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Author Topic: rant on stupid customers
Rob Ferreira
Film Handler

Posts: 25
From: Conway, NH, USA
Registered: Oct 2005


 - posted 10-17-2005 04:50 AM      Profile for Rob Ferreira   Author's Homepage   Email Rob Ferreira   Send New Private Message       Edit/Delete Post 
On the topic of stupid customers again, several times we've had a guy come in and proceed to bitch about anything and everything. His favorite thing, though, is to talk about our sound systems and why we are not playing REAL films.
I work for a 7 screen theatre, 2 of which are DTS, 4 stereo, one mono (!!!). At any rate, when said customer came in over this past summer to see a film (that we were not playing), he proceeded to tell me that it was going to be the biggest movie of the summer, and definately of the week. The film was "The Great Raid." I explained to him that we had no control over our bookings, and that our booker decides what will play and what will make money, and he apparently chose not to pick up this film for one reason or another. He retorted with "What movie do you THINK is going to make money in this town?" I replied with, "Well, IMO, I'm going to say that Four Brothers will be our biggest film this week." (Turns out I was right, as it played for over 2 months and did very well.)
He purchased a ticket instead to Skeleton Key, complaining that he had to pay "full price" (this was a matinee, mind you) to see a film "Not in the good sound." (Skeleton Key was, at least, in stereo). I explained to him then, politely, that whatever film is our biggest money maker, naturally goes into the DTS theatres because they 1)hold more people and 2)want to have the best presentation for them. He thought that idea was "very friggin' stupid" and that if a movie is new, it should AUTOMATICALLY be released into our "best sound" theatres.
He then argued with me for the next ten minutes about what movies are going to make money, which aren't, and who he can complain to about the movies we are/aren't getting and where they are placed, and I wouldn't know anything about the business of it because I was a "child." That pissed me off, because I'm 22 and I've been doing this job for almost 10 years [Mad] [Mad] [Mad]
Thank God he is a tourist and around at random times only.

(*sorry about the long post...had to get that all out there*)

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Daryl C. W. O'Shea
Film God

Posts: 3977
From: Midland Ontario Canada (where Panavision & IMAX lenses come from)
Registered: Jun 2002


 - posted 10-17-2005 05:39 AM      Profile for Daryl C. W. O'Shea   Author's Homepage   Email Daryl C. W. O'Shea   Send New Private Message       Edit/Delete Post 
quote: Andy Muirhead
Could just be a bit more constructive than bitching about customers or more recently staff.
To me a lot of it's been stupid staff bitching about customers.

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Steve Guttag
We forgot the crackers Gromit!!!

Posts: 12814
From: Annapolis, MD
Registered: Dec 1999


 - posted 10-17-2005 06:28 AM      Profile for Steve Guttag   Email Steve Guttag   Send New Private Message       Edit/Delete Post 
While the debate over the best film is a no winner for anyone...the customer has a point about the sound...if you are charging full-price. (regardless of your pricing stucture) all of the theatres should be offering the same quality level...he paid the same as the DTS theatres he should have had that quality level of presentation. Not just stereo or worse mono...that would be a rip off.

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Matt Fields
Jedi Master Film Handler

Posts: 545
From: Ohio, United States
Registered: Jun 2005


 - posted 10-17-2005 01:24 PM      Profile for Matt Fields   Email Matt Fields   Send New Private Message       Edit/Delete Post 
Steve-

I think your point is valid about all theatres having the same quality of sound, but would you carry that arguement on to screen size? After all, a big picture is more important to some people then the sound quality.

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John Pytlak
Film God

Posts: 9987
From: Rochester, NY 14650-1922
Registered: Jan 2000


 - posted 10-17-2005 02:33 PM      Profile for John Pytlak   Author's Homepage   Email John Pytlak   Send New Private Message       Edit/Delete Post 
All else being equal, perceived image size and image quality depends on the viewing angle, not the screen size. You can sit 30 feet from a 10 x 24 foot screen, or 60 feet from a 20 x 48 foot screen, or 90 feet from a 30 x 72 foot screen, and the visual impression of image "size", graininess, and sharpness will be the same.

Trouble is, the huge screens require more radiant energy going through that postage-stamp sized frame of film, so getting a bright, sharp image is more difficult as the screen gets too large. That 72-foot screen requires 9 times the light of a 24-foot screen, with the attendant heat-related issues. 70mm prints are needed for optimum quality on huge screens, since they allow spreading the radiant energy over a larger area of film.

For screening rooms, standard SMPTE 196M specifies a preferred viewing distance of 2 to 4 times the height of the image.

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Matt Fields
Jedi Master Film Handler

Posts: 545
From: Ohio, United States
Registered: Jun 2005


 - posted 10-17-2005 03:08 PM      Profile for Matt Fields   Email Matt Fields   Send New Private Message       Edit/Delete Post 
Everything your saying about screen sizes is of course correct from a technical standpoint, but when customers come in they ask "What's on the biggest screen?", not "Which theatre has the best viewing angle?"

