Marquee revitalized at Montana single screen theater

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  • Mike Blakesley
    Film God
    • Jan 2020
    • 2021
    • Forsyth MT

    #1

    Marquee revitalized at Montana single screen theater

    This article is about the Washoe Theater, probably Montana's most famous movie theater. They've completely redone their marquee in celebration of the theater's 90th anniversary, which is coming up this Thursday the 24th.

    My wife and I went to a movie there a couple of weeks ago on our way to the Rocky Mountain Theatre Convention in Spokane. The theater is amazing for sure, but there is a strangeness about it in the presentation department. They don't have a functioning dimmer; the lights just drop to black instantly when the picture hits the screen, and pop back on to full brightness at the very end of the film (not during the credits). And, they insert an intermission in the middle of the movie, which is pretty jarring, not to mention contractually not allowed, but who's complaining? Not me, it was nice to have a leg-stretch break. And the staff was exceptionally welcoming and freindly. And they take credit cards.

    The best thing about this place, besides the decor (art deco, completely original and beautiful), is the sound. In the film era they had a Sony SDDS digital system. I don't know what they're using now, but it sounds really nice.

    Anyway...in previous times I've seen this theater, the marquee has been in a sad state compared to the inside, but now they've remedied that. I wish we could be there to watch them light it up, that would be very cool to see. Hopefully someone catches it on video. Screen shot from the newspaper (with pics) below the article. I'm not putting in a link because it's behind a paywall anyway.

    I'll add a picture of the lighted marquee when one becomes available. Here's a link to the theater's website, but sadly there are no pictures of the auditorium on it -- but Google can provide. http://www.washoetheatre.com/


    Historic Anaconda theater marquee revitalized

    by Duncan Adams



    People step around the lolling Labradors, paragons of ease, and ask Jerry Lussy about the ambitious revival of the marquee for the Washoe Theatre.

    When will it be finished? When will you light it up?

    Aside from a few tweaks and minor fixes, the months of work to strip and repaint the marquee, and replace some 200 pieces of neon tubing and hundreds of light bulbs, is done.

    The toil required close to a year, partly because Dillon-based neon bender Ben Kenealey had to replicate the sometimes-challenging original neon pieces, including those with compound curves, and partly because other projects demanded time and attention.

    Lussy, whose family has ties to the Washoe Theatre's earliest days, said he researched the paint colors used early on and landed on yellow and blue, with the addition of brown behind the movie sign, and red accents.

    "I call it the marquee in the sky because the yellow is sunshine, the blue is the sky and then the red is like a nice sunset," he said during a recent interview.

    The festivities for the upcoming 90th anniversary of the landmark Art Deco Washoe Theatre will include the marquee's premiere public illumination on the night of Sept. 24.

    That signature event will follow a free screening of the first movie ever shown on the Washoe Theatre's big screen: "Texas Rangers," a film from 1936.

    The stars included Fred MacMurray and Jean Parker, the latter a native of Deer Lodge.

    The movie starts at 7 p.m. Lussy estimates the movie previews, an intermission and the film itself will consume two-plus hours, which suggests the marquee illumination will happen sometime after 9 p.m.

    Kenealey talked about the role he played in the marquee makeover.

    "Getting to work on projects like this is really rewarding," he said. "Getting to see the marquee once it is finished feels great. I often feel that my work is to keep this little bit of history alive, and when I get to work on these old signs and marquees I can really feel that."

    Lussy, 63, acknowledged he has seen the renovated marquee lit up, during daylight.

    "Beautiful, yeah, beautiful," he said. "Heartwarming. Nostalgic."

    What does a revitalized marquee mean to him and his family?

    "That we're keeping on," Lussy said. "Another chapter."

    The Washoe Theatre survives on Anaconda's Main Street even as many other historical, single-screen cinemas have either gone dark, become nonprofit venues or been carved into multiscreen theaters.

    "Between the decline in attendance and a single screen, it makes it very hard in a large, large building, large everything. It makes it hard to operate," Lussy said.

    The closing of cinemas in Butte and Dillon have boosted attendance to some extent at the Washoe Theatre, he said.

    Two grants covered most of the marquee renewal's expense, and Washoe Amusement covered the rest. One grant came from the Anaconda Community Foundation and one from the Anaconda Tax Increment Finance District. The grants totaled $40,000.

