13 PM:
 
Broadcasters in Europe fought to be able to choose film origination and won. This should greatly extend 16mm formats life span.

http://motion.kodak.com/motion/Publications/InCamera/Sections/The_StoryBoard/Filmmakers_Win_Right_to_Choose_Super_16_for_Television.htm
 
Posted by Leo Enticknap (Member # 534) on 11-28-2013, 09:54 PM:
 
quote: Marcel Birgelen
Isn't it also true that Fuji and whatever is left of Kodak wouldn't be interested in such a niche market? Their factories and processes were all set up for enormous volumes and would obviously be running at enormous losses with current volumes.
From what I've read and been told, the cost, complexity and criticality of quality control in the production of dye coupler/chromogenic colour photographic emulsions, and the kit chemistry needed to process them, is such that the cost involved is approaching rocket science territory.

I find it interesting that OrWo continues to make b/w products, but left the colour market years ago. When asked if they might consider re-entering it, an exec replied:

quote: Article on the Tate Gallery's Website
If you are able to produce an order for an amount over the size of two football fields (120 m long and 90 m wide) and have 2 Million Euros to spare for testing and are able to give us 2 years’ notice, we could look into this further
And that's the type of volume a niche market supplier is guessing it would need in order for production to be viable.
 
Posted by Dan Kessler (Member # 6607) on 11-28-2013, 11:07 PM:
 
Behold, a color film manufacturer rises again!

http://www.filmferrania.it/
 
Posted by Leo Enticknap (Member # 534) on 11-29-2013, 11:21 AM:
 
The long-previewed Ferrania relaunch looks to me like a similar scenario to Rekkof - they've been promising for many years now to restart colour film production (as distinct from selling rebadged stock from other sources). Please forgive my cynicism, but I'll believe it (and be very happy) when the first batches of new, genuine Ferrania stock are actually delivered to customers. There's no info on that site as to what stocks they're actually going to launch for motion picture use (only a reproduction of the tech specs sheet for an E6 stills film that 3M rebadged, IIRC from one of the European manufacturers - possibly Ferrania themselves), when this is going to happen, a list of vendors and resellers, tech specs and info on processing, etc. etc.
 
Posted by Marcel Birgelen (Member # 6801) on 12-02-2013, 03:16 AM:
 
quote: Leo Enticknap
From what I've read and been told, the cost, complexity and criticality of quality control in the production of dye coupler/chromogenic colour photographic emulsions, and the kit chemistry needed to process them, is such that the cost involved is approaching rocket science territory.
From what I've been told by some film and photography "geeks", the major problem seems to be getting the raw materials at acceptable prices and indeed, getting the quality of the whole process right. For that, you need qualified people and time, hence money.

All you're currently buying is essentially re-bagged stock originating from Kodak and Fuji, that will eventually run out.

It's hard for me to size the potential market, but if you could get it running, it sounds to me like you could be a defacto monopolist in a very lucrative niche.
 
Posted by Timothy Eiler (Member # 383) on 12-02-2013, 08:17 AM:
 
quote: Mike Blakesley
We receive most industry-related press releases, news articles and so on from NATO in emails, but I haven't gotten any actual word on this yet and our booker hasn't mentioned it either (although it makes no difference to us since we're digital here). I'm also curious where the news came from.
Our booker was not informed by paramount about this either.
I'm just wondering if this is a case where several upcoming paramount movies are not going wide enough for them to make film prints and someone misinterpreted it to be the end of 35mm
 
Posted by Mike Frese (Member # 4361) on 12-14-2013, 09:09 PM:
 
I too was surprised that this was not discussed. I first this about the 15th of last month. There was no press release or anything just a mention by Paramount sales reps to bookers.

As far as VPFs go; if you ranked in the top 2800 or so of gross it made sense to take advantage of the VPF programs.
 
Posted by Steve Kraus (Member # 476) on 12-24-2013, 11:36 AM:
 
Is anyone aware of 35mm bookings for Wolf of Wall Street?
 
Posted by Peter Howard (Member # 3491) on 12-26-2013, 03:14 AM:
 
quote: Scott Norwood
For all of the hand-waving about VPFs, it seems that they either did not apply to many independents or that the terms were so bad that many chose not to sign up for them.
Yep, that's us.
 
Posted by Mike Blakesley (Member # 26) on 12-26-2013, 12:50 PM:
 
Same here. Between the fact that we'd hardly ever qualify for a payment, and all the "problems" I've heard about from other exhibs (like being refused a booking due to the studio having to pay the VPF), and having "big brother" watching my system night and day, I am glad not to be a VPF-er.
 
Posted by Frank Angel (Member # 248) on 12-26-2013, 01:10 PM:
 
Didn't someone also point out that for a small margin independent, the VFP also was considered taxable income, thus reducing its economic help even further.

As for NATO "predicting 2013" as the end of film, these jokers were "predicting" the end of film every year since around 2005. They just kept uping the date.
 
Posted by Mike Blakesley (Member # 26) on 12-26-2013, 01:30 PM:
 
Oh nonsense. They've been saying 2013 for at least four years and they have always said THAT was based on what Fox said in their now famous letter. Before they were saying 2013, they always said their predictions were a guess at best.

Besides, considering how hard it is to get 35mm prints these days, for a lot of people film WILL be dead by the end of 2013.
 
Posted by Justin Hamaker (Member # 2165) on 12-26-2013, 10:30 PM:
 
One indication of how difficult it is getting to obtain prints. The discount theatre about 30 minutes from my location did not add Frozen starting 12/27. This is after we heavily advertised it was ending Christmas Eve. This theatre is a twin running 35mm. If there was a print available, I would have to think they would have been all over it.
 
Posted by Steve Guttag (Member # 268) on 12-27-2013, 06:57 AM:
 
The "dollar" theatre we work with just went digital this month! So films are indeed becoming less needed even for bargain houses.
 
Posted by Michael Riley (Member # 5693) on 12-27-2013, 05:06 PM:
 
Well if it's any indication, the local Cinemark theater that still runs 75% 35mm isn't advertising Paranomal Activity, but managed to get 35mm prints of Walter Mitty, Grudge Match, Hobbit, Frozen, and Saving Mr Banks. Wolf of Wall Street, 47 Ronin, and another print of Hobbit are digital. I imagine they will putter along for a couple more months, rotating what they can in their digital houses until they can no longer get anything in 35mm, then close the doors for good.
 
Posted by Robert E. Allen (Member # 1351) on 12-27-2013, 07:57 PM:
 
I'm currently playing "Frozen" and "The Hobbit" in 35mm on my two screens and I expect to get "Mr. Banks" and "Hunger Games" in 35mm as well. My booker, who is well acquainted with many Hollywood directors, tells me I have about a year before I have to worry about going digital.
 
Posted by Buck Wilson (Member # 5885) on 12-28-2013, 01:59 AM:
 
Steve K, we were slated for 35mm print of Wolf, but within the last week were told no prints were going to be struck. We were really counting on that one, too. Quite a disappointment.
 
Posted by Steve Kraus (Member # 476) on 12-28-2013, 10:00 AM:
 
A year, Robert? The way things are going I don't know if you want to rely on that. Even if someone is offering prints your pickings will be slim. Of course you only have two screens to keep busy so your booker may be counting on still being able to find a couple of worthy titles for a while longer.

One thing is for sure: The studios that keep offering prints will be able to book a lot more screens. Alas, the additional screens will probably not be high grossers.
 
Posted by Mike Blakesley (Member # 26) on 12-28-2013, 10:41 AM:
 
We've still (to my knowledge) not seen anything "official" on this end-of-film notice from Paramount from anyone except in Brad's original post...I'd think it would have been made more public by now. Anyone seen an email, press release, news article, letter, etc?
 
Posted by Marcel Birgelen (Member # 6801) on 12-28-2013, 12:24 PM:
 
Maybe they want to keep it quiet as possible for a reason? Namely, avoiding the bad publicity which might come from it. Someone might write an article about it, how this marks the end of an era and might add some critical arguments, like the studios primarily did this to save costs at the expense of this and that...
 
Posted by Terry Lynn-Stevens (Member # 7349) on 12-28-2013, 12:28 PM:
 
quote: Steve Kraus
Even if someone is offering prints your pickings will be slim. Of course you only have two screens to keep busy so your booker may be counting on still being able to find a couple of worthy titles for a while longer.
One of the last first run 35mm theatres in my area is having a very difficult time obtaining 35mm bookings, in some circumstances it is on a case by case basis. Paramount rejected bookings for both Anchorman 2 and Wolf of Wall Street at this location. Warner had no problem booking a 35mm of The Hobbit DOS but it was difficult at first and a three week commitment was mandatory.
 
Posted by Steve Kraus (Member # 476) on 12-28-2013, 12:41 PM:
 
It could very well be that they will do this quietly, saying we don't have a 35mm print for *you* as opposed to we aren't making 35mm prints at all. They could say something like "Making prints and how many is decided on a film by film basis. We're not putting anyone out of business just because we didn't make prints on this title."
 
Posted by Terry Lynn-Stevens (Member # 7349) on 12-28-2013, 12:46 PM:
 
Steve, this is exactly what they have been doing to the theatres that I routinely deal with. Warner is booking based on past performance numbers in most cases, Paramount can be impossible.

I know of a second run theatre that was running a 35mm print of "This is the end", the theatre installed a digital projector on a Friday after the movie had opened and on the following Sunday Colombia Pictures politely asked for their 35mm print to be broken down and a DCP was issued.
 
Posted by Chris Slycord (Member # 4239) on 12-28-2013, 03:33 PM:
 
Which makes perfect sense. If you now have digital capability and the next guy they still have at least one possible booking location that doesn't, they'd take that print and send it to the next guy instead of tying it up at your location.
 
Posted by Louis Bornwasser (Member # 3063) on 12-28-2013, 05:59 PM:
 
"It ended with a whimper and not a bang."
 
Posted by Frank Cox (Member # 6258) on 12-28-2013, 06:16 PM:
 
loud bangs in the projection room are generally bad. [Big Grin]
 
Posted by Leo Enticknap (Member # 534) on 12-28-2013, 08:06 PM:
 
quote: Steve Kraus
They could say something like "Making prints and how many is decided on a film by film basis...
Which is probably what they are actually doing, balancing the quotes for print runs that labs are giving them against their likely earning power in the remaining pool of 35mm houses that want to book and play them. As the cost of a print increases and the remaining potential revenue from 35mm houses diminishes, more and more of those film by film decisions will go against striking prints, sadly.
 
Posted by Jock Blakley (Member # 6552) on 12-29-2013, 06:11 PM:
 
quote: Terry Lynn-Stevens
I know of a second run theatre that was running a 35mm print of "This is the end", the theatre installed a digital projector on a Friday after the movie had opened and on the following Sunday Colombia Pictures politely asked for their 35mm print to be broken down and a DCP was issued.
We're experiencing the same thing even in our repertory programming. Paramount in particular won't even consider letting us show a print if a DCP is available, regardless of the title and regardless of the quality of the DCP.
 
Posted by Michael Riley (Member # 5693) on 12-29-2013, 10:53 PM:
 
Does Regal or AMC still operate locations that run 35mm? I know both companes were in the process of shutting down locations that they deemed weren't worth the investment in converting digital, but if there's any locations that they don't want to convert, but can't close due to pre existing contracts or leases, there will still be SOME 35mm available.
 
Posted by Terry Lynn-Stevens (Member # 7349) on 12-29-2013, 11:44 PM:
 
quote: Michael Riley
Does Regal or AMC still operate locations that run 35mm?
The last AMC movie theatre in Ontario Canada still runs 35mm. It is slated to close in 2014 once the lease is up. The theatre was running two digital 3D projectors but recently they removed them and two 35mm projectors were reinstalled at this location. The theatre is a second run house with the odd first run print.

This theatre was originally a 30 screen complex however, one half of the theatre and the centre part of the complex were boarded up and the theatre now operates as a 12 plex on one side only.
 
Posted by Frank Angel (Member # 248) on 12-30-2013, 02:15 AM:
 
quote:
I know of a second run theatre that was running a 35mm print of "This is the end",
Really?! The Last Picture Show.
 
Posted by Jason McMillan (Member # 5542) on 12-30-2013, 10:11 AM:
 
quote: Michael Riley
Does Regal or AMC still operate locations that run 35mm?
AMC Loews Spring 10 in Houston is still film, but we're expecting it to close soon. There hasn't been an official notification or anything, but no one has put a dime into this theatre in years. Personally, I think they're just riding the lease out.
 
Posted by Terry Lynn-Stevens (Member # 7349) on 12-30-2013, 12:01 PM:
 
quote: Frank Angel
Really?! The Last Picture Show.
The theatre still gets the odd release in 35mm, nothing from Hollywood anymore. The rare 35mm is usually a foreign or independent film.
 
Posted by Brad Miller (Member # 2) on 01-18-2014, 12:53 AM:
 
End of film: Paramount first studio to stop distributing film prints

By Richard Verrier

January 17, 2014, 3:47 p.m.

quote:


In a historic step for Hollywood, Paramount Pictures has become the first major studio to stop releasing movies on film in the United States.

Paramount recently notified theater owners that the Will Ferrell comedy “Anchorman 2: The Legend Continues,” which opened in December, would be the last movie that would it would release on 35-millimeter film.

The studio’s Oscar-nominated film “The Wolf of Wall Street” from director Martin Scorsese is the first major studio film that was released all digitally, according to theater industry executives who were briefed on the plans but not authorized to speak about them.

The decision is significant because it is likely to encourage other studios to follow suit, accelerating the complete phase-out of film, possibly by the end of the year. That would mark the end of an era: film has been the medium for the motion picture industry for more than a century.
“It’s of huge significance,” said Jan-Christopher Horak, director of the UCLA Film & Television Archive. “For 120 years, film and 35 mm has been the format of choice for theatrical presentations. Now we’re seeing the end of that. I’m not shocked that it’s happened, but how quickly it has happened.”

A spokeswoman for Paramount was not available for comment.

Paramount has kept its decision under wraps, at least in Hollywood.

The reticence reflects the fact that no studio wants to be seen as the first to abandon film, which retains a cachet among some filmmakers. Some studios may also be reluctant to give up box-office revenue by bypassing theaters that can show only film. About 8% of U.S. movie theater screens are equipped to show movies only on film.

Other studios were expected to jump on the digital bandwagon first. 20th Century Fox sent a letter to exhibitors in 2011 saying it would stop distributing film “within the next year or two.” Disney issued a similar warning to theater operators. Last year, many industry watchers expected Lions Gate would make history with an all-digital November release of “The Hunger Games: Catching Fire.”

Paramount’s move comes nearly a decade after studios began working with exhibitors to help finance the replacement of film projectors with digital systems, which substantially reduce the cost of delivering movie prints to theaters.

In addition to relying on digital hard drives, theaters are installing satellite systems to digitally beam movies into cinemas. That could significantly lower the cost of delivering a single print, to less than $100 from as much $2,000.

Digital technology also enables cinemas to screen higher-priced 3-D films and makes it easier for them to book and program entertainment.

