This is topic Booking question for Two Towers in forum Ground Level at Film-Tech Forum ARCHIVE.


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Posted by Brent Mahaney (Member # 1090) on 09-06-2002, 04:11 PM:
 
Generally speaking, is there a rule which states that if you got LOTR, you probably won't get the sequel? I know booking is not an exact science but I want to verify what I've heard through the grapevine.
 
Posted by Mike Spaeth (Member # 524) on 09-06-2002, 04:21 PM:
 
That depends -

Did you play Austin Powers In Goldmember? If you played FOTR AND AP3, chances are slim that you have TT, but it you didn't play AP3, you may get TT. Depends - are you in a 50-50 product split situation, or a 75-25, 60-40?? Details would help. Ultimately, it will go to whomever NL allocates it to.
 


Posted by Bobby Henderson (Member # 840) on 09-06-2002, 04:57 PM:
 
I am praying the booking situation in my town puts "The Two Towers" in the Carmike 8 theater. It is stuck in an allocation deal with the absolutely horrible Cache 8 theater down the street. The Carmike theater didn't get "Goldmember", but that may mean nothing in terms of where "The Two Towers" gets booked. Normally, the allocation arrangement in Lawton just goes back and forth. The good theater gets one release and the shit theater gets the next one, so on and so forth.

Does anyone know New Line Cinema's planned release schedule from mid summer through fall and into the holiday season? If I know the order of releases, then I can tell whether the Carmike would get booked for the "Two Towers" or not.

Sometimes exceptions can be made in the allocation process. Hopefully that would come into play since the Carmike theater is the only one in my area with digital sound on all screens and a couple theaters built to THX specs. The opposing theater is crappy on show quality. I heard a couple branch office guys from Paramount visited Lawton to investigate why "K-19: The Widdowmaker" did so poorly when they booked it in the old, crappy Wallace Theaters Cache 8. They were appalled by what they saw and will likely book no more product in that theater. I'm just hoping Wallace closes the place before the holiday season, that way the Carmike theater would get the next LOTR film as well as the next Harry Potter installment.
 


Posted by Mike Blakesley (Member # 26) on 09-06-2002, 06:49 PM:
 
New Line schedule:

8/23 Simone
10/11 Knockaround Guys
11/22 The Friday After Next
12/18 The Two Towers

They also are releasing "Invincible" on their Fine Line label on 9/20 if that makes a difference.
 


Posted by Paul Linfesty (Member # 214) on 09-06-2002, 08:29 PM:
 
Here in Bakersfield, we have three complexes. All three complexes get all major releases. I remember these product splitting (which I thought was illegal) and allocation days, though. From the latter 60's through the mid 70's, Fox, UA and Disney went to one theatre (and all (non Cinema Center) National General films), WB and MGM went to another, and a third got Par, Columbia, and Cinema Center. One drive-in got American International, and a set of three locally-owned drive-ins got Universal, Crown, and New World. Yes, even films like AIRPORT and SWEET CHARITY debuted at the drive-in.

As far as The Two Towers is concerned, Ill probably see it at the Chinese in Hollywood
 


Posted by Mike Spaeth (Member # 524) on 09-06-2002, 09:02 PM:
 
Bobby ... chances are 75% or better that the Carmike will play Two Towers if they didn't get Goldmember. Usually, in a 50-50 split, you won't lose both the Summer "A" picture, and the holiday "A" picture.
 
Posted by Claude S. Ayakawa (Member # 1401) on 09-07-2002, 01:07 PM:
 
All first run theatres in Honolulu would get all major films as long as they agree to the studio's rental terms.

As far as product spliting, that also used to happen here in Hawaii. There were only two major theatre chains and both were locally owned.
The larger one, Consolidated Amusement Company would later be bought out by Los Angeles based, Pacific Theatres. The other chain, Royal Theatres is no longer in business. Up until the mid fifties, Consolidated had first run rights to all of the major studios pictures except Republic. For some reason, Royal picked up first run rights to all Paramount Pitures in 1954 with "ELEPHANT WALK" and all of Walt Disney's pictures in 1957 with "OLD YELLER". They also picked up first run rights to all Universal-International Pictures around 1958 (Universal Pictures was known by that name at the time). Royal also used to split United Artist first run rights with Consolidated. With the exception of Universal Pictures, Royal Theatres retained their first run rights with Republic until the studio folded and with Paramount, Disney and in part with United Artist up until they went out of business around 1982.

-Claude


 


Posted by Bobby Henderson (Member # 840) on 09-07-2002, 03:31 PM:
 
Mike,

I hope you are right about the 50/50 split thing. Because if the normal back and forth thing holds, then the Carmike in my town would lose out on the "Two Towers". They didn't get "Goldmember" but got the next release, "Simone." The flip flop on the next three releases would put the LOTR film in a really terrible dump of a theater. I won't pay money, much less even watch a film for free, in that Wallace Theater's location. Many others in Lawton will not either. The place needs to be shut down. Hopefully, more branch office managers like the guys from Paramount will investigate and then not book anymore product there due to the place being so run down. Then that would force the old eight plex to close. I'm just sick and tired of it being nothing more than a thorn-in-the-side spoiler to the Carmike 8, a theater that should be getting twice the business or more than it is getting thanks to this allocation nonsense.
 