Or, put another way, most people would rather be 90 feet from the 72 ft screen then 30 feet from the 24.

Bigger is perceived as better by the general public, IMHO.

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Stephen LaPadula
Film Handler

Posts: 50
From: New York, Ny
Registered: Mar 2005


 - posted 10-17-2005 03:27 PM      Profile for Stephen LaPadula   Email Stephen LaPadula   Send New Private Message       Edit/Delete Post 
quote: Matt Fields
I think your point is valid about all theatres having the same quality of sound, but would you carry that arguement on to screen size?
This can be spun many different ways. What about time?? Why is a ticket to a 90 minute movie the same as 3 hour movie. That would seem pretty unfair to me if I was a customer. [Roll Eyes]

Everyone is different and has different preferences. Most people are happy with what you give them, then there are people who will always find something to bitch about.....just part of working in a service industry.

When your *paying* customers complain at least try and pretend like you care. [beer]

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Steve Guttag
We forgot the crackers Gromit!!!

Posts: 12814
From: Annapolis, MD
Registered: Dec 1999


 - posted 10-17-2005 08:23 PM      Profile for Steve Guttag   Email Steve Guttag   Send New Private Message       Edit/Delete Post 
Matt there is a difference here...

When you show a less popular film in a smaller house...you are still showing them the whole film (unless you have say 2:1 screens in the little theatres but proper ratios in the big ones).

If you have digital sound in some...you are providing a discrete 5.1 (or better) audio experience versus a matrix stereo that does NOT get the same attention to detail that the 5.1 audio mix received and will not have stereo surrounds that may or may not affect how the sound is perceived on a particular film. The subwoofer is handled completely differently. If the little theatre is mono, there are absolutely no pretense of playing the film as it was mixed and can't even remotely be compared to the digital version.

As to the length of film corresponding to the price of the film...that is not valid...a film is a complete entity, like a book. The valid comparison would be if you played a 90-minute version of a film in the "big" houses and an 80-minute version in the lesser auditoriums. The lesser rooms are receiving less of the same movie. The same problem applies to the sound.

A customer can value what ever they want to value for whatever reasons...if the big screen is what they want then that is what will make them happy. Rationalizing it with them won't make any difference.

As a business one has to decide what makes the most sense in terms of theatre size (which relates to screen size) and the ability to fill that auditorium versus having more theatres within the complex (or devote the space to other profit centers). I have always advocated AGAINST having the the BIG theatre and then the "dump" houses. The perceived difference between the level 1 and level 2 theatres should be very small...the level 3 theatre for those films with legs can be a bit smaller and most people will not be upset with such a theatre 5 weeks into the run providing it is a quality presentation with a reasonable sized screen and auditorium...it still can't be on the level of a home theatre or it isn't worth it.

Anybody that builds a plex with the one or two BIG theatres and the rest are notably smaller is just begging to get complaints about the film being in the little theatre. The transition from big theatre to small needs to be much more gradual.

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Matt Fields
Jedi Master Film Handler

Posts: 545
From: Ohio, United States
Registered: Jun 2005


 - posted 10-17-2005 08:45 PM      Profile for Matt Fields   Email Matt Fields   Send New Private Message       Edit/Delete Post 
I understand that it would be very uneconomical for any theatre to be built with all the theatres the same size. I was just playing devils advocate. [Smile]

My theatre seats 270, then 200, then 150, then 110, so I have the gradual decline you were talking about. The only people who ask whats playing in the big theatre at my place are the 10-12 year olds who are just there so we can babysit for the parents on Friday night.

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Rob Ferreira
Film Handler

Posts: 25
From: Conway, NH, USA
Registered: Oct 2005


 - posted 10-18-2005 01:21 AM      Profile for Rob Ferreira   Author's Homepage   Email Rob Ferreira   Send New Private Message       Edit/Delete Post 
Well, I am not saying that I disagree about wanting good sound. If I had to pay, I'd be dissapointed seeing a film in mono over DTS or even stereo. But my point was the customer was waging a complaint with something that is basically out of anyone on the staff's control, including my manager who has to have our schedule (times and auditorium placing) approved by the higher-ups. But to me, it's like paying 8 dollars for a good movie or 8 dollars for a bad movie. It's all a matter of taste. Of course to film handlers DTS is a lot better, because most know the ins and outs. But most general people don't really care for the difference in DTS or stereo sound. If this customer was ONLY going for sound quality and not for what the movie was, then he should have seen Charlie and the Crap Factory (what was in both our DTS houses). If he wanted a good movie, he would have overlooked the slight lessening of sound and just seen a film he wanted. Or not gone at all. What did he want, for me to move the print into a DTS theatre so he could have the kind of presentation he wanted? It's people like him that make me grateful for DVD... [Roll Eyes]

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Martin Brooks
Jedi Master Film Handler

Posts: 900
From: Forest Hills, NY, USA
Registered: May 2002


 - posted 10-21-2005 09:19 PM      Profile for Martin Brooks   Author's Homepage   Email Martin Brooks   Send New Private Message       Edit/Delete Post 
quote: Rob Ferreira
Well, I am not saying that I disagree about wanting good sound. If I had to pay, I'd be dissapointed seeing a film in mono over DTS or even stereo. But my point was the customer was waging a complaint with something that is basically out of anyone on the staff's control, including my manager who has to have our schedule (times and auditorium placing) approved by the higher-ups.
That's totally irrelevant from the customer's perspective. Any employee of a company represents the company and that company's policies and should be prepared to handle complaints about it.