As a result, large chains have moved quickly to embrace digital technology: Ninety-two percent of 40,045 screens in the U.S. have converted to digital, according to the National Assn. of Theatre Owners.

"After more than 15 years of work, the movie industry has completed its migration from film to digital technologies," said John Fithian, president of the trade group. "The fact that major studios are now distributing movies domestically only in digital signals an historic transition to a new era. Digital cinema provides great benefit to our patrons, in the quality of the presentation, in the flexibility of programming, in 3D, in alternative content, and in so many other ways."

The dwindling number of film screens has made releasing movies on 35 mm less attractive, especially given the rising cost of film prints for major movies. Film print costs have been rising rapidly as suppliers have scaled back production.

Last month, Technicolor, the French-owned film processing and post-production company, closed a film lab in Glendale. That lab had replaced a much larger facility at Universal Studios that employed 360 workers until it closed in 2011. Also last year, Technicolor closed its Pinewood film lab in Britain.

The march to digital also puts further pressure on some small-town community theaters that have been struggling to finance the purchase of $70,000 digital projectors.

Those theaters are at risk of going out of business if they can no longer obtain film prints of movies. As of last year, about 1,000 independent theaters had not transitioned to digital. Some are turning to their communities to raise funds for digital equipment.

"The Wolf of Wall Street” would seem an unlikely choice for an all-digital wide release given that movie was partially shot on film and that Scorsese is a a passionate advocate for film preservation. What's more, he directed a movie that was a homage to the early days of film, the 2011 3-D movie "Hugo."

A spokesman for Scorsese said the director was traveling and not available for comment.



 
Posted by Justin Hamaker (Member # 2165) on 01-18-2014, 03:45 AM:
 
quote:
"The Wolf of Wall Street” would seem an unlikely choice for an all-digital wide release
I disagree with this sentiment. With a 3 hour running time, a 35mm print for Wolf of Wall Street probably costs about 50% more than for a more typical 90-120 minute movie. Given that the remaining 35mm theatres account for such a small percentage of the total gross, it makes perfect sense to go all digital on a release that would be more expensive than normal for 35mm.

I'm guessing Disney can't be far behind. The discount theatre 30 minutes away from my location still hasn't picked up Frozen, even though we had it off screen for 2 weeks (we brought it back on 1/10). This to me signals there must not be many 35mm prints of Frozen around. Normally this theatre picks up 35mm prints right after we take a movie off screen - typically in weeks 3-5. They also did not pick up Saving Mr. Banks when we dropped it.
 
Posted by Paul Gordon (Member # 3320) on 01-18-2014, 06:24 AM:
 
Paramount has had a hate on for film for years now. A couple years ago they trashed all their 70mm prints in Canada. They had a lot: All the Star Trek films, Titanic, Untouchables, the Indy Movies etc.. all to the dumpster. They could have at least donated the to an archive.
 
Posted by Scott Norwood (Member # 30) on 01-18-2014, 09:32 AM:
 
Brad--thanks for the citation.
 
Posted by Bobby Henderson (Member # 840) on 01-18-2014, 12:30 PM:
 
I just have an uneasy feeling about how rapidly this change is taking place, like it's going to bite the movie industry in the ass in some sort of way it never would have expected.

For one thing, it's a sheer display of ignorance for a studio like Paramount to junk 70mm film prints, unless there was a legitimate reason to do so. That act makes me think a studio like Paramount is not the slightest bit concerned about eliminating film.

When I was a kid I always thought of movie production being something totally disconnected from television. Movies were on a separate, higher level. Even though some TV shows were shot on film, I associated TV with stuff shot with video cameras. The material was lesser in image quality, but more than that it could be erased and re-shot, making the material far more temporary. A movie shot on film seemed to last much longer.

Today the boundaries between TV and movies have blurred to where there is little if any separation at all. They're all using the same digital cameras & lens systems, lights, etc. TV shows don't have budgets nearly as large and more demanding deadlines. But TV has far more flexibility than the 2 hour movie format. TV is not quite so prone to issues like sequelitis or stories always needing a happy, predictable ending. There is plenty of bad TV, but TV can be pretty great these days too.

I think the general public must still have some illusion that major studio feature movies are using some kind of "secret sauce" not available to TV shows.

Here's the big concern: no one can reliably predict how attitudes of the public can change. Right now enough of the general public still seems to think a ticket to the movies is worth the price. But with the way prices have been escalating lately, particularly in premium priced auditoriums, it might make more of the public start looking at the differences between TV and movies more closely. If the public looks close enough they won't see any magic boundary between the two mediums, they may come to the same conclusion as filmmakers like Quentin Tarantino: "it's TV in public."

Most people who participate in this forum are huge movie fans. But there are some members here who hardly visit movie theaters anymore. I know a lot of people who only watch movies at home on their TV sets. I think there can be no feature movie industry without movie theaters. So I still try to go when I can. It costs me about $50 for me and my girlfriend every time I do.

I guess I worry that the public's attitude will change enough to the point where they see a 2 hour Hollywood studio movie being no different than something someone uploaded to YouTube or a show streaming on Netflix.
 
Posted by Terry Lynn-Stevens (Member # 7349) on 01-18-2014, 01:03 PM:
 
quote: Bobby Henderson
no one can reliably predict how attitudes of the public can change. Right now enough of the general public still seems to think a ticket to the movies is worth the price.
Bobby, it makes no difference to the average person if the movie was shot on film or digital, the average person can't tell the difference. To the average person, a digital presentation means "better" even if it is not better.

At the end of the day, all that really matters is if the movie is worth watching or not. If there is a movie that is worth watching, then the average person will go and pay to watch it.
quote: Justin Hamaker

I disagree with this sentiment. With a 3 hour running time, a 35mm print for Wolf of Wall Street probably costs about 50% more than for a more typical 90-120 minute movie. Given that the remaining 35mm theatres account for such a small percentage of the total gross, it makes perfect sense to go all digital on a release that would be more expensive than normal for 35mm

Wolf of Wall Street would be the perfect movie to go all digital, this is the type of movie that would open in wide release but in a smaller number of theatres and screens. I think it opened in something like 1900 locations.
 
Posted by Mike Blakesley (Member # 26) on 01-18-2014, 02:40 PM:
 
quote: Terry Lynn-Stevens
Bobby, it makes no difference to the average person if the movie was shot on film or digital, the average person can't tell the difference.
He's talking about the price difference, not the image capture difference. You're right, nobody gives a hoot how a movie was shot, but when it starts costing on average of close to $10 a person to go to a show, more and more people might think twice about paying the cost vs. just waiting (what seems like) a couple of weeks for the video.
 
Posted by Terry Lynn-Stevens (Member # 7349) on 01-18-2014, 02:53 PM:
 
Mike, if the movie is good or worth watching people will pay and go see it.

quote: Bobby Henderson
I think the general public must still have some illusion that major studio feature movies are using some kind of "secret sauce" not available to TV shows.
You are paranoid, 99% of moviegoers do not give a shit.
 
Posted by Justin Hamaker (Member # 2165) on 01-18-2014, 03:41 PM:
 
I agree to a point about people being less willing to pay when ticket prices hit $10. Especially in places where the average ticket price is currently at $7-$8.

Anyone who works the box office knows that we frequently hear how cheap it used to be to go to the movies. Just today I had a senior citizen relating how it used to be 35¢ to go to a movie and get popcorn. The problem is most people don't think about what they were earning when movies were that cheap.

Historically, the average price of a movie ticket has more or less tracked with the minimum wage. And with a push to raise the federal minimum wage to $10 per hour, that trend would still hold with a $10 average ticket price.
 
Posted by Bobby Henderson (Member # 840) on 01-18-2014, 04:02 PM:
 
quote: Terry Lynn-Stevens
You are paranoid, 99% of moviegoers do not give a shit.
Paranoid? No. You might want to lighten up your tone from its personally insulting level to something more civil. I smell you trolling for another flame fest here.

quote: Terry Lynn-Stevens
Bobby, it makes no difference to the average person if the movie was shot on film or digital, the average person can't tell the difference. To the average person, a digital presentation means "better" even if it is not better.
You can see "digital" at home. For far less money. Netflix is digital. Amazon Prime is digital. HBO is digital. YouTube is digital. If it makes no difference why spend all that extra money to see basically the same thing at the movie theater? Most movies are mere 2K resolution, especially all the 3D ones. That's hardly any better than the 1080p you see on Blu-ray. Hell, a lot of people are still buying or renting DVDs. Or just doing the streaming thing.

That whole "it makes no difference" thing can spin around and bite Hollywood squarely in the ass. Customers can say, "it makes no difference if I watch the movie at home, plus I'll save a lot of money."

This is exactly why I say the public has some illusion about movies using some sort of better process than the average TV show when the fact is they're all using the same equipment. I can wait to see a movie on Blu-ray or even HBO and not feel like I missed anything by not seeing it in a theater.

quote: Terry Lynn-Stevens
At the end of the day, all that really matters is if the movie is worth watching or not. If there is a movie that is worth watching, then the average person will go and pay to watch it.
Hollywood is pushing its luck in that regard too with all the sequels, remakes, franchise reboots and all the other predictable, derivative crap they keep producing. These days I hear more friends and coworkers talking about TV shows like Sons of Anarchy, Breaking Bad or Mad Men than Hollywood movies.

I consider myself a pretty big movie fan, but I don't go to theaters nearly as often as I did 20 years ago. I'd probably be going far less if I didn't have a girlfriend to entertain. Between the price of the tickets and snack counter items, I'm blowing $40-$50 on a visit to the theater. And that's not even factoring in fake IMAX or other premium priced amenities.

quote: Justin Hamaker
I agree to a point about people being less willing to pay when ticket prices hit $10. Especially in places where the average ticket price is currently at $7-$8.
That's the price for just the basics. Many bigger city theaters have surpassed the $10 mark and are going well north of it for the base ticket price. Add in the surcharges for 3D, In Name Only IMAX or other luxury amenities and the price easily goes double the minimum wage or more. Some luxury screening rooms are charging more per ticket only than what it would cost to buy the Blu-ray.
 
Posted by Sam D. Chavez (Member # 1841) on 01-18-2014, 04:24 PM:
 
quote: Terry Lynn-Stevens
You are paranoid, 99% of moviegoers do not give a shit.
Here we go again. Terry's points seem always to be cynical or abusive. "The average moviegoer can't tell the difference", and the above.

This is not a forum for the average moviegoer, we are the people that operate and fix the cinemas and we do not want to feel we are doing this for people who don't give a shit or that nothing we do matters. We mostly want to improve the state of the art and spread the knowledge base around to that end.

IMO, we should all improve the quality of the posts or do everyone the courtesy of staying away.
 
Posted by Martin McCaffery (Member # 37) on 01-18-2014, 04:48 PM:
 
If the average theater goer can't tell the difference, that's a failure of the industry at both the production and cinematic level. And it is money left on the table. Not sure why the suits can't figure that out.
 
Posted by Bobby Henderson (Member # 840) on 01-18-2014, 05:16 PM:
 
The suits have figured it out. They just want to charge extra for it, or just charge extra for the show to be bigger and louder (and not necessarily better in terms of showmanship).
 
Posted by Terry Lynn-Stevens (Member # 7349) on 01-18-2014, 05:18 PM:
 
quote: Bobby Henderson
You can see "digital" at home. For far less money. Netflix is digital. Amazon Prime is digital. HBO is digital. YouTube is digital. If it makes no difference why spend all that extra money to see basically the same thing at the movie theater? Most movies are mere 2K resolution, especially all the 3D ones. That's hardly any better than the 1080p you see on Blu-ray. Hell, a lot of people are still buying or renting DVDs. Or just doing the streaming thing.
Bobby, at the end of the day, it is the content of the movie that brings people to the theatre, a movie can have all the quality projectors they want and all the 4K DCP files they want but if they get a bad movie or something that nobody wants to see then the customers will not show up.

quote: Bobby Henderson
Hollywood is pushing its luck in that regard too with all the sequels, remakes, franchise reboots and all the other predictable, derivative crap they keep producing.
They are not pushing any luck. Franchises, sequels and reboots have almost built in audiences and that is why they make them.

quote:
These days I hear more friends and coworkers talking about TV shows like Sons of Anarchy, Breaking Bad or Mad Men than Hollywood movies.
Sure, but you also forget to mention that Iron 3, Skyfall, Hobbit 1 and 2, Avengers, etc etc are all $1 billion plus sequels or remakes. Lets not forget that Avatar almost grossed $3 billion and that was an original production.

People will go to movies if the right movie is there.
 
Posted by Mike Blakesley (Member # 26) on 01-18-2014, 08:32 PM:
 
quote: Terry Lynn-Stevens
Mike, if the movie is good or worth watching people will pay and go see it.
You missed my point. Even with a huge hit like an "Avatar," far more people see it at home than will ever see it on the big screen. Sad but true. This number is growing due to the shrinking video window AND the perceived high cost of going to the movies. (It's really still pretty cheap entertainment, but fifty bucks is still fifty bucks.)

"Averages" can be kind of misleading. Statistics will tell you, for example, that in the U.S. every citizen goes to the movies three or four times a year. But that's just based on doing the math of dividing the ticket sales by the population. In this town, our regular customers might go to the movies 10 or 20 or more times a year. But in reality, if you consider ALL of the population, I'd bet that at least two-thirds of people never go out to movies at all.
 
Posted by Marcel Birgelen (Member # 6801) on 01-19-2014, 12:01 PM:
 
quote: Terry Lynn-Stevens
Bobby, at the end of the day, it is the content of the movie that brings people to the theatre, a movie can have all the quality projectors they want and all the 4K DCP files they want but if they get a bad movie or something that nobody wants to see then the customers will not show up.
It's a combination of both...

If all theaters around you offer a lousy service or are horribly overpriced you might as well wait a few weeks until it's available on some streaming service or as a rental. Or... just grab some torrent for free...

For movie theaters to remain relevant, they need to offer more than just the bare minimum.

I know that many people still linger on the merits of 35mm projection, but to be honest, I don't. The reason is simple: besides the occasional exception, where the moon and at least three other celestial bodies aligned in a perfectly straight line, it was almost always done shitty in Joe Average's multiplex shoebox theater. Unsteady, unfocussed projection, mediocre prints beaten to death after just a few runs. A mediocre 2K digital presentation will still beat the Joe-Average 35mm experience.

The biggest failure of the Digital conversion though, is the awkward resolution that has been chosen as baseline. Although 2K can look pretty OK on a modest sized screen, it surely isn't good enough for anything beyond that. And that's also something Hollywood is to blame for: They pushed the whole exhibition industry towards an all-digital distribution, before it was good enough. Now, the world is stuck with very expensive 2K projection gear, while the next TV you will buy will most likely be a 4K model...
 
