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Topic: Who is still installing IMAX?
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Terry Lynn-Stevens
Phenomenal Film Handler
Posts: 1081
From: Toronto, Ontario, Canada
Registered: Dec 2012
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posted 04-30-2015 02:57 PM
Seattle is now officially home to one of the world’s most advanced movie theaters.
After four months of renovation, the Boeing IMAX theater at the Pacific Science Center will re-open on Friday with new 4K laser projectors, a cutting-edge sound system, giant new seats, and an upgraded concession stand.
Earlier this month, GeekWire had a chance to watch a construction crew install a new 80-foot wide screen.
The 4K laser projection system exists in just three other locations worldwide. IMAX Chief Technology Officer Brian Bonnick told GeekWire that the laser technology represents the largest R&D investment in the company’s history.
“IMAX with laser is more than a handful of new innovations — it’s a re-imagination of the movie theater experience,” he said.
Bonnick said that the two 4K laser projectors double the amount of pixels on the screen, resulting in greater perceived resolution. Compared to the old technology, Bonnick said that movie-goers will also enjoy improved brightness, contrast, color, and resolution.
The laser system will also create a better experience for watching 3D movies “because we can project a left eye and right eye image at the same time to eliminate 3D artifacts and motion blur,” Bonnick explained. There are special new 3D glasses available, too:
There’s also a next-generation immersive sound system that features six 600-pound speakers and eight more “effects” speakers.
“Whether it’s a pin drop or feeling the heart-palpating force of a volcano, audiences will experience a new kind of visceral sound experience,” Bonnick said.
Finally, there is also new Internet-connected monitoring technology that allows engineers at the IMAX headquarters to remotely fix any software bugs or issues that arise.
Pacific Science Center is the first science center to launch the new IMAX technology. Theaters in Toronto, Hollywood, and Virginia also have the 4K laser projection system. IMAX has signed more than 71 laser systems worldwide to date.
“When you look at all of the individual components involved, there is a lot of sophisticated technology and science at play,” Bonnick said. But for us, it is more about how can we blend science with art to deliver a cinema experience that suspends disbelief and transports audiences to new worlds. It’s the difference between watching a movie and being a part of one.”
The Boeing theater will reopen on May 1 with Avengers: Age of Ultron An IMAX 3D Experience. The documentary Humpback Whales 3D will start showing on May 4.




Inside one of the world’s most advanced IMAX theaters, opening this week in Seattle
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Terry Lynn-Stevens
Phenomenal Film Handler
Posts: 1081
From: Toronto, Ontario, Canada
Registered: Dec 2012
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posted 04-30-2015 03:09 PM
Udvar-Hazy debuts a sharper Imax projection system in time for ‘Avengers: Age of Ultron’
Like a lot of theaters, the Airbus Imax Theater at the National Air and Space Museum’s Steven F. Udvar-Hazy Center will be showing “Avengers: Age of Ultron” on Friday. They’ll just be doing it a little different.
The theater (14390 Air and Space Museum Parkway, Chantilly, Va.) is the East Coast’s first to install Imax’s dual 4K projection system, which uses lasers to create images on the screen.
“You’re going to get really bright images, both in 2-D and 3-D,” says Brian Bonnick, Imax’s chief technology officer (3-D film typically struggles to match the vivid colors of 2-D). “These will also be the sharpest pictures you’ve ever seen.”
Moreover, there’s a new sound system that Bonnick says creates an unprecedented moviegoing experience. (The new tech will not only be used for popular films, but also for the museum’s documentaries, like “Living in the Age of Airplanes.”)
It’s not just about the wow factor, Bonnick says. It’s about the movie. “What we’re really passionate about is creating an immersive experience,” he says. “You get into a story, and walk out, and the world’s changed a little bit for you. That’s what it’s really about.”
Udvar-Hazy debuts a sharper Imax projection system in time for ‘Avengers: Age of Ultron’
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This topic comprises 4 pages: 1 2 3 4
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