Posted by Thomas Procyk (Member # 1170) on 09-08-2002, 12:34 PM:
 
Maybe every time anyone sees a horrble performance at the Wallace theater, they should write a letter to the distributor, saying how they were "unable to enjoy this wonderful film" because of poor presentation. Explain the product-split situation and say you will "not patronize the theater regardless of what film is playing" or how badly you want to see it. Also mention that it is "not only the filmmakers and distributors that suffer, but also the patrons of these films" in this kind of situation. That should ruffle some feathers.

=TMP=
 


Posted by Bobby Henderson (Member # 840) on 09-08-2002, 01:29 PM:
 
I may have to write a letter just like that to New Line. Years ago, I wrote a similar letter to Fox when the allocation deal wasn't even holding up. The Carmike theater was then only two years old and fixing to miss out on "Independence Day" (more Fox films than not were being redirected over to the Cache 8, which was being run by UA at the time). Apparently Fox didn't realize a much better eight-plex was available in the market and they did move the film over to the Carmike.

Still, I don't know the full terms of New Line's allocation contract in Lawton and whether a 50/50 split even applies. If that contract has "The Two Towers" bound for the old cruddy theater then there may be little I can do.
 


Posted by Brad Miller (Member # 2) on 09-08-2002, 02:10 PM:
 
Don't forget to alert New Line to the problem with space motion sickness there too.
 
Posted by Thomas Procyk (Member # 1170) on 09-09-2002, 12:35 PM:
 
I thought that only happened at AMC.

=TMP=
 


Posted by Charles Everett (Member # 889) on 12-04-2002, 04:23 PM:
 
New Line is looking to open The Two Towers in approx. 5500 theaters. Why 5500? There's a big product jam ahead -- 4 wide releases on 12/13, The Two Towers on 12/18, 4 wide releases on 12/20 and 2 wide releases on 12/25, not to mention "Oscar Bait". With all that product out there many theaters may only be able to open 1 or 2 prints of The Two Towers.

AFAIK most theaters that opened The Fellowship of the Ring will also open The Two Towers.
 
Posted by Mike Spaeth (Member # 524) on 12-04-2002, 06:31 PM:
 
Why 5,500? because they have the control of the marketplace. They could care less what other movies the other distributors have to offer the theatres. They have the "golden" product that everyone wants ... so they'll be able to get it everywhere they want.
 
Posted by David Favel (Member # 1125) on 12-04-2002, 07:30 PM:
 
Yea, as happened last year even a small town down the road from me (pop >2000) got it.

Subject to the same terms as a 3 screen, but the potential was/is there.

They made a small fortune & set themselves up for the year. A win win situation as far as the distributer was concerned.
 
Posted by Bobby Henderson (Member # 840) on 12-05-2002, 05:27 PM:
 
It should be noted that a lot of the "Oscar Bait" product typically goes into very limited release.

Look for a number of features to hit theaters only in New York and Los Angeles on exclusive engagements only to platform out to more theaters in January and February. I remember when "Mr. Holland's Opus" was released on December 31 of 1995 at one theater in L.A. just to qualify for Oscar consideration. I think it was the middle of February before the film finally went wide.

"The Two Towers" will gather all of the screens it wants. I would be more concerned for other wide releases to hit near the same time. "Catch Me If You Can" should have no problem getting its screens. I don't know how many screens Miramax will try to book for Scorsese's "Gang's of New York."
 
Posted by Thomas Procyk (Member # 1170) on 12-05-2002, 09:04 PM:
 
Mike Blakesley wrote:
quote:
8/23 Simone
10/11 Knockaround Guys
11/22 The Friday After Next
12/18 The Two Towers

What about:
12/13 About Schmidt (New Line)

=TMP=
 
Posted by Michael Gonzalez (Member # 593) on 12-06-2002, 02:23 PM:
 
Anyone plan on having a 12:01am Tuesday night show?
 
Posted by Jason Black (Member # 684) on 12-06-2002, 03:44 PM:
 
Michael,

I'd have SWORN I posted this question myself before I went to work today.... Very odd that you posted as well... unless there is some crazy stuff going on in the server/scripting???
 
Posted by Daryl C. W. O'Shea (Member # 1303) on 12-06-2002, 03:56 PM:
 
Jason, it's your member number... you're crazy! [Smile]
 
Posted by Charles Everett (Member # 889) on 12-06-2002, 06:12 PM:
 
Bobby H: A lot of the "Oscar Bait" that opens in NYC/LA in early December expands to suburban theaters for Xmas/New Year's. If a suburban megaplex like the AMC Hamilton opens 4 prints of The Two Towers, that theater may not be able to get Adaptation or About Schmidt on that picture's suburban break.
 
Posted by John Scott (Member # 520) on 12-06-2002, 10:07 PM:
 
We're doing a 12:01 show, I can't wait, and from the reaction from our guests, neither can they.
 