Posted by James Westbrook (Member # 3690) on 01-21-2014, 02:27 AM:
 
To sum up what I have learned so far...
1. Paramount is the first company to stop printing 35mm prints of new releases.
2. The new technology used will not last as long as the 35mm projectors of old, which depending on how well they were made or taken care of could last 60 plus years.
3. The new technology makes archiving the movies more difficult as, unlike 35mm prints and negatives, hard drives will not be guaranteed to store well in a salt mine in Kansas.
4. The picture resolution of the current technology still is lacking compared to the finer grain print stock of 35mm, which I also must note was not being used as much at the last. 70mm print stock still surpasses this hands down.
5. (personal observation) Louder is NOT better in regards to the multi-channel sound systems that is being bandied about. I don't care how many channels it has.5.1, 7.1, 11.1, 666.1. More complexity to us, nonsensical to most customers.
Those of us who have to run with these new beasts simply try to do the best we can. I know not what the future may bring, but there is still a lot that film could do better than the new technology we have now can. But that is no longer an option for the majority of us.
 
Posted by Scott Jentsch (Member # 1681) on 01-21-2014, 09:48 AM:
 
There's a danger in being stuck in thinking that showing movies is about the medium and not the content and the experience.

Sure, there are fans of the medium of film, just like there are fans of vinyl records, that have justifiable reasons and emotional reasons for doing so. However, the mainstream industry shift from vinyl and compact cassette did not kill the music industry, and even the shift from CD to downloads have not done so. Probably the biggest threat to the industry is lack of compelling content and, to a much smaller extent, the willingness of the industry to compromise the quality of its product by using dynamic compression, et al.

One could argue that the movie industry is doing what it needs to do to keep the theatrical market alive and viable. Without the switch to Digital Cinema, it's not unreasonable to say that the entire model could have become financially unfeasible to continue operating, and the studios would just transition the marketplace directly to home video releases.

Doing so is a marketing challenge, and the studios have the budgets to overcome that challenge. Public perception can be changed very easily and it wouldn't take much time (maybe a few years at most) for the studios to cut the theatrical middle man altogether and not have a net-negative effect. People will always want to watch movies, especially good ones. Whether they see them in theaters first is a choice, and it's up to the studios as to what choices they are going to offer to their market.

I see this final step as a favor to the theatrical exhibition industry, as I think without it, the industry would not have a future. It's going to be very painful for those theaters that are having trouble making the transition, but Paramount's decision should not be a surprise to anyone.

By and large, I do not think most people draw a distinction between film and digital cinema. They come for the movie. It's the theater's job to give them the best experience they will ever have watching that movie, which will keep them coming to the theater instead of waiting for it to show up on home video.

Making that experience enjoyable, starting with a flawless and impressive presentation and ending with that intangible good impression and feeling of happiness that they chose to go to that theater, is the core business to be focused on.
 
Posted by Jim Cassedy (Member # 4115) on 01-21-2014, 12:01 PM:
 
quote: Scott Jentsch
There's a danger in being stuck in thinking that showing movies is about the medium and not the content and the experience.
Actually, from what I've been seeing, its more and more about selling popcorn
and candy. The "program" itself is of little, or no importance.

I give the exhibition industry as we know it about another 15-20 years before
it collapses due to: 1) exhibitor indfference 2) aleternate sources of content delivery.

Oh sure- - there will still be some 'movie houses' around, just as we still have
theatres that give live stage performances in large cities. But by & large, the
cinema exhibition buisness, with the exception of some special venues, will be gone.

Even I've been slowly shifting my focus away from cinema to doing large
screen venue projection at conventions and trade shows. And since here in
San Francisco, those are all "union gigs", I've been making a crapload more money.
 
Posted by Jim Henk (Member # 3628) on 01-21-2014, 12:28 PM:
 
quote: Jim Cassedy
I give the exhibition industry as we know it about another 15-20 years before
it collapses due to: 1) exhibitor indfference 2) aleternate sources of content delivery.

Let's not forget reason 3) More and more frequent upgrade costs to the digital projector technology will sooner or later make it unprofitable to run a theatre, even for the chains. (I'm just thinking sooner...)

15 to 20 years? I think that's being wildly generous. I think even 10 years is giving the benefit of the doubt. As I've said before, I still believe that the studio's end game has, for years, been to become the sole exhibitors, and that for only short runs, basically as teasers for the wildly profitable streaming market where they control all runs of everything, and take all the profit, cutting out all middle-men. And the gullible exhibitors have been playing right into their hand, right along, often cheering them on.

I believe this also explains why they are deliberately destroying other media in their libraries. (70mms ordered destroyed, etc) It seems to be the only explanation that's consistent.
 
Posted by Louis Bornwasser (Member # 3063) on 01-21-2014, 12:36 PM:
 
The two Jims are probably right. It is about candy/Coke. Note that TITLES are rarely advertised and that marquees are gone; no profit in that. I'm surprised that trailers still exist. louis
 
Posted by Leo Enticknap (Member # 534) on 01-21-2014, 01:51 PM:
 
quote: Louis Bornwasser
Note that TITLES are rarely advertised and that marquees are gone; no profit in that.
In that case, it's a case of back to the future. As a postgrad student in the mid-90s, I came across the results of a big survey that a big British theatre chain (Granada) did of its customers in 1946. One of the questions was "Why did you choose to come to this theatre, this evening?" (tick one). There were about 20 possible boxes to tick. The top ten had nothing whatsoever to do with the movie they'd come to see: they were things like comfortable seats, heating/air conditioning, program finishes in time for the last bus home, it's within walking distance from home, I like the organist, my friends come here so I do, etc. etc. Movie-related reasons (I want to see this specific movie, I like the star of the movie, I like movies in color, etc.) were all in the bottom ten.
 
Posted by Mike Blakesley (Member # 26) on 01-21-2014, 06:37 PM:
 
Wow, some of you guys are pessimists. But, the movie industry has been dying ever since the TV was introduced, but somehow it keeps managing to stay alive.

As for theaters doing everything possible to provide a great experience.....that's a fine goal and one we should all strive for, for sure. But there is a giant group of people who WILL NOT go to the movies no matter what we do. Which is really too bad... we get occasional customers who say they "haven't been to a movie in 20 years" and they often come out with a huge smile on their face saying "That was SO GOOD!" and you get the feeling they will be back.

I have a niece who has a bunch of kids and lives 20 miles out in the country, so they don't come to movies often at all. She came and saw Frozen, and on the way out she said "It really is so much better on the big screen!"

On the other side of the coin I had an old lady tell me the other day that she never comes to movies because "The screen is too god-damn big!" (I've never had THAT comment before!!)

I wish there was a way to convince more of the dedicated couch sitters to give us a try.

quote: Louis Bornwasser
Note that TITLES are rarely advertised and that marquees are gone; no profit in that. I'm surprised that trailers still exist.
I can see the reason for this. There's no need for marquees when you have 20 or 25 movies playing. The trick is to get people to YOUR cinema and in the door, so all you need is a sign saying where you are. People have already been advertised to on TV and in the social media, and every big movie is playing basically everywhere, so there's no need for the multiple titles being on the marquees like there used to be.
 
Posted by Mark Hajducki (Member # 1732) on 01-21-2014, 07:47 PM:
 
quote: Leo Enticknap
Movie-related reasons (I want to see this specific movie, I like the star of the movie, I like movies in color, etc.) were all in the bottom ten.
It is interesting that Granada went on to run TV channels (all content without the "experience").

Their later businesses involved motorway services (1965 onward) who's only attraction to the customer was their convenient location (not pricing, quality or ambiance).
 
Posted by Terry Lynn-Stevens (Member # 7349) on 01-21-2014, 08:17 PM:
 
I don't know why everyone is getting all worked up, total admissions for 2013 went up 6% compared to 2011 and stayed close to flat compared to 2012. Sure, the numbers in 2003 were higher but one thing is for certain, more tickets were sold in 2013 than there were in 2011 or 2012. The mpaa puts out an annual report on statistics.

At the end of the day, movie attendance is driven by content first and all other factors are after that.
 
Posted by Peter Howard (Member # 3491) on 01-21-2014, 11:25 PM:
 
Good time to own your own cinema in Australia. I don't think I'd be wanting to pay rent on these numbers.

http://variety.com/2014/biz/news/australia-box-office-takes-2013-tumble-1201064991/
 
Posted by Joe Redifer (Member # 3) on 01-22-2014, 02:04 AM:
 
quote: Sam D. Chavez
This is not a forum for the average moviegoer
That should be this forum's slogan.

quote: Terry Lynn-Stevens
At the end of the day, all that really matters is if the movie is worth watching or not. If there is a movie that is worth watching, then the average person will go and pay to watch it.
While this may more or less be true, it is not an attitude that people on this forum can afford to have. This statement basically boils down to "Just get the image on the screen and the sound heard. All that matters is that we have a good movie so no need to put any effort into making the presentation exceptional since people will pay to come watch it anyway."
 
Posted by Justin Hamaker (Member # 2165) on 01-22-2014, 02:36 AM:
 
Joe, I have to disagree with that point.

Last night I spent two hours after closing re-adjusting the position of one of my projectors. In this auditorium the right edge of the screen was cut off by the port window. As a result the image had to be shifted to the left so proper the screen file crop matched what was cropped by the port window. As a result, this picture was just slightly off center. There probably wasn't a single customer who ever noticed this, but I knew it was the case, so I decided to fix it.

I moved the projector forward on the pedestal by about 1½", and also took the opportunity to square it to the screen (it was off by maybe 1/8-1/4"). The end result was my picture was no longer cropped by the port window, so I could center it on the screen. It also gave me a more even focus across the screen. The focus wasn't bad before, but best average left the corners out of focus by 2-3 clicks (using the NEC DCC fine adjust).

This also moved the lens closer to the 3D disc, so it probably takes up about 25% less area on the disc.

And then I redid all of my screen files.

I made these changes knowing full well there probably wasn't a single customer who would ever notice. Even someone who did digital equipment installs probably wouldn't have known without putting test patterns on the screen. The reason I took the time to do this was because I knew it could be better. The effort won't sell a single extra ticket. And it likely will not have one customer thinking "this looks better than last time".

For what it's worth, this screen was done by a third party before I was completely ready to do installs myself. I assisted with the install and learned enough to to do 8 other screen without the third party.
 
Posted by Chris Slycord (Member # 4239) on 01-22-2014, 03:04 AM:
 
Joe was disagreeing with that point. He was responding to the notion that *all* that matters is that people like the movie and was detailing what this type of statement actually meant.
 
Posted by Lyle Romer (Member # 1266) on 01-22-2014, 09:56 AM:
 
quote: Mike Blakesley
I wish there was a way to convince more of the dedicated couch sitters to give us a try.
Part of the issue is that exhibitors (for as long as I can remember) for the most part don't do anything to market the experience. Sure, once you are there Regal has things like the small TV screen comparison but external marketing is not focused on things like that.

Heck, it's almost impossible to find movies being shown in 4k. You have to know what theatres have it, what DCPs are released in 4k and then make sure the auditorium doesn't have the Sony 4k with the adapter left on all the time.

The other thing that really hurts is the way the distribution system is set up doesn't encourage competition. If I want to open a pizza place, I can open across the street from another one and make better pizza for a lower price and I'll win customers.

With exhibition, I can't open a great theatre a mile down the road from a run of the mill Regal or AMC and compete on quality/price. We'll have to split product and it doesn't matter if my complex is 100% Atmos with huge common height screens, masking and great chairs.

All that will happen is we will both be unprofitable and I will end up shutting down because one of the majors can subsidize the location's losses due to their other several hundred profitable ones.
 
Posted by Terry Lynn-Stevens (Member # 7349) on 01-22-2014, 10:11 AM:
 
quote: Lyle Romer
it's almost impossible to find movies being shown in 4k. You have to know what theatres have it, what DCPs are released in 4k and then make sure the auditorium doesn't have the Sony 4k with the adapter left on all the time.
The 4K open is not going to make too much of a splash with moviegoers.

quote: Lyle Romer
With exhibition, I can't open a great theatre a mile down the road from a run of the mill Regal or AMC and compete on quality/price.
I don't understand why anyone would want to open up a mile or so down the road to compete with price? The AMC/Regal branding will kill the independent.

quote: Joe Redifer
While this may more or less be true, it is not an attitude that people on this forum can afford to have.
I can agree with that.

quote: Joe Redifer
All that matters is that we have a good movie so no need to put any effort into making the presentation exceptional since people will pay to come watch it anyway."
I think there is something that has to be said about a theatre that has good presentation versus one that has an exceptional one, people are going to still come for a good presentation if you have the movie.
 
Posted by Mike Blakesley (Member # 26) on 01-22-2014, 11:39 AM:
 
quote: Terry Lynn-Stevens
I don't understand why anyone would want to open up a mile or so down the road to compete with price? The AMC/Regal branding will kill the independent.
In a situation like that branding would be less important. If you were only a mile away and offered a TRULY superior experience you could beat them.

In Helena, Montana (city of about 30,000), Carmike was plugging along with a couple of their typical (in Montana, at least) run-down locations. Cinemark came in a few years ago, built a very nice 8-screen multiplex, and upped the quality. Carmike eventually pulled out of the town and Cinemark is adding some more screens.
 
Posted by Terry Lynn-Stevens (Member # 7349) on 01-22-2014, 12:11 PM:
 
There will always be the one-offs.
 
Posted by Frank B. McLaughlin (Member # 6683) on 01-22-2014, 02:21 PM:
 
Now wouldn't it be nice, as there are no longer print cost considerations, that both theaters play day and date letting the customer decide which is preferred.

As it is now the movie lover who would rather not attend the big chain and wait for the Blu-Ray just might enjoy a well-run, comfortable, noise free, big screen experience operated by someone who cares.
 
Posted by Mike Blakesley (Member # 26) on 01-22-2014, 06:07 PM:
 
This (lack of enough prints to satisfy the demand) is one of the things that digital cinema was SUPPOSED to solve. But the studios are still running things exactly the same as they were pre-digital: They decide how many "prints" there will be, and for how long, and if those are all used up, then exhibitors are out of luck.

This, and the "two week minimum" thing are the two ideas they should let go of when it concerns the smaller towns. If they would, for example, allow a one week on-the-break play on a movie that looks good but not a blockbuster, then we could play more new movies. We could probably increase our attendance by a third or more if we could play more shows on the break. We would make more money and so would they.
 
Posted by Bobby Henderson (Member # 840) on 01-22-2014, 06:11 PM:
 
quote: Mike Blakesley
Wow, some of you guys are pessimists. But, the movie industry has been dying ever since the TV was introduced, but somehow it keeps managing to stay alive.
Movie theaters did lose a pretty big chunk of the population to TV as families were able to afford buying TV sets. It's likely a majority of Americans don't visit commercial movie theaters at all. But enough have been visiting movie theaters to keep them in operation. How much more of a percentage of the population can be lost to TV-only viewing habits before the movie theater industry runs into trouble?

