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This topic comprises 4 pages: 1 2 3 4
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Author
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Topic: Best Price on 35-SS Splicer
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Mark Gulbrandsen
Resident Trollmaster
Posts: 16657
From: Music City
Registered: Jun 99
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posted 10-30-2007 03:03 PM
quote: Steve Guttag
Not TI or any other semi. manufacturer can produce these products in the low volume that cinema will need...not just for the conversion but as a sustaining product where if even all cinemas were converted in the US (37,000) that the annual product sold after that (to the USA) would be on the order of 3500 chips...maybe...to deal with new builds and replacements.
Thats a pretty ludicrous assumption. Indeed producing this equipment and parts won't be any different than when Dolby, DTS, or Panastereo designs and markets a new cinema processor or server or when Analog Devices designs and marlets a new I.C... there will be customers for all these things... there always has been and always will be, ultimately thats why these companies survive. There will also ultimately be upgrades that can be done to what will be by then the existing 37,000 light engines with higher quality chips as technology permits and thats 37,000 just in the U.S. but in the millions world wide eventually. Indeed D-Cinema projectors will find their way into many other venues as well. Assuming that the Cinema end of things is consumer driven is also just another assumption although no doubt some of the cinema technology rubs off on the consumer end of things... the DMD chip was originally a Cinema Development not a consumer development!. You'll more likely find the Cinema end driven by the R&D end of these companies. All of these companies have R&D going on that none of us here are capable of even imagining and these companies have the $$ to sink into it. If they didn't do big time R&D they'd all vaporize and disappear in a very short time. I will also add that the consumer market isn't what makes these huge companies go round. Its the government/industrial end which vastly dwarfs the consumer end of things.
quote: Steve Guttag
Don't expect DLP prices to continue to fall...expect them to rise.
Well then perhaps you can explain the whole new generation of less expensive D-Cinema projectors??? It doesn't take an 80 grand projector to light up a 40 foot screen any longer. I could list many reasons such as more simplified manufacturing processes, higher efficiency reflectors, prisms, and consolidated electronics but one of the main reasons is the development of the .98" DMD chip. One can buy a very high quality 2k projector today for about 30 grand less than a year ago! The actual DMD chips are but a tiny cost of an entire projector, in fact the lamp reflectors or light integrator costs more to buy than a DMD chip does! The real expensive part is the prism block that the light engine is based on and the cost of the software to make it all operate, the rest of the hardware is a small portion of the total cost.
Mark
[ 10-30-2007, 04:07 PM: Message edited by: Mark Gulbrandsen ]
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Bill Enos
Film God
Posts: 2081
From: Richmond, Virginia, USA
Registered: Apr 2000
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posted 10-30-2007 04:08 PM
The digiprojector in our booth is by far the most expensive and the LEAST reliable thing in the room. The damned thing didn't work out of the box---several connectors were mis-wired, the factory tech couldn't figure it out. The on site installation tech and our electronics wiz sorted out the factory screw ups. Pretty obvious that it was never tested in any way before it was boxed and shipped. Cooling issues, flaky switches, processors that get confused, lamps that time out mid show, douser that fell apart, more. When we need it, we have to turn it on in the morning in order to coax it thru all the problems to have it ready by evening. Calls to the factory and its reps bring nothing substantive in the way of fixes, mostly long pauses and
uh huhs on the other end. This technology is a looooooooooooooooooooog way from being ready for prime time. No, I'll not name it, in hopes the mfgr. will eventually do some good.
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Steve Guttag
We forgot the crackers Gromit!!!
Posts: 12814
From: Annapolis, MD
Registered: Dec 1999
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posted 11-02-2007 10:34 AM
However, Mark, unlike you, I HAVE talked with people within TI and have specific knowledge on the DMD division...you, on the other hand, clearly don't know what you are talking about on this issue. I was never referring to the semiconductor industry as a whole...which is a tangent you brought up to divert the discussion into something meaningless. The facts remain, the DMD division on TI was banking on rear-screen projection TVs...and that is turning out to be a failed attemept as this year looks to be the last for any significant RSPTV sales. TI is said to be looking to spend upwards of $100M in advertising to extend its life as long as possible.
I'm not wishing gloom and doom on DLP or SXRD, for that matter. I much prefer the look of DLP to LCD, for sure...especially for front projection. My sources, just don't paint a rosy picture for the whole DMD division. It is definately not something one should bank their livelihood on.
Steve
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