    The Lussy family's ties to the Washoe Theatre date back to Jerry Lussy's great grandmother, Maria Paumie Rimboud. She was an early investor in the theater, a member of its board of directors, and a businesswoman whose Paumie's Dyeing and Cleaning House served customers in Butte.

    Later, Henry F. Lussy, Jerry's father, inherited her shares and bought out Joe English, who had started the Washoe Amusement Co.

    When Henry F. Lussy died in 1988, those shares, along with the privilege and burden of managing the Washoe Theatre, fell to Jerry.

    The community's economic engine, the copper smelter, had closed in 1980.

    "That was a tough time, the '80s," Lussy said. "A lot of people moved away. We didn't know what was going to happen."

    Today, many Anacondans still feel a strong connection to the Washoe Theatre.

    The theater persevered, just as it had during labor strikes, when union leaders pressured the theater to close because household money was tight and they deemed movies — unlike bars — to be a luxury.

    The theater is restrained, though intricate brick exterior provides no hint of "the magnificence of the interior," as described in a National Register of Historic Places nomination.

    Seattle-based architect B. Marcus Priteca designed the Washoe Theatre, considered an Art Deco treasure. It opened in 1936, with a small marquee that was later replaced.

    Nat Smythe of Los Angeles directed the decoration of the elaborate interior and painted some of the murals on walls and ceilings.

    Meanwhile, as the days shorten, Lussy ponders when the Washoe Theatre should light the marquee going forward.

    "You know, before the shows and probably after the shows, I'm guessing," he said. "So, we'll be flipping the switch twice, you know. It'd be cool to light it up for people as they leave."

    The Washoe Theatre celebrates its 90th anniversary on Sept. 24 with a free screening at 7 p.m. of 'Texas Rangers,' a 1936 film, followed by the lighting of the theater's revitalized marquee.

    Screenshot 2026-09-20 204722.png
    ​
  • Tj Hopland
    Pro Film Handler
    • Jun 2025
    • 264
    • Minneapolis, MN

    #2
    A possible scenario with the house lighting is there was a high dollar consultant involved. 7 times out of 10 that results in something that is pretty much useless in movie theater mode and often controlling it from the projector doesn't work how you would want it to. Sometimes the projector control is the main issue so its up to a staff member to hit the correct scene button at the correct time. Could even be that the only control station near the staff doesn't have all the presets like perhaps a janitors closet that only has a basic on/off. I have been in many venues like that and tried to work with the lighting people to improve things but often times it would end up costing $1000's by the time some sort of interface is ordered and some tech comes out to install and program it. Usually at that point the people in charge of the money which usually are not the ones involved in on site daily operations just decide its good enough as is.

    Comment

    • Mike Blakesley
      Film God
      • Jan 2020
      • 2021
      • Forsyth MT

      #3
      I will say that you could hear a definite loud "click" when the lights went off or on. And they always went off (or on) exactly when the picture appeared or disappeared. So I think they still have an automation unit that controls the lights, but their dimmer probably got FUBAR'd somehow. It's sad, because the theater is so magnificent, it deserves a good presentation.I'm sure budget is a huge concern -- I'm curious how much it costs to heat this place. I know how much we spend on heating here, and this place is at least 5x bigger than our 1930 building.

      The other weird thing is, they have an extremely elaborate stage curtain setup, but they don't use it. This is because it's still the original 1936 curtains, and they're worried about ruining them by operating them. I guess my reaction to that is, if it's unusable, what good is it? I'm not sure what the protocol is in a case like this, what with the historic nature of the building.

      I guess if money was no object, I'd look into restoring them -- is that a thing? -- with some kind of reinforcement so they can be used. If that can't be done, then I'd consider carefully removing the original curtains and having reproductions made of them to install in the auiditorium. That way they could still operate as intended. The originals, then, could be preserved appropriately and put into a museum somewhere where they could be seen. But maybe removing them from the theater would despoil its historic nature. But what's the point of preserving them if they can't be used or even seen by anyone? Plus the condition is only going to get worse with the passage of more time. Eventually gravity will win and they'll be on the floor. Are there any historic-building experts here who can suggest what should be done in this case?

      Here's a picture I snapped before the show started, showing the proscenium area and ceiling. You can see there is more than one curtain -- I'm not sure if the waterfall-looking one at the top is real or just decorative. I also found a picture online of the interior with the main curtain closed. I'm not sure when it was taken, but the place is virtually unchanged from 1936. Even the brickwork outside is elaborate.