The movie industry isn't immune to downward swings into crisis. If I recall history correctly, the movie industry fell into some seriously bad times between the mid 1960's to early 1970's. The once great MGM fell into financial trouble and started a long string of ownership changes and swings in and out of bankruptcy. Audiences grew tired of overly long musicals and other kinds of bloated epics. Big changes took place in popular culture. Hollywood was forced to take more chances. The 1970's turned out to be a pretty creative decade for the movie industry.

quote: Scott Jentsch
By and large, I do not think most people draw a distinction between film and digital cinema. They come for the movie. It's the theater's job to give them the best experience they will ever have watching that movie, which will keep them coming to the theater instead of waiting for it to show up on home video.
Even though movie theaters lost some of its audience to TV, theaters traditionally operated on a quality level completely above that of TV. Much bigger and better picture quality. That line of separation started to blur about 15 years ago, first with 5.1 surround sound getting into home theater and later HD video content. Theaters still operated with film. The average person couldn't set up a 35mm film projector in his house. It's only in the last few years that the differences in technology between home theater and the movie theater have almost vanished. Visually there's not much difference, at least not what the average person can notice, between 1080p Blu-ray and 2K D-cinema.

This notion about the audience not caring about differences between film and digital (or home digital vs. theatrical digital) is largely a big guess. My feeling is they don't know the differences. They don't know enough to deliberately not care. The audience still has the illusion commercial theaters are providing a technologically superior experience.

Maybe the movie studios and theaters have the right strategy in not being clear about the technology used to present the movie. Perhaps getting specific would do more to draw comparisons with what is available in home theater. But then there's nothing to stop consumer electronics companies selling TV sets, media players, etc. from making their own comparisons to the theatrical experience.

quote: Scott Jentsch
Sure, there are fans of the medium of film, just like there are fans of vinyl records, that have justifiable reasons and emotional reasons for doing so. However, the mainstream industry shift from vinyl and compact cassette did not kill the music industry, and even the shift from CD to downloads have not done so.
The music industry versus theaters is an apples to oranges comparison.

The music industry uses free or near-free mediums (radio, TV, cable, Internet) to showcase its product and encourage people to buy. Celebrity worship drives a lot of music sales too. The music industry is surviving, but it's not nearly as big as it was 2 or 3 decades ago. Live concerts are the only thing that gives the music industry something comparable to the theatrical movie-going experience, except the performance you're seeing is live. Concerts also tend to sell based on performer popularity rather than solely on the strength of a single album release. Some "dinosaur" bands haven't had a new hit in many years and are still selling out concerts.

quote: Scott Jentsch
Public perception can be changed very easily and it wouldn't take much time (maybe a few years at most) for the studios to cut the theatrical middle man altogether and not have a net-negative effect.
Cutting out the movie theaters is a big fantasy of some studio executives. Unfortunately I think such a ploy would back-fire on them and cause the big movie studios to collapse.

Commercial movie theaters are needed to help fund and market major movie productions. Taking the theaters out of the release schedule would also eliminate a big percentage of a movie's potential earnings. I believe the movie studios would not only lose all that box office business, but they would also make even less on the home video end due to a far less effective effort at generating buzz for a movie.

The theatrical run gives a movie a much greater mind share of the public than it would going direct to video. Some people will spend extra to see the movie in its theatrical release. They spread word of mouth about it. If it's a hit the press does its reports about box office grosses, interviews the stars, etc to generate even more buzz. By the time that movie is released on home video just about anyone who likes watching movies will be familiar with the title. On store shelves movies that had theatrical releases stand out among all those other straight to DVD releases.

Without movie theaters, the movie studio brands would be swallowed up by cable TV networks owned by their parent global media companies. Can you imagine Warner Bros. becoming a subsidiary of HBO? Without theaters I think that would happen.
 
Posted by Brad Miller (Member # 2) on 01-22-2014, 07:58 PM:
 
quote: Terry Lynn-Stevens
At the end of the day, all that really matters is if the movie is worth watching or not. If there is a movie that is worth watching, then the average person will go and pay to watch it.
quote: Joe Redifer
This statement basically boils down to "Just get the image on the screen and the sound heard. All that matters is that we have a good movie so no need to put any effort into making the presentation exceptional since people will pay to come watch it anyway."
Isn't that IMAX's philosophy? (Sorry, couldn't resist. [Big Grin] )
 
Posted by Jim Henk (Member # 3628) on 01-23-2014, 12:37 AM:
 
quote: Bobby Henderson
Can you imagine Warner Bros. becoming a subsidiary of HBO?
Actually, they're already both owned by Time/Warner, so, um... yes.
 
Posted by Marcel Birgelen (Member # 6801) on 01-23-2014, 04:17 AM:
 
quote: Bobby Henderson
Cutting out the movie theaters is a big fantasy of some studio executives. Unfortunately I think such a ploy would back-fire on them and cause the big movie studios to collapse.
Yeah, great big fantasies, but what self respecting director would be aiming at a direct-to-rental release?
 
Posted by Scott Jentsch (Member # 1681) on 01-23-2014, 11:01 AM:
 
Here's a few off the top of my head:
Martin Scorcese, George Lucas, and Steven Spielberg have all been quoted in the last year or so as saying that the landscape of making and watching movies is changing. An entire generation is growing up watching and enjoying movies on their phones, tablets, and laptops. For that group, a 55" TV is a big screen!

This past weekend, the #1 movie (Ride Along) had an audience that was 54% over the age of 25. 85% of the audience for Jack Ryan over the age of 25. Lone Survivor was #1 last weekend, but 57% were 30 years of age or older. Wolf of Wall Street was 90% in the 25+ age group.
The resistance to watching a movie on a small screen is eroding every day. Is it because people want to watch a movie on a small screen? No, I think other factors come into play, with convenience and price at the top of that list.

My brother's truck is on its last legs, and has been for several years now. Through an unwillingness to spend the money to get a new(er) vehicle, he's poured a lot of his time and money into keeping that thing running. It should be taken out back and shot, but he continues to deny the inevitable and he's fully aware of it.

Film as a mainstream medium is dead. We can mourn its passing, but it should not prevent us from living our lives and moving forward. The costs involved with Digital Cinema may cause more than a few theaters to close down, and that's unfortunate when it happens to the good ones. However, in the cases of lousy theaters that should have been taken out back and shot years ago, that's a good thing. The industry will probably be healthier overall in the long run.

The theatrical exhibition industry needs to look ahead and figure out how to negotiate the best terms possible from the studios (getting movies for more favorable time periods, theaters in the same area able to compete equally, etc.) and work together to figure out how to overcome the myriad challenges of the business and deliver an excellent experience no matter what movie is playing on what medium.

Most of all, if they don't capture the hearts and minds of the sub-25 crowd, they'll continue to face a dwindling customer base. Perhaps this isn't the right forum, but I've never seen a discussion about how to attract certain demographics (teenagers, sub-25, 25-50 yr parents, families, etc.). I would hope that discussion is happening somewhere if not here...
 
Posted by Leo Enticknap (Member # 534) on 01-23-2014, 11:45 AM:
 
quote: Mark Hadjucki
It is interesting that Granada went on to run TV channels (all content without the "experience").

Their later businesses involved motorway services (1965 onward) who's only attraction to the customer was their convenient location (not pricing, quality or ambiance).

At the risk of veering off-topic, in the '30s and '40s Granada positioned themselves as the luxury brand in British cinemagoing: ornate buildings, comfy seats, plush furnishings, HVAC in all auditoria and all classes of seating, the first in their towns to get the premium movies and ticket prices above average. This book, about the British cinema industry during WWII, includes an entertaining account from a London suburban Granada manager, who noted that everyone would flock to his theatre when the air raid sirens started, and shun the Odeon and the Gaumont, because if they were going to be obliterated by the Nazis, they wanted to go out in style!

It's difficult to know if the Granada survey responses were typical of British cinemagoers of the time or just of Sidney Bernstein's customers (his was the only chain that did these 10-yearly surveys), but if they are representative, they certainly give the impression that in the pre-TV days, cinema was primarily about the social experience (just as very few people would choose what pub they went to now purely on account of what beers it served), but that it then became a lot more about content.

quote: Scott Jentsch
My brother's truck is on its last legs, and has been for several years now. Through an unwillingness to spend the money to get a new(er) vehicle, he's poured a lot of his time and money into keeping that thing running. It should be taken out back and shot, but he continues to deny the inevitable and he's fully aware of it.
I know the feeling, having ended up in a similar place with the infamous '99 Civic. Spent most of Sunday teaching myself how to replace wheel bearings, and it'll be the timing belt in the summer... And it's been in the family since new, so there's now an emotional dimension to this. Why I'm not feeling that emotional dimension so much with film I'm not sure.
 
Posted by Bobby Henderson (Member # 840) on 01-23-2014, 12:33 PM:
 
quote: Marcel Birgelen
Yeah, great big fantasies, but what self respecting director would be aiming at a direct-to-rental release?
None of them do. They want to have at least some kind of audience. A movie production wouldn't have much of that going from the camera straight to the video store shelf or placed among all the other movie image thumbnails on Netflix.

quote: Scott Jentsch
Here's a few off the top of my head:

• Steven Soderbergh - directed "Behind the Candelabra" which won 2 Golden Globes
• Billy Bob Thornton - Fargo is going direct to TV
• David Lynch - "And television is way more interesting than cinema now. It seems like the art-house has gone to cable."

Martin Scorcese, George Lucas, and Steven Spielberg have all been quoted in the last year or so as saying that the landscape of making and watching movies is changing. An entire generation is growing up watching and enjoying movies on their phones, tablets, and laptops. For that group, a 55" TV is a big screen!

Behind the Candelabra was a movie made for HBO. It didn't go direct to video rental. Nearly 30 million Americans subscribe to HBO. The premium network has aired Behind the Candelabra many times. It was on one of the HBO channels last night. I can't think of any movies that have won awards like Oscars or Golden Globes without playing in movie theaters and/or on a major TV network. Direct to disc shows don't generate that kind of attention.

Regarding a remake of Fargo, I just have one thing to ask: why? By the way, the movie isn't going direct to video rental; it is getting aired by a TV network. If the movie is released on disc I'll bet the sales of it aren't too good.

I agree with the notion that certain TV shows have become more interesting than theatrical movies. But I don't agree with David Lynch's assertion that the art house has gone to cable. TV doesn't offer more outlets for movies play it actually has less.

It seems to me some of the guys in Hollywood think they'll make just as much money or even more by cutting out the theatrical release. That's the part I say is pure fantasy. There's no way they can do that.

There are only so many TV networks, particularly if you cancel out all the TV networks who don't even bother showing dramatic movies or mini-series. So many networks are consumed with showing non-stop marathons of various "reality TV" shows. There's only a few premium networks, such as HBO, that show un-cut movies. And then there's only a few cable TV networks that allow some boundaries to be pushed with their original series. All of these networks are pretty big on airing repeat showings of a limited number of TV series and movies. Cable subscribers are going to pay for only so many premium networks. That compartmentalizes a great deal of the viewing audience. Various programming tiers limit the number of non-premium networks to many subscribers. That compartmentalizes even more of the viewing audience. Add in rising prices and more people opting to "cut the cord" and TV doesn't look like such a great bastion for Hollywood studio movie content.

Movie viewing habits may change over the next decade, perhaps in radical ways. But if the commercial movie theater is eliminated the movie industry as we know it will be eliminated. You won't have any 2 hour movies with $200 million production budgets or actors getting paid $20 million to star if the movie is only going to air on a TV network and/or go straight into Netflix' pool of rental titles. If a movie is made to premiere on a TV network there is no need for it to be cropped to 'scope aspect ratio. Everything will be 16x9 full frame HD.

The movie industry and movie theater industry both act like it's impossible for them to fail.

quote: Scott Jentsch
This past weekend, the #1 movie (Ride Along) had an audience that was 54% over the age of 25. 85% of the audience for Jack Ryan over the age of 25. Lone Survivor was #1 last weekend, but 57% were 30 years of age or older. Wolf of Wall Street was 90% in the 25+ age group.
Don't you think price has something to do with those demographic numbers? The prices for tickets and snack counter items is getting pretty damned high for teens and young adults to afford, especially when you throw in the surcharges for 3D, premium big screens, etc. They're not making as much money as those in the older age ranges. Hell, I'm in a more affluent demographic and I see little if anything currently in release that I want to see in a theater. It could be May before I buy my next movie ticket.
 
Posted by Mike Blakesley (Member # 26) on 01-23-2014, 02:13 PM:
 
There's a lot of griping about the quality of movies but if you look at the critics' "ten best" lists, you'll find many of them saying that 2013 was a GREAT year for movies. The biggest problem is, most of the "great" movies don't do much business. The big dollars are made by the crappy sequels and comic book superhero action-fests, so that's what gets made.

quote: Bobby Henderson
The prices for tickets and snack counter items is getting pretty damned high for teens and young adults to afford, especially when you throw in the surcharges for 3D, premium big screens, etc.
I don't think most people would have a problem paying more for a better experience. When they see 3D, or a giant "XD" or whatever screen, they can see extra value for their dollar. I think where people REALLY feel ripped-off is the concession stand, where they are paying $5 or more for a soda they could get for 99¢ at a convenience store, or $9 or more for a popcorn. Adding to the problem, a "small" soda at some places is 32 ounces which is ridiculous. Then the cinema staff tries to "give the customer more value" by putting three ice cubes and filling the cup with soda, which will be warm before the end of the trailers.

Putting more sensible value into the concession area, rather than raping people with outrageous prices, would pay big dividends.
 
Posted by Terry Lynn-Stevens (Member # 7349) on 01-23-2014, 03:05 PM:
 
quote: Scott Jentsch
Billy Bob Thornton - Fargo is going direct to TV

Poor Billy Bob Thornton, let us not forget that once he made it with Sling Blade, he then signed on to a bunch of movies such as Primary Colors, Pushing Tin, A Simple Plan, Armageddon, Intolerable Cruelty, and Bandits all of these movies were higher than normal budgets and some with some pretty big stars.
It was sad to see him in the movie Faster with The Rock and Mr Woodcock was a big mistake. Today, he is now just a forgotten actor who was pretty good during the 90s. So good riddance and move on to TV.


quote: Scott Jentsch
David Lynch - "And television is way more interesting than cinema now. It seems like the art-house has gone to cable."
David Lynch, like Thornton and many others need to realize that perhaps their time making movies is done. Again, move on to TV.

quote:
It seems like the art-house has gone to cable."
Really, I enjoyed Mud, The Intouchables, Amour, Warm Bodies, Blue Jasmine, Philomena, Perks of a Wallflower, and my favorite of 2013 was The Way Way Back which was made for $5 million and grossed $22 million and played for 16 weeks straight as the only movie at a local art-house when released. These are all examples of small art house type films that are good and can make money. I saw all of these in theatres.
 
Posted by Bobby Henderson (Member # 840) on 01-23-2014, 03:32 PM:
 
quote: Mike Blakesley
I don't think most people would have a problem paying more for a better experience. When they see 3D, or a giant "XD" or whatever screen, they can see extra value for their dollar.
That's true. But the prices for a single ticket at some theaters are surpassing what one would pay for a new movie release on DVD at Wal-Mart; in some cases it's higher than the Blu-ray. I think that's a dangerous barrier.

A lot of theaters in big city markets now have base prices of over $10. That base price per ticket is creeping up to $12-$13 levels. Add $3 or more for single projector 3D in a standard auditorium. Add $6 or more for IMAX-branded 3D. The $16-$20 price range is the current standard with IMAX-branded 3D shows. D-Box pricing is pretty ridiculous no matter what theater is featuring it. Small, luxury style screening rooms are routinely charging more than $20 per ticket.

