Film-Tech Forum ARCHIVE: price changes

This is topic price changes in forum Ground Level at Film-Tech Forum ARCHIVE.

To visit this topic, use this URL:
https://ft-forum.com/ft/cgi-bin/ubb/ultimatebb.cgi?ubb=get_topic;f=5;t=001547

Posted by Ramin Hashemi (Member # 2694) on 11-08-2005, 03:01 PM:

Given the declining attendance, increased gas prices and thus decreased discretionary funds, has anyone increased prices in the last year or so?

Posted by Mike Spaeth (Member # 524) on 11-08-2005, 03:11 PM:

Yes - just keeping in line with the competition.

Posted by Jim Ziegler (Member # 86) on 11-08-2005, 03:54 PM:

We are holding everything right now.

Posted by Ramin Hashemi (Member # 2694) on 11-08-2005, 05:14 PM:

our closest competition is an hour away in another state. I am wondering if the 0.25 extra will keep people from going.

Posted by Mike Blakesley (Member # 26) on 11-08-2005, 05:17 PM:

We raised ours last spring and plan no changes at this point. With the winter heating bills supposed to be sky high, we might have to re think that.

Posted by Jarryd Beard (Member # 2543) on 11-08-2005, 05:42 PM:

A major theatre chain is planning widespread price increases on Friday. None of their theatres in our area are to be effected.

Posted by Jason Black (Member # 684) on 11-08-2005, 10:20 PM:

Jaryd,

Carmike raising concession prices again? I understand that they are *finally* taking Credit Cards at the theatre I managed..

Posted by Amanda Jones (Member # 3326) on 11-08-2005, 10:24 PM:

Nope we raised ticket prices last year but other than that we are all the same. We did recently introduce 3 new combos which brings our combo count up to 15 [Eek!]

Posted by Daryl C. W. O'Shea (Member # 1303) on 11-08-2005, 10:37 PM:

You might want to consider calling those combos permutations instead.

Posted by Amanda Jones (Member # 3326) on 11-08-2005, 10:45 PM:

I think it is crazy how many combos we have.

Our combos consist of

2 med drinks 1 med corn
2 large drinks 1 med corn
2 icees 1 med corn
1 med drink 1 icee 1 med corn
1 large drink 1 icee 1 med corn

Then the same for a large corn and a mega tub of corn.

[Roll Eyes]

Posted by Mike Blakesley (Member # 26) on 11-08-2005, 11:40 PM:

Doesn't having so many combos defeat the purpose of having combos?

Posted by Monte L Fullmer (Member # 2797) on 11-08-2005, 11:50 PM:

..then what stings is when a state is raising their minimum wage up causing concession/boxoffice increases as well..

Oregon - from $7.25 to $7.50 on the 1st of the year....wooo!

-Monte

Posted by Amanda Jones (Member # 3326) on 11-08-2005, 11:52 PM:

I think it does but since we have no choice, if home office wants 15 combos then we shall sell these combos.

Posted by Monte L Fullmer (Member # 2797) on 11-09-2005, 12:42 AM:

..called a "McDonald's Method" since they probably were the first to do combo deals on their menu and the consumer loves deals and see savings in store.

This is why the "suggestive selling and upselling" methods are so critical.

And with this, drives up the PerCAP percentage to where the company(ies) are making the required profit to stay in business since the film companies are raping and plundering the cash out of the drawers in the boxoffices.

-Monte

Posted by Jim Ziegler (Member # 86) on 11-09-2005, 05:57 AM:

quote: Amanda Jones
2 med drinks 1 med corn
2 large drinks 1 med corn
2 icees 1 med corn
1 med drink 1 icee 1 med corn
1 large drink 1 icee 1 med corn

I have 4 - Lg Corn and Lg Drink, 2 Lg Drinks and XL Corn, Lg Drink and Nacho and Lg. Drink and hot dog. I also have substituton buttons to change the drinks to icee or bottled water - its much easier than making signage for 20 combos.

Posted by Mark Hajducki (Member # 1732) on 11-09-2005, 07:36 AM:

One of the sites I worked in advertised some comos which were the same price as the items put through individually (others had a saving of 20p on a £7 purchase).

Posted by Jarryd Beard (Member # 2543) on 11-09-2005, 03:15 PM:

quote: Jason Black
Carmike raising concession prices again?

I cannot confirm or deny that statement... at least not until Friday when changes take effect. [Wink]

The theatre I work at last had prices raised in 1/04. Even then adult prices stayed the same; only child/matinee prices changed. As stated, ours are not changing. I'm surprised, we're cheaper than the other chain in town. (Ours: $7 adult, $5 child, $5.25 mat/student/senior. The Premiere Theatre owned by United Entertainment Corp. is $7.50 adult, $5.25 child/mat/student/senior.) I feel our prices are too low for a chain theatre, especially because other theatres from this chain nearby are more expensive for adults. However, the nearby barg/child prices are lower.

Posted by Christian Volpi (Member # 2370) on 11-09-2005, 05:30 PM:

Due to the rising costs of gas we actually LOWERED our admissions prices.

Posted by Ramin Hashemi (Member # 2694) on 11-10-2005, 12:33 PM:

seems to me, that increase in gas prices will increase our cost of good sold in the concession stand, and lower our attendance. At the same time, % to studios in not going down.

I do not like where this is going...

Posted by Ken Russell (Member # 2491) on 11-10-2005, 01:37 PM:

In an area of greater competition it would seem to me that the best product at the lowest price will draw the most business. As long as a minimum on a film run is met why not reduce the amount you pay for the film. After all, it is a percent of the box, isn't it? Getting people in the door and purchasing concession seems to be the key to profit.

Just my 2 cents worth....

Posted by Ramin Hashemi (Member # 2694) on 11-10-2005, 03:27 PM:

I would decrease my ticket price if it would mean higher per cap. At my theatre, this correlation is not there. My ticket prices have increased in the past 4 years, and my average per cap has gone from 3.2 to 3.4.