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Topic: Sony Hack Hits Home
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Randy Stankey
Film God
Posts: 6539
From: Erie, Pennsylvania
Registered: Jun 99
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posted 12-25-2014 12:38 AM
I have never really been interested in seeing this movie because, from what I have seen, it looks totally tasteless. Nauseatingly, tasteless.
Do I believe that North Korea really did it? Maybe. It is still just as possible that it was, as one report put it, a bunch of teenagers wearing Guy Fawkes masks. However, I believe that there are enough generations of people who have grown up under the North Korean regime's influence that the NK government wouldn't have to order such an attack. There are enough brainwashed sympathizers in the world who could have done such a thing on their own.
Even now, I am still not totally convinced that Sony isn't somehow in cahoots with the perpetrators or isn't making mountains out of molehills, all for the sake of a movie that really wouldn't have amounted to much if it wasn't for this.
It just doesn't stand up to reason that any normal person could truly think that they could get away with something like this.
If anybody tries to block the release of a movie, this close to the official release date, after publicity is already in place, they would have to consider the the effect of that would be to generate even MORE publicity for that movie. Any normal person would know that would have the opposite of the effect that they wanted.
If you are going to try to coerce a studio to cancel a movie, you would have to do it way more than two weeks before the release.
As mentally ill as the North Korean government is, I can't imagine how they wouldn't know that.
I can't imagine that sympathizers wouldn't know that.
That leaves only three possibilities left, that I can think of:
A prank by some unknown idiots. (Wearing aforementioned Guy Fawkes masks ![[Wink]](wink.gif) )
A cover for some other corporate espionage against Sony. Like some weird kind of diversionary tactic.
A weird publicity stunt by Sony or somebody in cahoots with Sony.
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Randy Stankey
Film God
Posts: 6539
From: Erie, Pennsylvania
Registered: Jun 99
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posted 12-25-2014 11:31 AM
The problem is that there are so many people who run around, "I want! I want! I want!," but don't think of the long term effect, then, when, for instance, theaters go out of business, they are the very first to jump up and down bemoaning the fact.
People who run theaters (not just owners... everybody, all the way down to ushers and ticket takers...) need to remember that there are people out there just like that.
Customers don't HAVE to go to theaters. They can stay at home and sit on the sofa, wearing nothing but their underwear. It's not just about the movies. It's about going OUT. It's about socializing and being with other people. It's about having other people take care of the things you need in order to have a good time. It's about paying for the privilege.
People who think that it's ONLY about the movies are thinking bass ackward.
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Martin McCaffery
Film God
Posts: 2481
From: Montgomery, AL
Registered: Jun 99
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posted 12-25-2014 12:23 PM
quote: Terry Lynn-Stevens
I also noticed a few members on this board calling SONY or the big chains weenies and such for pulling the Interview, did they all of sudden book the movie in their independent theaters or did they weenie out too?
We close in December and I'm out of town, so didn't book it (would have).
However, a good number of the Art House Convergence, which sent an open letter and petition to Sony urging them to release the film to independent theaters, DID book the film. This required rearranging schedules and a mad rush to get it on the screen in one or two days. Many of them also tried, but were turned down by Sony. From the reports I've been reading on the AHC group, they have sold out shows, that will go to help fund the exhibition of more indie films in the future.
I can't speak for indie theatres on Film-Tech, but yes, many indie theatres calling out Sony did book The Interview in their theaters.
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Mike Blakesley
Film God
Posts: 12767
From: Forsyth, Montana
Registered: Jun 99
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posted 12-25-2014 04:12 PM
I wouldn't book it now because it's out on video. It's spoiled goods.
quote: Terry Lynn-Stevens
I don't want to see everything with a theatrical experience and if it takes a down a few shitty theaters with it then so be it.
You're just proving, again, that you don't know how this business works or the economics of it. A day and date video/theatrical pattern for all movies would kill most or all of the theaters eventually, not just "a few shitty theaters." Yes, even your beloved Imax wouldn't be safe.
The biggest risk and problem is, not 100% of the public moves to new trends at the same rate. Some are early adopters, some wait months or years. So someday the studios will try the day/date thing with a 'mainstream' movie, and it'll still do well in theaters too because most moviegoers will still be in the habit of going out to the movies. The studio will say "See? There's no problem" and continue to do day/date, and then the die will be cast. More and more people will opt for the cheaper/easier option because they only care about the movie itself; they're willing to do without the "experience" in exchange for cheaper/easier. There won't be enough "experience" lovers left to sustain the business. Within a couple of years, there won't be much of a "movie exhibition business" left, except maybe for some art or revival houses in large cities.
If you don't believe that, look what has happened to video and music stores. They're gone! People have opted for cheaper/easier, even though the experience of shopping for music is much better in a really good store.
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Marcel Birgelen
Film God
Posts: 3357
From: Maastricht, Limburg, Netherlands
Registered: Feb 2012
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posted 12-25-2014 04:47 PM
Not only most remaining movie theaters would go out of business, but it would most likely also be the end of the big budget Hollywood productions all together...
And I still cannot get my mind around what kind of clusterf*ck Sony managed to get going here.
Instead of releasing this in broadside salvos on all channels, everywhere, globally, they went for a "limited theatrical release" and released it on a limited number of Video on Demand sites, but ONLY in the U.S.
So, as a result, their movie is already all over the Internet in Full HD. Since nobody knows when this thing will become available and everybody wants it NOW, nobody is paying jack shit for it and they don't even get the credits, they only look stupid.
What did they earn here? The answer is simple: nothing. Almost no theater will be interested to book their movie anymore, because everybody has already seen it or by the time it's finally available, all the buzz has been blown over.
And how much did they earn on their VOD release? Even if a million people actually paid for it, after Google and Microsoft cashed that's still just a few millions in the bank.
Ah, and I guess since they did release it, in the end, this so called hacker group will also not be pleased. I guess we can expect yet another round of "juicy SPE internals" hitting the news the coming days.
Great work Sony. I hope your execs are enjoying this year's bonuses, looks like they earned them well...
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