I don't think we're done with the price hikes either. When just about any movie theater had to charge in the mid single digits for ticket prices and with no surcharges to add it was pretty simple for customers to keep track of pricing. I still remember when the first theaters in New York City raised prices to $7 per ticket. Then-Mayor Ed Koch was out protesting that. It took what seemed like forever for that $7 level to filter out to theaters across middle America. That $7 level was pretty common up until recent years.

In the last few years the rate of ticket price inflation has increased. Lots of theaters have gotten rid of matinee pricing. I think with prices going north of $10 a lot of theaters are going to find it easier to add in a dime here and a quarter there to ticket prices. Buying tickets online adds another dollar or two to the charge. 3D, big screens, better sound, cushy seats, etc. tack more on to the charge.

These surcharges do a great job of inflating a movie's box office gross figures. But movie studios can't bother reporting actual numbers of tickets sold to gauge true attendance levels.

Some of this stuff going on has the same feel of a market bubble being inflated until it pops. The real estate industry did that last decade. Gold did it just recently. The movie studios and theaters can keep inflating prices too. At some point audiences are going to look more closely at what's costing them so much money and the bubble is going to pop.
 
Posted by Jim Henk (Member # 3628) on 01-23-2014, 04:29 PM:
 
quote: Marcel Birgelen
Yeah, great big fantasies, but what self respecting director would be aiming at a direct-to-rental release?
Help me out here. Yes, successful directors have power. I understand that. But how much, really? Enough to dictate to the studios on this issue? Long term? Really? Especially at this stage? I think not even a snowball's chance in Hell. In fact, I expect it to accelerate right away, across the board.

I really can't see the studio heads ultimately thinking of even the directors as any more than spoiled employees with tempers, to be humored and ignored. They might cave on one-offs once in a great while, but this thread is about the studios stopping making 35mm prints. And I just don't see even mass widespread lobbying as having a single speck of influence. I seem to recall a bunch of the top directors doing exactly that about five years (or so) ago. They were politely heard and ignored. May have delayed things a year or so as a PR thing.

"Art? How quaint." they would say. "No money there. Not in comparison to streaming. Historical libraries? Really? Haven't we dumped those boat anchors yet? Get on that, Phil. What's next? We've got to find a way to mandate the purchase of overpriced snacks from us, maybe as a bundle package as part of getting a movie from us. It can just increase the line item on their ISP bill. We'll start it off as an optional thing, then slide gently into making it the only way they can get the stream package. Ed, get on the spin for that. Gotta look like the public has been clamoring for it, and we're just delivering on their demands. We want to be ready. Gawd, I love management."

Sardonic? Yeah, of course it is. Sorry about that. But I think it's a very real evaluation of the decision makers' thought processes, and of many major strategy decisions that they made a long time ago. I think they'd just assume ultimately let all the major directors, producers, and all major talent walk, and start all over again, before they'd go back on these strategies. This is dogma to them.

I don't even think they'd lose much sleep over losing the majors. So to repeat the question, does anybody think that anybody has any clout with these guys?

Here endeth the rant.
 
Posted by Louis Bornwasser (Member # 3063) on 01-23-2014, 06:28 PM:
 
As always: "Follow the money."
 
Posted by Bobby Henderson (Member # 840) on 01-23-2014, 10:48 PM:
 
Audiences are the only ones with enough clout to make a studio executive's head roll, but only if they can wake up enough to do it. For now audiences seem happy being spoon fed the same old thing.

An aging director with a proven track record of many hits and/or critical acclaim (guys along the lines of Spielberg or Scorsese) may have clout (these guys know a lot of key people). Studio executives do have to take directors in that level seriously.

But ultimately, if a respected filmmaker takes a stand and says, "screw you studio guys, I'm taking my ball and going home," the studio guys will respond, "well go then."

An acclaimed director worthy of a high price tag can be replaced by a countless number of age 20-something guns for hire willing to shoot a movie on anything from an Red Epic outfitted with custom made Zeiss lenses to a freaking iPhone or GoPro Hero camera.

The movie industry is a very youth-oriented industry. It's not only a crime to get old in front of a camera, it's just as bad to get old behind the camera. Studio executives and the suits at the parent media companies like to go with that youth trend rather than that of experience. The young people are more plugged into the trends of popular culture and can make our product more hip and relevant. Plus they can be hired for a lot less money and fired at the bat of an eyelash.

A respected filmmaker is put into something of a disadvantage in the face of that.

The whole situation could change if the movie-going public starts paying closer attention to just what they're being sold from the studios. I think if the prices get high enough they'll certainly do that. Other industries, namely the consumer electronics industry, could bring increasing attention to the vanishing differences between the movie-going experience and home theater experience. "Our home theater experience is just as good as the theatrical experience, plus it's a lot cheaper!"
 
Posted by Mike Blakesley (Member # 26) on 01-23-2014, 11:14 PM:
 
And a lot smaller. The one difference they CAN NOT get rid of. That's what we need to promote.
 
Posted by Marcel Birgelen (Member # 6801) on 01-24-2014, 05:32 AM:
 
quote: Scott Jentsch
David Lynch - "And television is way more interesting than cinema now. It seems like the art-house has gone to cable."
Cable has a gazillion channels to fill with junk. And sorry, but this guy has lost not only me, but anybody I know, who once liked his movies. Yeah, sure, there are still a few masochists left that are able to watch Inland Empire from start to finish and still pretend to like it...

quote: Jim Henk
I really can't see the studio heads ultimately thinking of even the directors as any more than spoiled employees with tempers, to be humored and ignored. They might cave on one-offs once in a great while, but this thread is about the studios stopping making 35mm prints. And I just don't see even mass widespread lobbying as having a single speck of influence. I seem to recall a bunch of the top directors doing exactly that about five years (or so) ago. They were politely heard and ignored. May have delayed things a year or so as a PR thing.
You know what the interesting thing might be? By pushing hard for an all-digital distribution, those same studios might inadvertently have opened the floodgates. It might still take a while for that flood to arrive, but in the days of 35mm, the studios had some kind of exclusivity. They controlled most of the infrastructure necessary for a world wide release. With digital, anybody can produce a DCP, put it on a bunch of rather inexpensive disks and ship those around the globe. In the near future, those same DCPs will also be almost exclusively distributed digitally, lowering the bar even further.

quote: Jim Henk
I don't even think they'd lose much sleep over losing the majors. So to repeat the question, does anybody think that anybody has any clout with these guys?
Most of those majors aren't strapped for cash, they usually also know a lot of influential people in and around the business. If they need money to finance a production and the studios don't want to, they might as well find one or multiple investors to get the project done, some of those majors might even want to put some of their own cash on the line, it happened before and not just once... Also, sound stages can be rented outside of Hollywood, equipment can be rented and there are many special effect shops just begging for projects.

In the days of 35mm and DVDs, you needed the necessary infrastructure to get your movie into theaters and later to get it into widespread rental and sales distribution, that's why you needed studios to get your movie in front of an audience.

Nowadays, even getting your movie in online streaming services is a no-brainer. If you still want to distribute it via DVD and Blu-Ray, there are ways to achieve that too, without any studio being involved.

Heck, it might not be the success they initially counted on, but in 1994 a bunch of those majors created a new (formerly) independent studio: Dreamworks SKG and there was no real form of alternate distribution yet. They might try again and now it might just work.

quote: Mike Blakesley
And a lot smaller. The one difference they CAN NOT get rid of. That's what we need to promote.
You can also put your iPad in your face of course [Wink] . But right, most movies are still being shot for the BIG screen. For example, having seen the Blu-Ray of Gravity on a regularly sized TV just reminded me of what I'm missing. If I would've seen this movie the first time that way, I would have told myself: yeah, nice movie... next! The cinema experience is on a whole other level.

Going to the cinema needs to be an event, a night out at the movies. That was and remains important. Obviously, the content plays a huge part in it, but the venue itself too. And that's why some crappy sub-par multiplex shit won't cut it in the future.
 
Posted by Edward Havens (Member # 4715) on 01-24-2014, 08:14 AM:
 
One of the biggest arguments I keep seeing pop up about digital projection is that it blurs the line between home entertainment and cinema. Now, I don't know about you, but I don't know a whole lot of people who have 1200+ square foot rooms with 480+ square foot screens devoted exclusively to motion picture entertainment in their homes capable of projecting 4k resolution footage and reproducing sound through six to sixty four channels.

I also don't see a lot of people making a very basic point about going out to the movies in the first place. It's going out. Getting out of the house. It's why we go out to dinner from time to time when we're perfectly capable of making most of the same dishes at home, or go to live concerts to see bands perform songs we already own and have heard a hundred times.

It's that shared experience with friends and total strangers.

I love watching Vertigo and Lawrence of Arabia and 2001: A Space Odyssey and Bull Durham at home, alone or with my wife and/or with friends. But these movies, and many others, are more enjoyable on a bigger screen, in a movie theatre, in a comfortable movie theatre seat, with my freshly popped popcorn and refreshing cold soda and yummy candy. Sure, I can pop some Orville Redenbacher at home in my microwave, but it doesn't taste as good as the popcorn at most theatres. And sure, I can pour my Coca-Cola from a can or plastic bottle, but it doesn't taste as good as a freshly poured soda from a (hopefully) properly brixed soda fountain dispenser that hasn't been sitting in a can or plastic bottle for weeks or months. And yeah, the $1.59 box of Sweetarts I get at CVS would probably taste exactly the same as the $3.75 one I get at the stand. I'll give you that one.

But frankly, I've been in some pretty spectacular private screening rooms in some pretty spectacular homes in and around Los Angeles over the years, but Joe and Jane Moviegoer do not have the setups Academy Award winning-screenwriters and directors have in their homes. Which is why, despite the advances home video entertainment has made in the past fifteen years and the sheer numbers of ways we can now consume content that didn't exist even a decade ago, attendance at movie theatres in the United States and Canada have maintained a steady balance, while worldwide attendance continues to grow.

People still like to get out of the house from time to time and experience something that cannot possibly recreate fully or accurately in their own home.
 
Posted by Louis Bornwasser (Member # 3063) on 01-24-2014, 09:11 AM:
 
What have we done? We have allowed the cinema experience to blur.

What ARE these projector companies going to do later after the cinemas are equipped? They are going to supply equal or better equipment to consumers. I have already been contacted about screens for inside airplane hangar doors and inside garages. Don't think about YOUR garage; these garages have baby grand pianos and full gormet kitchens, air conditioning, and bath rooms, they are decorated by professionals. Lawrence of Arabia will be 30 feet wide when the home projectors are announced. Louis
 
Posted by Scott Jentsch (Member # 1681) on 01-24-2014, 02:50 PM:
 
quote: Bobby Henderson
Behind the Candelabra was a movie made for HBO. It didn't go direct to video rental. Nearly 30 million Americans subscribe to HBO. The premium network has aired Behind the Candelabra many times. It was on one of the HBO channels last night. I can't think of any movies that have won awards like Oscars or Golden Globes without playing in movie theaters and/or on a major TV network. Direct to disc shows don't generate that kind of attention.
I equate all the forms of home video, whether it be cable, premium cable (HBO, etc.), DVD, Blu-ray, streaming, etc. It's all intended to be consumed in the home. As of Dec 31st, Netflix had 33.4 million streaming customers in the U.S. with an additional 2.25M in Q1-2014. Their disc-by-mail business is still 6.9M (which is decreasing). Amazon doesn't post their numbers for streaming, but I saw an estimate of 20M subs for Prime Instant Video (which is a subset of their streaming business, but probably a large percentage).

Add in all the various ways that consumers can watch movies in their homes, and the alternate distribution channel for movies straight to home is sizeable, already in place, and not dependent upon any single vendor. I'm not saying it's the best way to watch a movie, but it's there, and with the up and coming generations of consumers, there's little if any resistance to watching movies that way.

quote: Bobby Henderson
But if the commercial movie theater is eliminated the movie industry as we know it will be eliminated. You won't have any 2 hour movies with $200 million production budgets or actors getting paid $20 million to star if the movie is only going to air on a TV network and/or go straight into Netflix' pool of rental titles. If a movie is made to premiere on a TV network there is no need for it to be cropped to 'scope aspect ratio. Everything will be 16x9 full frame HD.
Getting rid of $200M production budgets and $20M actor salaries may be an adjustment that is sorely needed. Time and time again, we are shown how ingenuity can beat money. As long as there are people that want to watch movies, there will be a market for people to make movies. It may be completely different from what has come before, but it will be there. Whether movie theaters will be involved is up for debate and probably will be for a long time.

While I'm a big fan of watching widescreen movies, I'm confident that cinematography will adjust to whatever medium is prevalent. Movie theaters are seemingly shifting to common-width 1.85:1 screens on new installs, so we may see this aspect ratio be used more and more regardless of any major change in the theatrical vs. home video market ratio.

quote: Bobby Henderson
Don't you think price has something to do with those demographic numbers? The prices for tickets and snack counter items is getting pretty damned high for teens and young adults to afford, especially when you throw in the surcharges for 3D, premium big screens, etc. They're not making as much money as those in the older age ranges.
I wouldn't be the least bit surprised if this was a major factor involved in the decision for a young person about where/when/how to watch a movie. Convenience is another. I'm sure that there are many more.

No matter what the economy does short of a full depression, there will always be people with disposable income. It's how they spend that disposable income, and whether theaters will get a share and how much, that is in play.

Playing film vs. digital cinema should really be way down on the list of concerns for a movie theater. Sure, there is a capital investment involved, and that can be a huge issue for some operations, but that's the reality. If you want to show new releases, you have to have the equipment to do so. There are ways to recoup those costs, but it's going to take ingenuity, drive, determination, and a lot of effort to do so in some cases.

Complaining about digital cinema and the death of film is like complaining about the weather. We can't do a thing about it. The wind is blowing, and all that can be done is to adjust our sails.

I hope that the theatrical exhibition industry thrives and only gets better. My chosen profession depends heavily upon it, but I am also a huge movie fan that really enjoys seeing good presentations and having a good moviegoing experience. Theaters need to concentrate on that, which is something they have complete control over. I totally believe that a theater that can deliver a great experience can succeed!
 
Posted by Jim Henk (Member # 3628) on 01-24-2014, 04:35 PM:
 
quote: Scott Jentsch
Playing film vs. digital cinema should really be way down on the list of concerns for a movie theater. Sure, there is a capital investment involved, and that can be a huge issue for some operations, but that's the reality. If you want to show new releases, you have to have the equipment to do so. There are ways to recoup those costs, but it's going to take ingenuity, drive, determination, and a lot of effort to do so in some cases.
Nope.

As the very rate of advances in technology accelerates, so the frequency and costs for running Digital will increase to theatre owners. The studios paid for the first round of these in the form of VPFs. They won't keep doing that. Transition made - damage done. Bridge crossed, and burned behind. Ticket revenues won't be enough to pay for it and make a profit, either.

