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Author Topic: The IMAX Digital Experience Connor Wilson Expert Film Handler Posts: 190 From: Sterling, VA, USA Registered: Jan 2011 posted 12-22-2011 09:26 AM                     quote: Joe Redifer I have learned that Mission Impossible 4 had an IMAX DMR-ized mix and that other theaters have been having similar issues. Anyone here have this harshness issue with MI4 Ghost Protocol? When I went to see MI4 on the IMAX at AMC Loews Lincoln Square (the only REAL 15/70 IMAX in the area), the sound wasn't harsh at all. I found it dynamic and loud with ribcage-shaking bass, and I even felt directional low end effects across the front speakers. I can tell you however, that during the trailer at the end of the DKR prologue, there was TOO MUCH bass that mids and highs were almost fatiguing, or perhaps it was mixed that way. You can read more of my experience here.  |  IP: Logged Sean Weitzel Jedi Master Film Handler Posts: 619 From: Vacaville, CA (1790 miles west of Rockwall) Registered: Dec 1999 posted 12-22-2011 12:27 PM                     quote: Joe Redifer ...we are treated to an audio/video IMAX logo telling us how awesome IMAX is and how much we will want to suck IMAX dick because this is IMAX. It talks about nonsense nobody cares about like "laser aligned sound" and "Couple thousand watts of power" and other shit that doesn't mean anything other than to sound impressive. They even have that stupid trailer on film based Imax presentations:  |  IP: Logged Monte L Fullmer Film God Posts: 8367 From: Nampa, Idaho, USA Registered: Nov 2004 posted 12-22-2011 01:22 PM                     ...wonder if that's RMS ... and who's gonna listen to 12kw of sound..might as well be standing beind a F-15 when it revs it engines up for takeoff on a flight deck of a carrier.  |  IP: Logged Connor Wilson Expert Film Handler Posts: 190 From: Sterling, VA, USA Registered: Jan 2011 posted 12-22-2011 04:40 PM                     quote: Sean Weitzel They even have that stupid trailer on film based Imax presentations I think Joe is talking about this trailer, that is not available in 15/70: http://www.youtube.com/watch?v=5Fwkfdmu7J4 Regardless, I think the countdown trailer (that has been in rotation since 2004) has become a favorite of mine, regardless of how stupid it attempts to advertise IMAX. At least it's better than the newer one.  |  IP: Logged Bobby Henderson "Ask me about Trajan." Posts: 10973 From: Lawton, OK, USA Registered: Apr 2001 posted 12-22-2011 05:30 PM                     I think the "laser aligned sound" thing seems pretty funny. Lasers are optical devices. What does that have to do with measuring and adjusting audio? I thought various types of microphones and frequency range sensing equipment were a little more vital for that.  |  IP: Logged Joe Redifer You need a beating today Posts: 12859 From: Denver, Colorado Registered: May 99 posted 12-22-2011 05:41 PM                        The idea is that they use lasers when positioning/aiming the loudspeakers. They shine a laser and point the speaker at exactly where they want it to point in the auditorium. It's not rocket science and it really isn't a selling point. But "laser" sounds cool, you see...  |  IP: Logged Mike Blakesley Film God Posts: 12767 From: Forsyth, Montana Registered: Jun 99 posted 12-22-2011 05:52 PM                        The whole idea of advertising wattage is pretty old-fashioned nowadays anyway. Remember when you were in competition with your friends to see who had the most watts in your car stereo (or home receiver/amplifier)? Nowadays people don't seem to pay as much attention to those numbers because they're so meaningless without knowing what scale they're measured on. A 100-watt RMS amplifier might be able to put out 2000 watts in a tenth-of-a-second burst, so of course 2000 is the number that's going to be picked up by the marketing department.  |  IP: Logged Bobby Henderson "Ask me about Trajan." Posts: 10973 From: Lawton, OK, USA Registered: Apr 2001 posted 12-22-2011 09:18 PM                     When I first heard the laser aligned thing I thought of laser leveling tools. I have a miter saw with a laser built into it (totally useless feature in daylight). Yes, the whole wattage thing is pretty stupid too. I imagine a lot electronics salesmen have fun explaining that one to customers when they ask why one 5.1 surround receiver with 5x100 watts costs only $300 when another with 5x100 watts costs $2000. What matters to me, and what should matter to more theater customers, is a theater making sure the auditorium has a very good quality sound system and room acoustics, that the sound system is carefully tuned and then continually maintained in great shape. Maintenance is especially a very big deal. I've been to more than a few theaters that sounded pretty good in their first weeks of operation and then slid way downhill after that.  |  IP: Logged John Thomas Film Handler Posts: 75 From: Boston, MA Registered: Sep 2011 posted 12-23-2011 02:34 AM                     As a side-note: one of the channels that comprises those "12,000 Watts" goes to the booth monitor.  |  IP: Logged Ian Parfrey Phenomenal Film Handler Posts: 1049 From: Imbil Australia 26 deg 27' 42.66" S 152 deg 42' 23.40" E Registered: Feb 2009 posted 12-23-2011 03:21 AM                     The whole "12,000 watts" thing is just hype for morons. 12,000 watts at what distance from the speakers, at what frequency, pink, white or grey noise, &tc. It's a totally meaningless figure because the major influential factor, speaker efficiency, is not specified. Still, even morons have expendable income, right? Ruthless People Dominator X-1 Sales pitch  |  IP: Logged Monte L Fullmer Film God Posts: 8367 From: Nampa, Idaho, USA Registered: Nov 2004 posted 12-23-2011 03:31 AM                     Course, 12Kw buys a lot of audio headroom before saturation and distortion...  |  IP: Logged Frank B. McLaughlin Film Handler Posts: 76 From: Denver, CO Registered: Dec 2011 posted 12-23-2011 08:45 AM                        The problem is that I get a better presentation with my very inexpensive In-Focus X9 projector (96" diagonal screen) and Denon 7.1 with (again inexpensive) Colorado Speaker Service speakers pushing Blu-Ray than most of theaters in the city. Now just why is attendance down 19%??  |  IP: Logged Mike Blakesley Film God Posts: 12767 From: Forsyth, Montana Registered: Jun 99 posted 12-23-2011 10:51 AM                        Man, between Frank's first post above and Joe's various posts over the years, the movie theatre scene in Denver must completely suck. Somebody should come in there, build some good places and take over!  |  IP: Logged Joe Redifer You need a beating today Posts: 12859 From: Denver, Colorado Registered: May 99 posted 12-23-2011 03:05 PM                        It used to be quite good but now we have very few knowledgeable people left working in the industry here. Some of the good ones have now been regulated to management duties. I'm pretty sure we don't have anyone local who knows how to make an auditorium sound good (aside from myself, of course ). You can't just EQ it on your RTA hooked to ancient microphones with dulled sensitivity and call it a day, you've gotta listen with known material and make fine adjustments. But yeah, with the chains we have (AMC and Regal) there is little hope. We only have a few independents and they're pretty small and are pretty poor in presentation (most notably one Latino cinema whom I offered temporary help to and they were interested until they found out my wage). Alamo Drafthouse is coming in soon and theaters here are panicking. The AMC 24 plexes are going to a self-serve-style cafe and are considering adding bars just to get the jump on the place. Of course that has nothing to do with the actual presentation of a movie. I really wish a Studio Movie Grill would open up here, but they don't seem interested. Plus, there's nowhere for them to build since everything is already over-saturated by Regal and AMC. In Lakewood Regal has a 16 and a 12 plex right across the street from each other, both showing first run stuff.  |  IP: Logged Bobby Henderson "Ask me about Trajan." Posts: 10973 From: Lawton, OK, USA Registered: Apr 2001 posted 12-23-2011 03:09 PM                     It's not so much Denver is lacking "good places" to see a movie. The problem is the senior management that is screwing up the good places to see a movie. Look at how the Continental theater was screwed up and screwed up again in recent years. I'm sure Joe and others in the Denver area could go into great detail how that market has gone to hell. Colorado Springs isn't any better either, especially since Cinemark yanked the 15/70 film projection system from its IMAX theater and put in the digital nonsense.  |  IP: Logged

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