This is topic How do screen advertisers pay? in forum Ground Level at Film-Tech Forum ARCHIVE.
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Posted by Gary Davidson (Member # 2198) on 08-20-2004, 12:47 AM:
Do Screen Advertisers pay the theater a set, pre-determined amount, or is it a sliding rate depending on ads sold?
Posted by Mike Spaeth (Member # 524) on 08-20-2004, 02:16 PM:
The negotiated fee is usually a percentage of advertising revenues.
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