Summary: (and I'm *so* bummed to have to be a prophet of doom) it's my assertion that there are not ways to recoup these costs. Keeping the theatre alive will require ever-increasing amounts of money for upstairs, and that money just won't be there. The chain owners (mostly) allowed and encouraged this to happen, and it will sink their own ship, and all hands aboard.

I pray to all the Deities that I'm wrong. I'd so love to be wrong on this. I'd publicly admit it, and scream from the housetops that I'm an idiot, (which I am, anyway...) and that I was wrong. But I really don't think so.

And now I think it's high-time that I shut up on this issue, and cease being a broken record.

So, how about them (insert the name of your favorite team here...)?
 
Posted by Bobby Henderson (Member # 840) on 01-24-2014, 04:53 PM:
 
quote: Marcel Birgelen
You know what the interesting thing might be? By pushing hard for an all-digital distribution, those same studios might inadvertently have opened the floodgates. It might still take a while for that flood to arrive, but in the days of 35mm, the studios had some kind of exclusivity. They controlled most of the infrastructure necessary for a world wide release.
Even using video cameras it still costs a hell of a lot of money to make a money. This hipster notion that "digital" has democratized cinema is a lot of hooey.

My Canon 5D Mk II DSLR can produce great looking HD video. That camera has been used on a lot of TV and feature film projects. However, DSLR cameras and their still lenses in particular have some very serious limitations. I can't follow focus with a moving subject without the image growing or shrinking as I change focus. If I zoom, the zoom tracking isn't going to be absolutely straight. My zoom lenses maintain f/2.8 through the entire range so I don't have to worry about aperture ramping when changing zoom levels. Less expensive zooms go from f/3.5 to f/5.6. If you zoom with one of those lenses while recording video the imagery may get darker and the depth of field will change (along with all the previously mentioned problems). So even if you're shooting "digital," you gotta use really expensive cine lenses if you want your shots to look right. There's only so many places where you can rent cine lenses. All but the smallest cine primes are too damned expensive to buy.

One thing "digital" is changing: the international movie-making market. While the productions themselves can still be expensive as hell, the productions don't have to rely on a limited number of film labs to process footage, send back dailies, etc. Hollywood was a hell of a lot more conveniently located when all feature movies were still being shot of film. Today, being in Hollywood or even the United States isn't nearly so important. If you have the money, you can make a movie almost anywhere now. And you don't necessarily need the help from a major American movie distributor to do so.

The United States may lose its lead as the world's top movie-going market. Obviously China and India could, theoretically, challenge that lead due to their far greater population sizes. But neither country is nearly as affluent or has the personal freedoms we have here. Europe is another matter.

This makes me think of the mid 1960's when the American music industry was going through one of its downward swings with doo-wop content growing stale. It set the stage for the British Invasion.

American movie theaters show, almost exclusively, the biggest stuff output from Hollywood movie studios. They rarely ever get outside of that comfort zone. But, with the way Hollywood studios have been jerking around American movie theater chains, and with some chains like AMC now having foreign (Chinese) ownership, Hollywood could lose a big part of its dominion over American movie theaters.

quote: Edward Havens
One of the biggest arguments I keep seeing pop up about digital projection is that it blurs the line between home entertainment and cinema. Now, I don't know about you, but I don't know a whole lot of people who have 1200+ square foot rooms with 480+ square foot screens devoted exclusively to motion picture entertainment in their homes capable of projecting 4k resolution footage and reproducing sound through six to sixty four channels.
Most movies are only 2K in native resolution. Running a 2K movie through a 4K projector doesn't make that movie 4K. And blowing up a 2K movie on a giant sized screen isn't necessarily a good thing either. It's a fixed pixel grid. The bigger you make it the less resolution you have. I've seen a lot of theaters tweaking the projectors a little out of focus to hide that pixel grid. So the movie ends up looking a little blurry and anything with type/graphics, such as the end credits, look like hell. If I watch the same movie months later on Blu-ray all of that stuff is nice and sharp.

Screen size is also relative to viewing distance. I find myself sitting farther back and up at many theaters just so the projected image can seem relatively sharp. Native 4K could alleviate some of those problems, but how often will management remember to adjust a deliberately blurred 2K image and dial in the focus better when they receive a real 4K movie?

Movie theaters can install next generation sound formats like Dolby Atmos and Auro 11.1 to outdo the lossless 5.1 and 7.1 audio available on Blu-ray. But Dolby Atmos is pretty expensive (especially if it's configured with enough amplifiers). Not every big movie release has an Atmos mix. Auro is cheaper but isn't nearly as good a sound format and has nowhere near as many movie titles as Atmos.

quote: Louis Bornwasser
What ARE these projector companies going to do later after the cinemas are equipped? They are going to supply equal or better equipment to consumers.
It's going to be tough for them to do that in regards to immersive sound, although Auro is promoting its concept for home theater and gaming. Dolby hasn't taken a consumer version of Atmos off the table, although I'm sure any home version of Atmos would be far less elaborate (and probably really just a 9.1 system with Atmos labeling).

The screen department is different. Plans are in the works to bring 4K content to Blu-ray. Current TV sets use the limited REC 709 color space. Manufacturers are moving towards REC 2020, which would allow color depths that match anything currently being done in D-cinema.

I'm all big on bit rates. Blu-ray traditionally has larger video bit rates than any other consumer HD video medium. But it's pretty small compared to a 200GB 2 hour JPEG2000 d-cinema file. But then lots of DCPs have file sizes of 100GB or barely over 50GB. And we've heard evidence of Blu-ray encodes being ported to DCP for repertory release.

All of this stuff is technical gobbledy-gook for most people. But with trips to the movie theater costing more, home theater geting ever more sophisticated and affordable there is some danger brewing for movie theaters. If the only difference the theater is offering is just bigger and not better at those rising prices the act of "just getting out of the house" will come into question. Going to dinner and a movie can become a financial hardship for a lot of people. Yeah, everyone wants to get out of the house and do something. But they don't automatically have to go to the movie theater to get out of the house. At rising costs they may choose either-or, either a steak at a sit down restaurant re-heated with an industrial microwave, or a 2K movie with no noticeably better sound/image quality than watching it at home on Blu-ray.
 
Posted by Louis Bornwasser (Member # 3063) on 01-24-2014, 05:05 PM:
 
Movies "to-go" anyone?
 
Posted by Mike Blakesley (Member # 26) on 01-24-2014, 06:41 PM:
 
quote: Scott Jentsch
Amazon doesn't post their numbers for streaming, but I saw an estimate of 20M subs for Prime Instant Video (which is a subset of their streaming business, but probably a large percentage).
I wonder if that number includes Amazon Prime members -- which includes access to many movies on Prime Instant Video. I watched "Escape To Alcatraz" that way last night, but I'm sure there are probably lots of Prime members who only care about the two-day shipping and never watch any movies, especially if they already have Netflix or whatever.
 
Posted by Bobby Henderson (Member # 840) on 01-25-2014, 02:08 AM:
 
quote: Scott Jentsch
I equate all the forms of home video, whether it be cable, premium cable (HBO, etc.), DVD, Blu-ray, streaming, etc. It's all intended to be consumed in the home.
Those outlets may all be consumed in the home, but they are not the same. Premium cable networks, such as HBO, have a captive audience to the monthly tune of $12-$16 per month per subscriber. Networks like the FX Channel, AMC or TNT bring in a handsome amount of advertising dollars from commercials. Streaming services like Netflix and Amazon Prime might be in vogue with popular culture, but one could make the argument those places are where movies and TV shows go to die. The movies and TV shows are available "free" there after they've played out themselves on premium cable and commercial cable.

quote: Scott Jentsch
Add in all the various ways that consumers can watch movies in their homes, and the alternate distribution channel for movies straight to home is sizeable, already in place, and not dependent upon any single vendor. I'm not saying it's the best way to watch a movie, but it's there, and with the up and coming generations of consumers, there's little if any resistance to watching movies that way.
It still isn't bringing in enough money, much less have the growth potential, to make up for the loss of the commercial theatrical market.

quote: Scott Jentsch
Getting rid of $200M production budgets and $20M actor salaries may be an adjustment that is sorely needed. Time and time again, we are shown how ingenuity can beat money.
Low budget movies don't tend to bring in billion dollar worldwide grosses. I don't like it, but the big budget movies still remain the "tent poles" that keep the roofs maintained at the major Hollywood studios. In a TV-only movie distribution model there will be no big budget epic movies. It's just going to be TV for TV's sake with no separate movie industry remaining -at least not one that exists in the United States.

quote: Scott Jentsch
Complaining about digital cinema and the death of film is like complaining about the weather. We can't do a thing about it. The wind is blowing, and all that can be done is to adjust our sails.
The thing I'm complaining about is the power brokers who completely changed the fundamentals of the movie medium are being foolish enough to think that things are just going to magically go on the way they've gone for the past century when it's actually likely they've opened a Pandora's box that will never be shut. They've put a ball into play without having any idea how it is going to land.

quote: Scott Jentsch
While I'm a big fan of watching widescreen movies, I'm confident that cinematography will adjust to whatever medium is prevalent. Movie theaters are seemingly shifting to common-width 1.85:1 screens on new installs, so we may see this aspect ratio be used more and more regardless of any major change in the theatrical vs. home video market ratio.
I don't believe that at all. In a TV-only movie distribution model the only aspect ratio that will be permitted with new projects is 1.77:1. CinemaScope as we know it would be dead. Really, with "digital," it's kind of dead already.

quote: Mike Blakesley
I watched "Escape To Alcatraz" that way last night, but I'm sure there are probably lots of Prime members who only care about the two-day shipping and never watch any movies, especially if they already have Netflix or whatever.
The free 2-day shipping is the main thing that got me on the hook with Amazon Prime. But, I'm catching up on the Justified TV series and may finally start checking out Sons of Anarchy years after they aired.
[Razz]
 
Posted by Jim Henk (Member # 3628) on 01-25-2014, 04:02 AM:
 
quote: Bobby Henderson
It still isn't bringing in enough money, much less have the growth potential, to make up for the loss of the commercial theatrical market.
I think it might pick up a tad just because the commercial theatrical market goes away, but you're right. It won't be enough. Oh well...
 
Posted by Scott Jentsch (Member # 1681) on 01-28-2014, 01:45 PM:
 
The number that I found for Prime Instant Video was most likely considering all Amazon Prime customers, but it wasn't spelled out. With Amazon withholding that information, it's anybody's guess.

I understand that the current home market is not at the same level as the theatrical market. However, the point I am trying to make is that the only thing keeping it from being more prevalent is the will of the studios. Between the premium cable networks (HBO, Showtime, etc.), PPV, direct VOD from satellite and cable providers, and the streaming/download providers such as Netflix, Amazon Instant Video, VUDU, et al., the infrastructure is in place.

All that's necessary to see a major shift in the marketplace is for the studios to release their product to that infrastructure simultaneously. A few have tried and been beaten back by the theater chains. A few have tried with some pretty high-priced "super-tickets" and it hasn't taken off. Below most people's radars, there are movies that are released simultaneously or first on home video and then in limited theaters, but because of their limited scope/appeal, few have heard of them. Shrinking release windows are the harbinger of this shift.

As I've said before in other threads, some day, the numbers will work out in favor of a studio trying a home release of a mainstream movie simultaneously or instead of a theatrical release. But that's a path I've already tread, so there's no use in belaboring the point.

Even if I'm wrong about a future shift to home video by the studios, it is still more important for theaters to concentrate on delivering an excellent presentation to the audiences they are currently serving. If I'm wrong, the theaters will enjoy an unlimited future of movie-hungry audiences that will choose them over their competitors. If I'm right, they will have done everything they could, and by providing the best possible service to their customers, they stand the best chance of being open and making money longer than those who don't. Even if I'm right, I don't see the shift being immediate, so there will be lots of years to enjoy all that revenue.

The shift away from film was a necessary shift to save the theatrical exhibition industry from extinction. I feel sorry for the theaters that can't make the transition but can't because their markets are too small or those running the theater as a hobby can't make the investment. I don't feel sorry for those operations which are in it just to milk whatever they can while delivering a substandard experience because they don't want to invest in what it takes to run a quality operation. Good riddance to them!

If the (post-VPF) equipment replacement cycle is too frequent and costly given current business conditions, I would think that NATO's membership should be assembling itself to figure how to make the next round of investment possible.

What business models are required to sustain operation? What is the typical lifecycle of current equipment, and the projected costs of replacing that equipment? How much should a theater be saving each month to be ready?

These seem to me to be very important questions. Whether or not film will disappear and soon has already been asked and answered.
 
Posted by Mike Blakesley (Member # 26) on 01-28-2014, 02:11 PM:
 
quote: Scott Jentsch
some day, the numbers will work out in favor of a studio trying a home release of a mainstream movie simultaneously or instead of a theatrical release.
If they want to know how a "blockbuster event" would perform without spending a ton of money, they could already try it out with a much-anticipated episode of some popular TV show. Let's say, "The Big Bang Theory." They could make a two-hour "very special season finale" episode, and have it be available ONLY via pay-per-view for, say, two months. They could price it at, say, $10. Then put it on free cable later.

Don't even think about the fact that $10 is far less money than would be made on, say, half a dozen movie tickets. But that's the price point most TV viewers would probably pay.

When the audience for that show numbers in the low tens of thousands, vs. millions who would have watched it for free, that should show them the value of the theatrical market.

The fact is very simple: People don't want to pay a lot extra for stuff on TV. Some people have no problem with 99 cents or $1.99, and there are a few who don't give a hoot and will pay anything to see what they want; but the vast, vast majority won't like to pay over-and-above their monthly cable/satellite bill. So if a studio mostly just has that cable/satellite revenue to draw from, there's not NEAR enough money for all the studios to still make movies and make money too.

The movie audience is WILLING to spend that extra money to see a movie in a theater. Those same people might not be so willing to pay extra to see the same content in the "same four walls" they spend their lives in, especially if they have a plain old TV like the majority of people do.
 
Posted by Michael Putlack (Member # 6523) on 01-28-2014, 06:00 PM:
 
Stop the presses! Film is already making a comeback at Paramount!

via LA Times

quote:

Paramount Pictures to make some exceptions to all-digital policy
By Richard Verrier

January 28, 2014, 10:43 a.m.

Paramount Pictures reiterated to exhibitors this week its plans to embrace the digital format, but added that it would make exceptions for some movies.

"In keeping with the digital direction of the studio's exhibition partners, we have moved forward with the conversion to primarily digital projection," Rob Moore, vice chairman of Paramount Pictures, wrote in a letter to exhibitors on Monday. "This resolve follows the successful release of Martin Scorsese's Academy Award-nominated film 'The Wolf of Wall Street,' and it is the first Paramount feature to be released nationwide entirely in digital."

Moore added: "Although we anticipate the majority of the studio's future releases to be executed in digital formats across the U.S., select exceptions will be made."

Among the exceptions will be Christopher Nolan's science fiction movie "Interstellar," which will be released in both film and digital formats when it opens nationwide Nov. 7, Moore wrote.