      IMG_9779.jpg

      5b5b857bb3b1b4a560868b06a84bc554.jpg
      Last edited by Mike Blakesley; 09-21-2026, 08:06 PM.

      Comment

      • Bob Ezra
        Film Handler
        • Jan 2020
        • 81
        • Carbondale CO

        #4
        beautiful !

        Comment

        • Tj Hopland
          Pro Film Handler
          • Jun 2025
          • 264
          • Minneapolis, MN

          #5
          A couple other lighting possibilities is maybe if things have never been upgraded there are still the original manual rheostat dimmers in the booth and with film that worked because someone was up there to start things and pull the levers but with digital things never got changed? Digital just got a big relay/contactor installed that the server could operate? Or maybe they did get some sort of electronic dimmers at some point but more recently have had to change all the bulbs to LED's and after testing they felt the ON/OFF mode was less bad than how the LED's acted with the dimmers?

          Comment

          • Mike Blakesley
            Film God
            • Jan 2020
            • 2021
            • Forsyth MT

            #6
            Or maybe they did get some sort of electronic dimmers at some point but more recently have had to change all the bulbs to LED's and after testing they felt the ON/OFF mode was less bad than how the LED's acted with the dimmers?
            That might be the case. I didn't see a single burned out bulb in the whole place, including the under-the-marquee lights which were on, even though the neon was still off awaiting the upcoming celebration.

            Comment

            • Mike Blakesley
              Film God
              • Jan 2020
              • 2021
              • Forsyth MT

              #7
              Here is another article about the marquee restoration with some details by the neon guy. If you click the link at the bottom, there is a video version that shows the theater including the curtain in action. There's going to be another article tomorrow which I'm sure will show the lighting of the marquee.


              Amazing America: Washoe Theatre celebrates 90th anniversary with neon marquee restoration


              ANACONDA, Mont. — For decades, the Lussy family has cared for the historic Washoe Theatre in downtown Anaconda, a nearly 1,000-seat art deco palace that shows new movies nightly.

              “I’m born and raised here in Anaconda and have worked here most of my life. Started in middle school and I took over when my father passed away in 1988, and I’ve been running it since then,” said Washoe Theatre owner and manager Jerry Lussy. “My great grandmother was an original investor and one of the officers, and my Dad took over in the 50’s and bought out the other major shareholder, the gentleman that started the theatre, Joe English. It’s very important to my family. We’ve all worked here. Anaconda loves it, the surrounding area of Montana. They appreciate it. Some people come to Anaconda just to see the theatre, to pass through and check it out.”

              Through good times and bad, the theatre, which Lussy calls a testament to the golden age of cinema and was built around the same time as Radio City Music Hall, with acoustics and architecture built for Broadway and cinema, remained open.

              “We went through some very hard times when the smelter shut down, so just having the theatre open and operational and in pretty dang good shape, it’s all here,” said Lussy. “It’s built for acoustics. It’s built for live stage shows and motion pictures. So, vaudeville. Movies pushed out vaudeville, but they still went ahead and built the theatre. It’s the best of both worlds: motion pictures and live shows.”

              2026 marks their 90th anniversary, and thanks to the help of grants, and thousands of hours of work from a Dillon artist, their iconic neon marquee has been restored to its former glory.

              “It started with going out and pulling all the glass down. Just going up and taking everything down. And then we stripped all the paint off it. Because it was made at a time where these signs were made with galvanized metal, and galvanized metal just doesn’t do well for holding paint,” said Ben Kenealey, owner of Lights in the Night Neon. “So, we had to strip it down, put good primer on it, and then put a fresh coat of paint on it. And then from there, it’s all in-house here where I’m bending the glass and pumping it.”

              “All the neon lightbulbs have been replaced, there’s over 120. All the lightbulbs have been replaced, over 400 of those. The transformers that ran the neon have all been replaced. The animation that runs it, that makes it turn off and on,” said Lussy. “It’s all new as far as lighting and how it works.”

              The marquee has neon housings, and all of the pieces and to be delicately placed inside of them.

              “You have to make your electrodes on your neon, so they fit in the housing. Because they don’t move: they’re fixed on the sign. If your neon is the wrong length in those electrodes, it just doesn’t fit. You have to remake it,” said Kenealey. “So, that’s one challenge of doing these old pieces. You have to be very precise. You have about a quarter-inch margin of error.”

              The lightbulbs are from Action Lighting out of Bozeman.

              “Which is pretty neat to be able to have all Montana involved in this,” said Lussy.