I happen to think it's rather silly for a customer to complain about which films a theatre plays because the customer is able to discern that before he/she sets out for the theater, but the customer is totally correct concerning the quality of presentation in any given auditorium. Every customer is entitled to the best sound and picture quality regardless of which auditorium the film is playing in.

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Rob Ferreira
Film Handler

Posts: 25
From: Conway, NH, USA
Registered: Oct 2005


 - posted 10-22-2005 07:09 AM      Profile for Rob Ferreira   Author's Homepage   Email Rob Ferreira   Send New Private Message       Edit/Delete Post 
quote: Martin Brooks
I happen to think it's rather silly for a customer to complain about which films a theatre plays because the customer is able to discern that before he/she sets out for the theater, but the customer is totally correct concerning the quality of presentation in any given auditorium. Every customer is entitled to the best sound and picture quality regardless of which auditorium the film is playing in.
I don't disagree with you, and it would be nice if all of the auditoriums were nice, huge, stadium seating with DTS or better sound and a world-class presentation. But its not, and the guy knows it, as he has been there quite often while on vacation. So I handled his "complaint" as best I could, IMO. I don't know what he would have me do to appease him. I believe he was probably only complaining because he was looking to get comped so he could come back and see another movie at another time on our dime. His attitude is what sets me back, in that in I would have no idea about what I am talking about or what movies will do business and what won't. I may not be an expert, but I know what films will do well in our area and at what times of year. If he doesn't like it, then he should stay in New York and watch his movies there. It wouldn't affect me in the slightest.

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Michael Shipperbottom
Film Handler

Posts: 1
From: barrow in furness, cumbria
Registered: Oct 2005


 - posted 11-01-2005 04:54 AM      Profile for Michael Shipperbottom   Email Michael Shipperbottom   Send New Private Message       Edit/Delete Post 
Hi, I'm new here, here are some of my favourite stupid customers:

CUSTOMER:"Large popcorn, please."
ME:"Would you like sweet or salted popcorn"
CUSTOMER:"What's the difference?"
ME:" ....... erm..... one's sweet, one's salted."

CUSTOMER:"What time is the last show of ....."
ME:"8:45"
CUSTOMER:"aren't there any earlier shows?"

We've had people wanting to watch the new Harry Potter film. I explain that it's not released til the 18th nov and they say "Well it say's in the paper...". What the paper actually says is that we are now taking bookings for Harry Potter. The ad also clearly states that it opens on the 18th nov.

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Matt Fields
Jedi Master Film Handler

Posts: 545
From: Ohio, United States
Registered: Jun 2005


 - posted 11-01-2005 07:12 AM      Profile for Matt Fields   Email Matt Fields   Send New Private Message       Edit/Delete Post 
Don't know if anyone else has heard these, but two of my fave customer quotes are:

"When is the midnight movie?"

"How much is the free movie?"

-Matt

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Thomas Dieter
Expert Film Handler

Posts: 234
From: Yakima, WA
Registered: Jun 2004


 - posted 11-01-2005 11:45 AM      Profile for Thomas Dieter   Email Thomas Dieter   Send New Private Message       Edit/Delete Post 
I swear. Some customer never cease to amaze me. Sweet or Salted Popcorn? You must Really be dumb if you have to ask what's the difference. All though, to play devils advocate, they were more than likely looking for a price difference, thinking it costs more to make the sweet.

The show time quote is also another famous one, and I've yet to come up with a reasoning for it. But in the case of the Harry Potter, it's not a problem with the newspaper as you found, yet it's the problem of the customer not paying attention. I don't know how many people I've seen walk out of the theatre royally pissed cause they can swear up and down that the news paper said this, yet I'm holding the newspaper ad. Then they go to say it was false advertising on our part in their copy. Yeah, like we have the time or the money to be pulling that bull [bs] .

I will make an addtion to the rant on the customer that I have a few weeks back about the homeless person. The customer ended up coming back (I was in shock) and had no complaints. But when he went to get his free refil on the tub of popcorn, he wouldn't even lay an eye near the concessionist that he harrassed that day. When she informed the new hire that that's who yelled at her, he decided to go off on the New Hire saying, "Yeah, I Yelled at her, and I'm an ass, so what are you going to do about it!" As far as I know the concessionist wasn't talking that loud, and just wanted to give the other a heads up so just in case it happened, she knew who to expect it from. But I don't think she was prepared for that. JERK. Let me flavor your popcorn for ya [puke] .

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