|
|
This topic comprises 3 pages: 1 2 3
|
|
Author
|
Topic: Anyone else not on here much anymore?
|
|
|
|
|
|
|
|
|
|
|
Bobby Henderson
"Ask me about Trajan."
Posts: 10973
From: Lawton, OK, USA
Registered: Apr 2001
|
posted 05-26-2011 12:13 AM
I, too, have to laugh a bit at all the Facebook paranoia. The only thing FB users need to be paranoid about is posting risky shit like "I'm away from my house for the next 2 weeks on vacation (please come burglarize my home)!" Again, like so many other things in daily life, people just have to use some common sense and be street smart how they use FB.
As for data mining and advertising, again it's kind of a laugh.
What kind of data are these marketing companies going to "mine?" Farmville posts and gift requests? Posts from one dude informing everyone he is currently dropping a deuce? So much of the stuff posted on Facebook and Twitter is completely useless to anyone except the scant few friends who personally know deuce dropping dude and would care that he is dropping a deuce at that time. I would just want to be sure deuce dropping dude wasn't dropping his deuce in my driveway.
It's another situation of users being street smart. There's no rule that says you have to post every personal detail about yourself or even be truthful about it at all. I would be far more concerned about identity thieves using my personal information than marketing companies.
Yeah, Facebook gets a bunch of its income from advertising fees. So what? Most of the rest of the Internet is based on the very same model. Not many decent sites exist that are fully without any sort of advertising.
Is advertising itself supposed to be evil? Sorry, but over 70% of the United States' economy depends on consumers buying stuff. Advertising is a very necessary part of that process. I work in an advertising related business. Any business with a store front needs signs. Many kinds of businesses need to use billboards and other outdoor advertising methods to let people know about themselves. Movies have to use a lot of this stuff in order to get viewers to the movie theaters.
Some people can take the Bill Hicks comedy view that anyone working in advertising should seriously go kill themselves. Unfortunately business cannot exist without advertising. As long as we need to earn and use money to buy goods while others work on that crazy, impossible "utopia" thing advertising will continue to be necessary.
| IP: Logged
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Randy Stankey
Film God
Posts: 6539
From: Erie, Pennsylvania
Registered: Jun 99
|
posted 05-26-2011 10:47 AM
I don't really care about advertising. Ads pay the bills. A large percentage of the U.S. Postal service's income comes from bulk mail advertising. That income helps keep the cost down for the rest of us. I don't mind seeing ads for products. Ads like, "Drink Coca Cola" are mostly harmless. It's predatory advertising that bugs me. Targeting ads for cigarettes and alcohol towards teenagers is troublesome. Marketing toys to kids through movies and TV shows is bad. The ads, themselves, are not the problem. It's how they are used that is the problem.
Facebook doesn't necessarily data mine the things you type in for marketing data. They use association graphs to collect data on users. Who are your friends? What posts or pictures to they click "Like" on? What pages do they visit and when? Combine that data with the more mundane stuff and you can tell a whole lot about the people and their habits.
Not only can the operators of Facebook use this data to find out who drinks Coca Cola but they can also determine other, more personal things, like who is likely to be gay or even who is more likely to cheat on their taxes. Yes, they can and do use this information to profile individual users and statistically determine almost anything about you. You don't have to type a message saying, "I drink Coke" or "I am gay." Just going on Facebook and clicking around is enough.
Once this data is collected there's no telling what will happen to it. Facebook has already suffered break-ins where data has been stolen. Nobody knows what happens to that stolen data. Unscrupulous advertising is just the tip of the iceberg. What if people use that data to commit identity theft? What if the government uses information gained from Facebook to target you for criminal investigation?
There have already been accounts of people getting fired from their jobs because of information gained from Facebook. The government has already targeted people using Facebook data. In fact, the DEA has already raided peoples' houses and searched for marijuana growing operations based on the fact that they use "too much" electricity.
I don't care about advertising. I don't care about marketing. Maybe people who get fired because they posted pictures of themselves smoking dope deserve what they get. The problem is that you don't have control over what happens to your "marketing data" or how it gets used.
Paranoid? Maybe a little. You have to remember that putting anything on the internet is the same as shouting it from your rooftops except that the message stays there for an unlimited time and there is an infinite amount of "amplifiers" to broadcast that sound to all the corners of the world.
Bottom line: If you don't want that information to be broadcast, don't shout it.
At least, when you participate in a marketing survey or click-through on an internet ad, you know that data is being collected. At Facebook, they are very quiet about what they do with your "marketing data."
| IP: Logged
|
|
|
|
|
|
|
|
All times are Central (GMT -6:00)
|
This topic comprises 3 pages: 1 2 3
|
Powered by Infopop Corporation
UBB.classicTM
6.3.1.2
The Film-Tech Forums are designed for various members related to the cinema industry to express their opinions, viewpoints and testimonials on various products, services and events based upon speculation, personal knowledge and factual information through use, therefore all views represented here allow no liability upon the publishers of this web site and the owners of said views assume no liability for any ill will resulting from these postings. The posts made here are for educational as well as entertainment purposes and as such anyone viewing this portion of the website must accept these views as statements of the author of that opinion
and agrees to release the authors from any and all liability.
|
Home
![[bs]](graemlins/bs.gif)
![[puke]](graemlins/puke.gif)
![[thumbsdown]](graemlins/thumbsdown.gif)
)
![[Razz]](tongue.gif)
Printer-friendly view of this topic