              Kenealey, who is responsible for the neon restoration of numerous signs in Montana, including the M&M in Butte, spent around a year, piece by piece, restoring the masterpiece at his studio in Dillon. Working with neon is something Kenealey takes an immense amount of patriotic pride in at a time where some aging neon signs have been replaced with LEDs.

              “Neon is a century old medium that we have, it’s very American. You don’t think of Route 66 without neon/ You don’t think of muscle cars without neon. It’s very much a part of American history and what helped shape the landscape of many cities in America. It’s a fun, unique thing that you’re not going to be able to get recreated in any other way. Not without the glass tubing and the gasses,” said Kenealey, who welcomes commissions both large and small, with one of his latest projects being a “Pool Shark” – a shark with a pool cue.

              Kenealey began making neon art 19 years ago as a job recommendation, and he’s been hooked on it ever since.

              “It’s like I’m keeping a little bit of history alive. You’ve got things like the Washoe, which is nearly-century old theatre. Jerry was telling me it hasn’t been fully lit up since he was a kid. And I got to bring that to life!” said Kenealey.

              Come Thursday night, the block in front of the Washoe will be shut down to vehicle traffic. Following the free screening of The Texas Rangers at 7 p.m. the rehabilitated marquee, featuring over 200 pieces of glass, will be lit up for the first time.

              “I am quite proud to be able to make that something that lights up again. I’ve gotten lots of positive comments from people who’ve seen it,” said Kenealey.

              And one fun note about The Texas Rangers, which was the first film screened at the Washoe back on Sept. 24, 1936: legendary actress Jean Parker was born in nearby Deer Lodge and visited the theatre on several occasions.

              Once the 90th anniversary is in the rearview, Lussy says the focus for the Washoe, which has around 10 employees who all do multiple jobs, will turn to replacing seat coverings and working on the roof.

              “There’s not a lot. Just keep it going the way it is. Movies and live shows. We have celebrations of life, birthday parties, movies,” said Lussy.

              And if you do go to a movie, expect an intermission. This has been a staple of the Washoe for decades, allowing people to stretch their legs and use the restroom.

              “We’ve always had an intermission for every show. Whether short or long, just one intermission,” said Lussy.

              Link: https://nbcmontana.com/news/local/am...ee-restoration

              ​

              Comment

              • Mike Blakesley
                Film God
                • Jan 2020
                • 2021
                • Forsyth MT

                #8
                Here is a link to a short video that shows the marquee lit up. Now I want to go to Anaconda to see it in person, but it's almost five hours from here!

                Comment

                • Ryan Gallagher
                  Film God
                  • Nov 2022
                  • 2855
                  • Austin, Texas, USA

                  #9
                  Originally posted by Mike Blakesley
                  Here is a link to a short video that shows the marquee lit up. Now I want to go to Anaconda to see it in person, but it's almost five hours from here!

                  https://nbcmontana.com/news/local/wa...sky-once-again
                  That looks great! Did they get the clock working too?

                  They appear to be lucky to have the moulded plastic dimensional letters. In this era of accessible 3d printing sky is the limit on what you can make for that system, we do that method here.

                  Comment

                  • Mike Blakesley
                    Film God
                    • Jan 2020
                    • 2021
                    • Forsyth MT

                    #10
                    Yes the clock is working.

                    Comment

                    • Ian Puffenberger
                      Film Handler
                      • Aug 2020
                      • 40
                      • Fairfax, VA

                      #11
                      It's great to see such a gorgeous theater preserved so well. The seats look pretty snug but that's going to be the case at almost any non-modern theater.

                      Comment

                      • Ryan Gallagher
                        Film God
                        • Nov 2022
                        • 2855
                        • Austin, Texas, USA

                        #12
                        If they ever tackle house lighting again, I'd be tempted to put some linear fixtures hidden in that soffit space around the rectangular moulding, intended to wash the curved transitions from ceiling to wall. Fixtures might be totally hidden, or maybe only directly visible to the extreme seats. But sometimes those kinds of additions are not in the cards depending on how much it was a historic "preservation" project or not.

                        Comment

                        • Mike Blakesley
                          Film God
                          • Jan 2020
                          • 2021
                          • Forsyth MT

                          #13
                          I think they are endeavoring to keep this theater is as close to 100% original as possible, as least in the visible areas. I'm not sure if the lighting inside has been upgraded to LED or not -- but it was all working.

                          Comment

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