With the release of "The Wolf of Wall Street" last month, Paramount became the first major studio in Hollywood to distribute a wide-release movie entirely in a digital format.

The move is likely to encourage other studios to follow suit, accelerating a complete phase-out of film that could come by the end of the year.

Studios prefer digital distribution because it is much cheaper. Film prints cost as much as $2,000; a digital copy on disc usually costs less than $100. Eventually, these movies could be beamed into cinemas by satellite, saving even more on production and shipping costs.

Digital technology also enables theaters to screen higher-priced 3-D films and makes it easier for them to book and program entertainment.


 
Posted by Edward Havens (Member # 4715) on 01-28-2014, 06:33 PM:
 
No matter what's been thrown out there in the realm of home entertainment... from cable and VHS and Atari in the 1970s to Blu-Ray and PVOD and large widescreen flatscreen montiors and PS4 and XBox One and steaming to any device today... movie theatre attendance has held strong for the last few decades. We keep getting more ways to consume motion pictures, but we keep going out to the movies.

The doomsayers keep focusing on the minutea and forgot to look at the big picture (pun intended). If there are 100m households in America, 30m subscribers to Netflix streaming still means 70% of Americans don't use Netflix. Margin Call doing $10m on PVOD still means hundreds of millions of Americans do not care for PVOD. 29m copies of GTA5 sold in a month still means the most popular game ever sold still was not purchased by 90% of the population.

Movies are a niche market, one that will continue to survive and thrive, just as live stage shows and ballets and operas and symphonies have survived and thrived over hundreds of years and many changes in the world.

The sky isn't falling. It's not getting darker. It's just a different day.
 
Posted by Buck Wilson (Member # 5885) on 01-28-2014, 06:35 PM:
 
^^^That's pretty much what I figured would happen.

"The move is likely to encourage other studios to follow suit, accelerating a complete phase-out of film that could come by the end of the year."

I keep reading this everywhere and it hasn't happened yet............
 
Posted by Mike Blakesley (Member # 26) on 01-28-2014, 06:38 PM:
 
Well....it isn't the end of the year yet, is it? [Wink]
 
Posted by Brad Miller (Member # 2) on 01-29-2014, 12:25 AM:
 
quote:

Among the exceptions will be Christopher Nolan's science fiction movie "Interstellar," which will be released in both film and digital formats when it opens nationwide Nov. 7, Moore wrote.

That's just stupid. By the time November comes around, any 35mm theaters left running without digital capability will be the super crappy ones with deplorable presentations.

I'll bet they change their mind come November and it doesn't actually happen. (After all I predicted a couple of years ago that in January 2014 the first studio would drop 35mm and I pegged that right down to the month.)
 
Posted by Justin Hamaker (Member # 2165) on 01-29-2014, 01:27 AM:
 
What will be interesting with that Interstellar release is to see if Paramount allows any theatres which have side by side capabilities to have a 35mm print, rather than a digital.

As Brad mentioned, how is any 35mm only venue going to be able to survive through the year if the number of 35mm prints continues to decline, and we see more digital only releases. At what point will there just not be enough butts in the seats to keep the lights on.
 
Posted by Buck Wilson (Member # 5885) on 01-29-2014, 01:57 AM:
 
This may not be an average scenario, but the second run theater I work at does very good business and could easily remain open. Unfortunately there are a number of other things preventing a digital conversion/investment and the land sold last week and building will be demolished by May and I don't know where I was going with this, excuse me while I sob quietly in the corner.

I guess the point is....... Wait, what were we talking about?
 
Posted by Leo Enticknap (Member # 534) on 01-29-2014, 09:06 AM:
 
quote: Brad Miller
That's just stupid. By the time November comes around, any 35mm theaters left running without digital capability will be the super crappy ones with deplorable presentations.

I'll bet they change their mind come November and it doesn't actually happen. (After all I predicted a couple of years ago that in January 2014 the first studio would drop 35mm and I pegged that right down to the month.)

+1.

This press release translates as:

"In order to appease the odd prima donna director who has the ability to make headlines in the highbrow press, and in order to avoid being flamed by the "film forever" brigade, we're not saying formally that we're shutting the door on any possibility of any future 35mm releases. But what these Kool-Aid drinkers don't know won't hurt them, i.e. as far as we're concerned, as soon as we see the back of the stuff, the better."

Rewind to 1929-1930, and it was being confidently predicted by a vocal minority of critics that there would always be some silent movies made, because silent movies were a wonderful art form and should not be allowed to die. Rewind to 1966-67 (when the major US TV networks made the joint decision that new movies purchased for mainstream broadcast had to be in color), and the next generation of those critics were asserting that there would always be some black-and-white movies made, because black-and-white movies were a wonderful art form and should not be allowed to die. Now we're being told that film will survive forever, because it's a wonderful art form (and long-term preservation medium) and should not be allowed to die.

How many silent or b/w movies have been made and achieved anything close to a mainstream release since these predictions? A tiny handful of essentially exprimental films (e.g. Baraka, The Artist, Schindler's List, Manhattan). However, what distinguishes silent and b/w movies from those originated photochemically as distinct from digitally is that the technology needed to make and show them remained in commercial production long after it stopped being used in those ways. Everything we know about cost, complexity and the economies of scale of film manufacturing (plus the infrastructure needed to process the stuff) at the very least brings the assumption that the same thing will apply here into question.
 
Posted by Terry Lynn-Stevens (Member # 7349) on 01-29-2014, 10:37 AM:
 
quote: Justin Hamaker
What will be interesting with that Interstellar release is to see if Paramount allows any theatres which have side by side capabilities to have a 35mm print, rather than a digital.
Paramount and the chains will do what they did for The Master, the chains will install a limited amount (300 plus) of 35mm projectors in select theatres for a 4-6 week run.
 
Posted by Jack Ondracek (Member # 1466) on 01-29-2014, 10:45 AM:
 
My wife was just musing on this...

How much will those "Interstellar" prints cost, once They'e among the last?
 
Posted by Terry Lynn-Stevens (Member # 7349) on 01-29-2014, 11:24 AM:
 
Jack, if some studios went out of their way to make 70mm prints of The Master, the cost of prints for Interstellar are nothing as long as the movie makes money as intended. The whole idea of IMAX sequences and 35mm prints as well as Nolan's push to finish his movies on film are to generate buzz, excitement and bring awareness to the movie.
 
Posted by Mike Blakesley (Member # 26) on 01-29-2014, 11:26 AM:
 
If Christopher Nolan is out there touting 35mm, it might move a few people to 35mm auditoriums who would have seen the movie in digital if there was no 35mm option. I doubt it will put very many extra butts in the seats....I suppose there are a few film purists who will totally abandon going to theatrical movies when film is gone, but I doubt it's that many people.

So the net result will be a lot of money spent for no additional gain.

The other thing is, these 35mm houses probably won't have projectionists anymore, so how will the prints be treated? If the prints get trashed, the 35mm people might get SUBstandard shows, which can't help the cause at all.

Too bad there's not a way to make sure all 35mm prints wind up in the hands of the competent operators, however few they might be.
 
Posted by Terry Lynn-Stevens (Member # 7349) on 01-29-2014, 11:28 AM:
 
quote: Mike Blakesley
The other thing is, these 35mm houses probably won't have projectionists anymore, so how will the prints be treated? If the prints get trashed, the 35mm people might get SUBstandard shows, which can't help the cause at all.

The chains had no problem with the 70mm installs of The Master.
 
Posted by Leo Enticknap (Member # 534) on 01-29-2014, 11:48 AM:
 
quote: Terry Lynn-Stevens
The chains had no problem with the 70mm installs of The Master.
Really? Reported here that the Odeon West End was showing the print they scratched for days.
 
Posted by Terry Lynn-Stevens (Member # 7349) on 01-29-2014, 11:52 AM:
 
Would never of happened in North America [Big Grin]
 
Posted by Scott Norwood (Member # 30) on 01-29-2014, 11:58 AM:
 
What chains installed 70mm for The Master? I had thought that it played at (mostly) independent houses that were already equipped for the format.

Were these chain installations rentals, or did they purchase the equipment and permanently install it?
 
Posted by Terry Lynn-Stevens (Member # 7349) on 01-29-2014, 12:05 PM:
 
Scott, AMC played it as well as Cineplex Odeon. The Cineplex theatre grossed $275k off the 70mm screen alone.
 
Posted by Mike Blakesley (Member # 26) on 01-29-2014, 12:25 PM:
 
quote: Terry Lynn-Stevens
The chains had no problem with the 70mm installs of The Master.
A lot has changed in two years.
 
Posted by Bobby Henderson (Member # 840) on 01-29-2014, 02:58 PM:
 
Regarding Interstellar, my guess is very few, if any, 35mm film prints will be produced. Most film prints will be of the 15-perf 70mm IMAX variety. And there probably won't be very many of them made either. Shit, Paramount is the same studio that made only six 70mm DTS prints of Titanic, and James Cameron footed the bill for their production.

Back on the topic of releasing movies direct to TV, it's really a non-starter for a variety of reasons.

The most lucrative TV shows are ones that have a captive audience. The audience has zero choice at all about when they can watch the show. They have to see it with everyone else at the same time. This is the main reason why Fox and the NFL can charge $4 million for a 30 second commercial during Super Bowl XLVIII. Viewer numbers are going to be huge for that live event. Some TV series are benefiting from the same thing thanks in large part to social media. Those who wanted to time-shift viewing the series finale of Breaking Bad risked getting the ending spoiled by others commenting about it on Twitter and Facebook.

Streaming services are not based on the captive audience model at all, much less even an advertising based model. Streaming services are entirely about convenience on when to watch a show and at a low subscription cost. That's not a platform that would be very friendly to the release of a major movie studio production.

Subscribers to Netflix, Amazon Prime and other services like the low, flat subscription fee. I'm certain there would be quite a lot of resistance to charging them the flat monthly fee and then a bunch extra to watch a new movie.

Pay per view events work in some cases, like a major boxing match or UFC event. The people broadcasting those PPV events have very tight controls on them. And it's usually best not to time-shift a live sports event to the DVR to risk getting the outcome spoiled by those who have already seen it. I don't think a major studio movie will have the same appeal in a PPV platform. I think a lot of viewers would be turned off by the high price for viewing the movie broadcast during its original airing on their living room TV set. They might be tempted to wait a couple months for the Blu-ray or DVD and then watch that on their TV set.
 
Posted by Paul H. Rayton (Member # 1817) on 01-29-2014, 03:05 PM:
 
In L.A., "The Master" played commercial engagements in 70mm at the Arclight Hollywood and The Landmark (Landmark's eponymous 12-screen showcase in western L.A.). BOTH of them used rented (temporary) equipment. I don't know the specifics, but the report was that the print at The Landmark had to be replaced because of ... scratching. And that was in spite of having an assigned (and long-experienced) projectionist staying with the projector/print all day long, at least for the opening week or two.
 
Posted by Justin Hamaker (Member # 2165) on 02-06-2014, 02:54 PM:
 
I'm at the UDITOA convention in Florida, and we just had a presentation by NATO. Currently there are 36,929 digital screens. I didn't catch the actual number of total US screens, but it was just over 39,000. This means there are less than 3000 film screens left in the country (about 5% of total screens).

Furthermore, once the Deluxe lab closes, the price of 35mm prints is expected to reach $2500-$3000.

A couple of operators still running 35mm said they are having to pay $400 minimums on most titles (I'm assuming that means a minimum of $400 in film rental).
 
Posted by Tony Ratcliff (Member # 1196) on 02-06-2014, 04:33 PM:
 
Yes, $400-$500 guarantees, some required up-front, are the norm now for 35mm, even when off-break.
 
Posted by Jonathan M. Crist (Member # 413) on 02-06-2014, 04:50 PM:
 
So far no advances or guarantees in Pennsylvania.

But then advances and guarantees are specifically prohibited by Pennsylvania law.
 
Posted by Leo Enticknap (Member # 534) on 02-06-2014, 05:39 PM:
 
quote: Justin Hamaker
Currently there are 36,929 digital screens. I didn't catch the actual number of total US screens, but it was just over 39,000. This means there are less than 3000 film screens left in the country (about 5% of total screens).
Do those figures include arthouse/rep/cinematheque type places and part-time venues, or are they just for first-run mainstream houses? If those 3,000 screens include the arthouses (which were always going to carry on showing film for longer, either for ideological reasons or because they regularly show titles that are still only available on film), then the conversion is to all intents and purposes done.
 
Posted by Justin Hamaker (Member # 2165) on 02-06-2014, 07:33 PM:
 
My understanding is that 39,000+ number includes art houses, discount theatres, and any other theatre playing current movies. It may not include some exclusive repertory theatres, or other specialty theatres (such as Bollywood only theatres).

And yes, the digital conversion is essentially done. Although they don't have numbers, many of the theatres which are still running 35mm are planning to close once film is no longer available.

One thing I haven't heard is how many drive-ins that were planning to close, will be taking advantage of the new VPF opportunity. But there were some unconverted owners represented here, and talking to the various parties they needed to talk to. One thing that's nice to see is Barco and GDC are really bending over backwards to try and get those theatres installed.
 
Posted by Mike Spaeth (Member # 524) on 02-06-2014, 10:11 PM:
 
The Bollywood distributors phased out film in June of last year. No one is bringing 35mm prints to North America any more (except, maybe, Fox).
 
Posted by Leo Enticknap (Member # 534) on 02-07-2014, 01:54 AM:
 
Many thanks for the clarification, Justin.

My reading of this is that we're now in to the long tail. The 3,000 or so theatres that are still open for business and do not have the capability to show DCPs are either

A - Winding down and planning to close once film print availability is either withdrawn or becomes too expensive, or

B - Theatres that are part-time, attached to archives or museums, show titles that are unlikely to be available in DCP form soon, or a combination thereof.

Which means that for the mainstream movie exhibition industry, we are now about where we were in the summer of 1929 (US) or 1930 (Europe) in relation to the conversion to sound. Effectively, job done.
 
Posted by Justin Hamaker (Member # 2165) on 02-07-2014, 02:46 AM:
 
That's really the way I take this. Who knows how many of those <3000 theatres will wind up going digital. I know some of them are obsolete locations run by the major exhibitors which are just being milked for every last dime before closing.

I have a feeling many of theatres "forced" out of business are going to be those in very small towns which simply do not do enough business to justify the expense of digital. Theatres that were never really operated for the intent of making money. I picture something run more as a hobby by a retired person, or a long time family owned business that was kept open more as a service to the community.
 
Posted by Martin Brooks (Member # 1269) on 02-19-2014, 07:06 PM:
 
quote: Terry Lynn-Stevens
The chains had no problem with the 70mm installs of The Master.
I think I posted about this in another thread some months back, but I saw "The Master" at the Ziegfeld in NYC and the print was absolutely crap. It was filled with dirt and scratches. Clearview owned it at the time and still does, but it's now run by BowTie, which bought the other remaining Clearview theaters.

I don't know what happened. I don't know if it was a lab problem or whether the projectionist wasn't used to handling film, especially 70mm film, and dropped the film off the platter. And I didn't think the DTS soundtrack was any great shakes either.

