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Topic: 70 vs. DC starring Larry Myres
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Bobby Henderson
"Ask me about Trajan."

Posts: 10973
From: Lawton, OK, USA
Registered: Apr 2001
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posted 01-30-2006 10:52 AM
The Pittsford Plaza analogy is really pretty stupid. At best it is half-baked.
The use or lack of use of 70mm prints has no bearing on that theater closing. And it doesn't have a damned thing to do with home values from one market to the next either. Truth be told, most people living in homes worth more than $250,000 don't even go to movie theaters at all. Nearly all the rich people I know don't.
Here's exactly why that theater was shut down, just like any other big single screener, twin or complex with under 6 screens: not enough screens, not enough showtimes.
Doofuses in the film distribution companies want to place prints in the theaters with the most screens. So they pressure the exhibitors to build more theaters with higher numbers of screens, even if the theaters themselves are tiny.
I was extremely underwhelmed by visiting the AMC Odyssey 30 at Grapevine Mills. Went there just once when the place was brand new. Saw "Titanic" in 70mm DTS the same day at the giant Northpark #1 screen. Then drove over to that theater in Grapevine to watch "Amistad" in 35mm SDDS. I swear that room probably didn't have anymore than 40 seats. But that's what they do to pack 30 screens into a mall location. Staggering difference.
Most of the big single screen theaters in Manhattan have been shuttered due to this trend. The 1500 seat Loews Astor Plaza theater closed exactly for that reason. Gotta have more screens, just divide them up into little tiny closets. With that kind of room, why even bother watching a movie there? The screen is small, the room is small and it doesn't seem to be on a scale much larger than an average living room.
The bean counters want more shows per day. But they don't give two shits about the environment in which those shows are presented. They think all showings are equal. And why would they think any different? They play golf in their free time, not watch movies.
On the bright side, there are some circuits trying to put at least 1 or more really big screening rooms into some of those megaplex builds. That bright side would be more appropriately bright if they had 70mm projection capability.
In the end, NO ONE should give a hoot how many screens are in a movie theater complex. You can only watch one movie at a time. The real thing that matters is having the best quality screens with the best quality presentation. People in the movie business who don't believe that should do the rest of us a favor and find a different job.
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