Posted by Jason Black (Member # 684) on 12-07-2002, 12:19 AM:
 
Maybe it's just me.. but the glut of these 12:01am shows that the industry is becoming accustomed to bugs the hell outta me... Whatever happened to the theatres? Now the distributors want to make ALL or NONE on any opening weekend of any given film.
I mean, DAMN... 8500 prints of ANYTHING? Has anyone not seen Harry Potter now? And it never fails... the 12:01 showing will, invariably, be a 3+hour film that fails to do what anyone expected...
I'll step down off this huge soapbox now so that you may resume your regularly scheduled programming.
 
Posted by Daryl C. W. O'Shea (Member # 1303) on 12-07-2002, 12:53 AM:
 
I've never seen Harry Potter, except for the odd scene while checking machines, and never plan on seeing it. So I guess the midnight shows are pointless either way.
 
Posted by Jason Black (Member # 684) on 12-07-2002, 12:56 AM:
 
When you take into consideration your overhead vs. your actual profit on any one of these given shows, it's no wonder why we have to charge $5 for a small drink...... it's the only way we make any money.. and we have to recoup that bad money spent after good...
[Roll Eyes] [Eek!] [eyes]
 
Posted by Jason Black (Member # 684) on 12-07-2002, 12:57 AM:
 
And, yes I am crazy.. [eyes]
 
Posted by John Scott (Member # 520) on 12-07-2002, 02:35 AM:
 
I disagree, with Episode II, it was by far our most profitable showing of the entire run both at the box office and at the vending stand.
 
Posted by Mike Blakesley (Member # 26) on 12-07-2002, 11:24 AM:
 
Thomas:

Sorry about that, I got that list from the I.M.E. and "About Schmidt" was not listed the week I posted the list.
 
Posted by Jason Black (Member # 684) on 12-07-2002, 12:47 PM:
 
John,
Think about what you've said.. if that one show was you most profitable, why on earth continue to run them each and every night for approx 15 people , in a 300+ seat house, might I add..

While Episode one sold out on 5 screens for me on the 12:01am show, none of the others, I was never given any indication that daily shows at 11pm were generating profits of sorts.....

I guess I should have made myself a little clearer on my initial posts... I see no point in having a 10:30 show of a 3 hour movie nightly for 15-20 people. I can't see why one would run a show that will lose money each night.... But, then again, I don't call those shots, I just run the shows.. [Roll Eyes]
 
Posted by Thomas Procyk (Member # 1170) on 12-07-2002, 01:00 PM:
 
I have never seen more than 50 people in any given show at any time at our theater. They claim they have sold out things in the past, but we're a little 8-screen sandwiched between a 22 and a 20 which have Stadium and Digital, plus all the glitz and glamour at the Attractions Area with Universal and Disney's huge theaters, plus the Muvico....

...and they still make us do a 12:01am show!! [Roll Eyes]

=TMP=
 
Posted by John Scott (Member # 520) on 12-07-2002, 01:36 PM:
 
Jason,

Sorry, either I misunderstood you, or you misunderstood me. We only do the midnight show on opening day.

Definitely not worth it after opening day at my theatre.
 
Posted by Michael Gonzalez (Member # 593) on 12-07-2002, 05:37 PM:
 
Agreed. Who in there right mind is going to have a daily midnight show? 12:01 showings should only be for certian highly anticipated films such as StarWars, LOTR and the Matrix sequels, and then only if you have pretty good advertising support (such as a Radio Station). However, that being said, we are not going to have one in this case. LOTR has a Wednesday opening and I don't really see a need to have a Tuesday night 12:01 show. If it was opening on a Friday than that would be a different story. Becides I like having the ability of prescreening the prints before the public sees them.
 
Posted by Dennis Benjamin (Member # 1137) on 12-07-2002, 06:45 PM:
 
We are doing the ONE midnight show. I think anyone having a daily show past 9:00 p.m. is crazy. I feel sorry for those who work for companies who dicate their showtimes. I know a guy running a 10:30 p.m. show - I guess he will be taking a nap in his office.........
 
Posted by Jason Black (Member # 684) on 12-08-2002, 11:26 AM:
 
Dennis,
That guy is me! Our crunchers feel that they will maximize profits if we run a 10:30pm show daily on LOTR 2. I was actually talking more about this timeframe than the daily midnight showing... I re-read my post and realized that I must have been in a foul mood on posting.. [Eek!]

That siad, I understand that in some markets, a later (10pm+) timeframe would do well, yet in others, like mine, it won't do squat after the first day or two. Why corporate decision makers continue to make a blanket policy regarding times is beyond me. You would think that the managers in the field (and I know there are good and bad managers out there) would have a better handle on their populace and its viewing tendencies..... Then again, what do I know? [Roll Eyes] [Mad] [eyes]
 
Posted by Charles Everett (Member # 889) on 12-15-2002, 01:04 PM:
 
Reading Cinemas in Manville NJ is booked to open 3 prints of The Two Towers -- 1 print too many IMHO. It has a 12:05 AM show on 12/17 and is promoting it on the roadside marquee where people can see it as they drive by.
 




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