It was really disappointing because I was so excited to see a new film in 70mm.

At that presentation, especially because the single-screen Ziegfeld has a reputation as a quality theatre and many premieres are held there, I realized that film presentation truly was over. Because the fact is that a digital presentation of that film would have been better than the 70mm presentation that I saw.
 
Posted by Lyle Romer (Member # 1266) on 02-20-2014, 05:16 AM:
 
quote: Justin Hamaker
I know some of them are obsolete locations run by the major exhibitors which are just being milked for every last dime before closing.
"Obsolete location" and "milked of every dime" are contradictory. Any obsolete location still operated by a major exhibitor is because it loses less money than it would cost to buy out the lease. If there were dimes to be milked, they would upgrade and keep it open.
 
Posted by Jonathan Goeldner (Member # 4854) on 02-20-2014, 08:14 AM:
 
quote:
I think I posted about this in another thread some months back, but I saw "The Master" at the Ziegfeld in NYC and the print was absolutely crap. It was filled with dirt and scratches. Clearview owned it at the time and still does, but it's now run by BowTie, which bought the other remaining Clearview theaters.

I don't know what happened. I don't know if it was a lab problem or whether the projectionist wasn't used to handling film, especially 70mm film, and dropped the film off the platter. And I didn't think the DTS soundtrack was any great shakes either.

It was really disappointing because I was so excited to see a new film in 70mm.

At that presentation, especially because the single-screen Ziegfeld has a reputation as a quality theatre and many premieres are held there, I realized that film presentation truly was over. Because the fact is that a digital presentation of that film would have been better than the 70mm presentation that I saw.

yes it was a rather odd interesting choice to film 'this' in 70mm - and yes the the DTS soundtrack was rather subdued [a comment, not an attack (eyeing Steve Guttag)]
 
Posted by Leo Enticknap (Member # 534) on 02-20-2014, 11:11 AM:
 
I've only seen The Master on BD, but agree that it was an unconventional choice for the first multiple print 70mm release in over a decade, and possibly the last we'll see. However, I can understand why: a lot of the lighting setups were very intricate, and the contrast between some of the brightly lit exteriors (e.g. on the ship) and the shadowy interiors, with lots of filtered light, was striking. It was emphatically not a "flash bang" movie, and it did drag a bit, but I'm glad I stuck through it.

As for the subject matter, I can't really go there without violating the "no religion" rule, unless I questioned whether or not Scientology is a religion, in which case I'd be up against the "no politics" rule! Suffice as to say that John Travolta can keep his e-meter.

However, I have heard multiple reports, here and elsewhere, of poor presentation and the 70mm prints being damaged. The one that got scratched in London was even reported in a national newspaper. I hope that there are some more 5/70 releases before the print stock disappears for good (probably when IMAX printing finishes), but the lesson to take away from that release surely has to be that some refresher training and a thorough "D-check" of the projector(s) and all film transport components has to happen in preparation for each booking. The operation and maintenance skills needed to "do 70mm right" are now used so rarely and in so few venues that, as with the people who fly and maintain classic aircraft in museum collections, a different approach is needed to keeping knowledge current now to the one used when 70mm presentation was a mainstream technology and in widespread use.
 
Posted by Jack Ondracek (Member # 1466) on 02-20-2014, 01:14 PM:
 
quote: Lyle Romer
"Obsolete location" and "milked of every dime" are contradictory. Any obsolete location still operated by a major exhibitor is because it loses less money than it would cost to buy out the lease. If there were dimes to be milked, they would upgrade and keep it open.

It's a bit presumptuous to suggest what a chain might do with its business, unless you happen to work in that company's upper management.

Certainly, "dimes can be milked" in order to reduce the losses of an "obsolete location" to the extent possible.

Our area once had a large drive-in, located on 56 acres of prime commercial property. The owners spent over 15 years, getting permits and other ducks in line, and dealing with expected opposition to their redevelopment plans. During that time, they kept the business open, mostly to pay off as much of the property taxes as they could. Once the ducks lined up, they shut the place down.

Obsolete property, dimes milked.
 
Posted by Jim Cassedy (Member # 4115) on 02-20-2014, 01:35 PM:
 
FYI- Just because certain studios aren't distributing new titles on 35mm doesn't
mean they aren't making a few prints- - just to cover their butts.

I discovered this last month when a DCP system failed and took a week to fix.
(It's digital . . so it's better, I'm told. . .)

Apparantly, if you whine to the right people, you CAN get 35mm prints for
titles where supposedly "no 35mm prints exist".

I wasn't involved in the procurement process, so I don't know how it was
done. However I was told that one reason we were able to get the prints
was that we were running a change-over booth. I had to initial an agreement
that the prints would NOT under any circumstances, be plattered.

I don't know how much longer this practice will continue.
 
Posted by Justin Hamaker (Member # 2165) on 03-04-2014, 04:43 PM:
 
My boss recently had a conversation with a branch manager for Universal who indicated they were down to less than 100 35mm prints for the entire country on a typical release.

Looking at the discount theatre about 30 minutes from my location shows how hard it must be for them to obtain 35mm prints. As of the weekend of February 28, they have only played one title released in 2014 - The Nut Job. If you include Lone Survivor, it's two titles.

Normally they are playing titles a week or two after we take them off screen. At the very least I would have expected them to have played Awkward Moment, I Frankenstein and/or Legend of Hercules. We just dropped Ride Along and RoboCop; and we're still playing Lego. But stil,l there hare have been enough 2014 titles that I would have expected them to be playing something if it was available.
 
Posted by Mike Blakesley (Member # 26) on 03-04-2014, 05:41 PM:
 
Here's a list of all the titles that have been released to sub-run so far in 2014. (Note this doesn't differentiate between film and digital though.) I notice Nut Job is not on the list, so maybe they're not a subrun location -- which would make their situation even more dire!

1/3 All is Lost
1/3 Enough Said
1/3 Lee Daniels’ The Butler
1/10 The Book Thief
1/10 Homefront
1/17 Out of the Furnace
1/24 Justin Bieber’s Believe
1/31 A Madea Christmas
2/7 Anchorman 2: The Legend Con...
2/7 Grudge Match
2/7 Paranormal Activity: The Mark ...
2/7 Thor: The Dark World
2/21 Legend of Hercules
2/21 Saving Mr. Banks
2/28 I, Frankenstein
2/28 Nebraska
3/7 The Hobbit: Desolation of Smaug
 
Posted by Justin Hamaker (Member # 2165) on 03-04-2014, 05:50 PM:
 
Mike, this theatre may not be considered a sub-run theatre because they charge $5.50 per ticket. Because of the discounted price they are not able to get titles on the break, but they are able to get titles as soon as 3-4 weeks after the national release date. And they have played a handful of titles the first week in cases where we didn't have room for the title.
 
Posted by Mike Frese (Member # 4361) on 03-06-2014, 08:19 PM:
 
The Nut Job was not from one of the traditionally major studios. The smaller newer studios tend to be more aggressive.

Around me there was discount theater ($3.00 tickets) which usually got a movie after the higher priced first run theater dropped it unless it was from Disney or Warner which normally stick to more common sub-run schedules.
 
Posted by Leo Enticknap (Member # 534) on 03-07-2014, 12:22 PM:
 
quote: Justin Hamaker
Mike, this theatre may not be considered a sub-run theatre...
Which supports your belief that their problem is getting hold of prints. If they're not playing any of the titles on this list, would typically have done so in the past, are still 35mm only and there is no booking availability reason why they shouldn't be playing these titles, the only reason left is that they can't play DCPs.
 
Posted by Steve Wilson (Member # 2411) on 03-10-2014, 10:47 PM:
 
It does not make sense to me how you supply 3000 35mm screens with only 100 prints per movie. Even if you play all this stuff off the break, a 100 prints of eveything is not going to cover 3000 screens???
 
Posted by Mike Blakesley (Member # 26) on 03-10-2014, 11:06 PM:
 
Right, but keep in mind:

- Some of those screens won't play every movie
- Some of those screens will close because they have no plans to go digital
- Some will be FORCED to close even if they don't want to, because they can't get prints

The ones with the best grosses will get whatever prints there are, while the lower grossers will be screwed no matter how good an operation they have.
 
Posted by Terry Lynn-Stevens (Member # 7349) on 03-12-2014, 12:42 AM:
 
It looks like Noah, a Paramount Release will be available in 35mm.
 
Posted by Robert E. Allen (Member # 1351) on 03-13-2014, 02:29 PM:
 
My booker was told by Paramount that there are no 35mm prints.
 
Posted by Mark Campbell (Member # 4411) on 06-24-2014, 03:46 PM:
 
The AMC Factoria Cinemas in Bellevue, WA has showtimes listed for the new Transformers film. To the best of my knowledge that place is still 35mm or at least it was a few weeks ago. Has Paramount changed their policy?
 
Posted by Daniel Schulz (Member # 1881) on 06-24-2014, 04:21 PM:
 
They definitely struck a few hundred 35mm prints for Transformers.
 
Posted by David E. Nedrow (Member # 4981) on 06-26-2014, 02:03 PM:
 
quote: Daniel S
They definitely struck a few hundred 35mm prints for Transformers.
We were supposed to get a 35mm print, but our digital install started yesterday and our booker switched us to digital.

-David
 
Posted by Shawn M. Martin (Member # 6762) on 06-27-2014, 09:57 AM:
 
The AMC Spring 10 in Texas, which last I checked was all 35mm, is also showing Transformers.
 
Posted by Shawn M. Martin (Member # 6762) on 07-25-2014, 03:26 PM:
 
Hercules got prints, and Teenage Mutant Ninja Turtles probably will too.
 
Posted by Mike Blakesley (Member # 26) on 07-25-2014, 07:01 PM:
 
So how many prints are they making these days? And I wonder what the grosses are of the smallest places that are getting them?
 
Posted by Monte L Fullmer (Member # 2797) on 07-26-2014, 01:33 PM:
 
In another topic, Scott started a thread about WB and 35mm a comment was made that Warner has no intention to discontinue in striking 35mm prints.

Kind to goes to show that DCI hasn't completely taken over the industry, along with studios never made the announcement on a set date that striking of prints will cease.
 
Posted by Buck Wilson (Member # 5885) on 07-26-2014, 02:45 PM:
 
Huzzah!!!!
 
Posted by Mike Blakesley (Member # 26) on 07-26-2014, 07:21 PM:
 
There's no real need for a set date now anyway. Most of those who will convert have done it. The studios will probably make a handful of prints for a long time now, they'll gradually get harder and more expensive to get, those remaining film theaters will gradually dry up, and then they'll stop making film.
 
Posted by System Notices (Member # 2357) on 08-25-2015, 10:26 PM:
 

It has been 395 days since the last post.


 
Posted by Matt Russell (Member # 8989) on 08-25-2015, 10:26 PM:
 
Ok this is becoming pathetic Paramount, so far this year ALL their major movies (Spongebob, Terminator, Mission: Impossible) have all gotten 35mm prints and it's about to be two years since they swore they would "stop". I think this was a mistaken promise on Paramount's behalf. At the very least they could of just came out and said their still gonna make 35mm movies for the time being. [Mad]
 
Posted by Mike Blakesley (Member # 26) on 08-25-2015, 11:18 PM:
 
They're still making a few -- like noted above, there's no reason to call a complete halt if there's still money to be made from making a few prints. I have a feeling that a theater our size would have to wait months to get most 35mm prints these days, if we could even get one at all before "video."
 
Posted by Buck Wilson (Member # 5885) on 08-26-2015, 12:19 AM:
 
Matt you say that as if it's a bad thing.
 
Posted by Matt Russell (Member # 8989) on 08-26-2015, 07:39 AM:
 
quote: Buck Wilson
Matt you say that as if it's a bad thing
It totally isn't, I definitely want films to receive 35mm prints well into the future, the thing I think is bad is that switching major studio decisions like this without notifying us, their providers, makes me question Paramount's management if they can't keep their promises.
 
Posted by Bobby Henderson (Member # 840) on 08-26-2015, 08:23 AM:
 
Considering nearly all movies are post processed via digital intermediate (and at HDTV quality 2K resolution most of the time) 35mm prints for exhibition are largely a waste of time.

The only logic I see with them striking these prints is having a little something extra to show for analog film-out archival backups of what is otherwise highly volatile, very temporary digital data. The few extra prints are a bone to throw to labs as a cursory way to keep them on life support -as if that will be enough.
 
Posted by Daniel Schulz (Member # 1881) on 08-26-2015, 10:20 AM:
 
quote: Bobby Henderson
The only logic I see with them striking these prints is having a little something extra to show for analog film-out archival backups of what is otherwise highly volatile, very temporary digital data. The few extra prints are a bone to throw to labs as a cursory way to keep them on life support -as if that will be enough.
Bingo. Most of the cost with small print runs is in the initial film out and lab setup. If you have to make any prints at all (for archive, or to support a foreign distributor), then the incremental cost of running off a handful more for some 35mm screens in the USA is marginal.
 
Posted by Leo Enticknap (Member # 534) on 08-26-2015, 10:23 AM:
 
This is clearly a longer tail than Paramount anticipated.

From the "What places (other than arthouses) are still playing 35mm?" thread, a situation is starting to emerge in which there remains a rump of theaters that due to a set of unusual circumstances, are still playing new, mainstream release movies on film, and making enough money to make it worth the studios' while to have FotoKem make prints for them. For whatever reason(s), these places are sticking around for longer than expected. Maybe the "film revival" crowd are seeking them out and going to them, thereby boosting ticket sales?

However, Datasat/DTS quitting the market last month has to be another straw in the wind. I'm guessing that they were expecting the market for that audio system to decline further in the immediate short-term.

quote: Daniel Schulz
Bingo. Most of the cost with small print runs is in the initial film out and lab setup.
If you filmout to an IN, yes, but if you filmout the prints directly? Plus, FotoKem's film business is such a boutique operation now that I'd guess that the cost of consumables (stock and chemistry) and staff time is a larger component of the per unit cost now than it was in the days when 500 to 1,000 prints of a mainstream release would be struck.
 
Posted by Martin McCaffery (Member # 37) on 08-26-2015, 10:54 AM:
 
Has anyone here see the quality of the prints being made? Are they artisanal prints hand-crafted by master film handlers or are they just cranked out as if the were doing a run of 3000 before lunch?
 
Posted by Leo Enticknap (Member # 534) on 08-26-2015, 12:11 PM:
 
The most recently made 35mm prints I've seen are of Interstellar and Inherent Vice (we've shown Interstellar in both 35mm 'scope and 5/70). They looked really nice, even though they were on 2383, not 2393 - Interstellar was a lot sharper and less grainy than you'd expect a typical 'scope mass-production print from the '00s to be. IV was a festival answer print, so it's not necessarily a reliable indicator of what the remaining multiplex prints will be like, because it almost certainly received a lot of TLC from FotoKem's finest.
 
Posted by Scott Norwood (Member # 30) on 08-26-2015, 01:07 PM:
 
2393 is NLA, unfortunately. [Frown]
 




Powered by Infopop Corporation
UBB.classicTM 6.3.1.2